Evans, Jim (author) and Agricultural Communications Program, University of Illinois, Urbana.
Format:
Commentary
Publication Date:
2007-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26056
Notes:
3 pages, Thoughts offered in response to that question from a professional agricultural journalist. Focus on key appeals, key audiences and some possible means.
Online from publisher. 2 pages., Author suggests that while many in the produce industry use "sustainability" and "stewardship" as interchangeable terms,they are not. "True sustainability is a mindset that is international in its approach, purposeful in the value it adds to all stakeholders, resource-optimized for operations, circular in thinking, supply chain resilient, ecologically friendly and culturally attuned."