Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37009
Notes:
Pages 39-59 in Maria Fonte and Apostolos G. Papadopoulos (eds.), Naming food after places: food relocalisation and knowledge dynamics in rural development. Ashgate Publishing Ltd., Surrey, England. 285 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35866
Notes:
Pages 309-314 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Kiese, Kristin (author), Buschena, David (author), and Smith, Vincent (author)
Format:
Book chapter
Publication Date:
2004
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21741
Notes:
Pages 9-22 in Robert E.Evenson and Vittorio Santaniello (eds.), Consumer acceptance of genetically modified foods. CABI Publishing, Oxon, United Kingdom. 235 pages.
Platania, Marco (author) and Privitera, Donatella (author)
Format:
Book chapter
Publication Date:
2009
Published:
Italy
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29847
Notes:
Pages 121-138 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19689
Notes:
Pages 41-68 in James Flynn, Paul Slovic and Howard Kunreuther (eds), Risk, media and stigma: understanding public challenges to modern science and technology. Earthscan Publications Ltd., London, England. 399 pages., Case study of a "radiating chain of stigma beginning with the accidental contamination of silage with oils containing polychlorinated biphenyls (PCBs), the consumption of the feed by dairy cows, the discovery of PCBs in cows milk bottled as a raw milk pro
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18102
Notes:
Pages 82-84 in Mary Cross (ed.), A century of American icons: 100 products and slogans from the 20th century consumer culture. Greenwood Press, Westport, Connecticut. 236 pages, Describes the Elsie the Cow campaign by Borden, beginning in the 1930s. By 1997 Borden had become primarily a chemical company and sold its dairy business to Mid-American Dairymen, which changed its name to the Dairy Farmers of America (DFA). DFA has rights to the Elsie and Borden trademarks which are used on DFA products.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20476
Notes:
Pages 79-94 in Joe Smith (ed.), The Daily Globe: environmenal change, the public and the media. Earthscan Publications Ltd., London, England. 263 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18105
Notes:
Pages 202-204 in Mary Cross (ed.), A century of American icons: 100 products and slogans from the 20th century consumer culture. Greenwood Press, Westport, Connecticut. 236 pages, Describes the "Got milk?" campaign by the California Milk Processor Board during the 1990s.
Kaur, Sandeep (author) and Mathiyalagan, N. (author)
Format:
Book chapter
Publication Date:
2010
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02164
Notes:
Pages 221-241 in Blessing M. Maumba (ed.), E-agriculture and e-government for global policy development: implications and future directions. Information Science Reference, Hershey, Pennsylvania. 321 pages.