Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06349
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Two forms/score sheets for use by judges in evaluating entries for this categories: features, promotional story, news story, technical writing, newsletters, low-budget newsletters, magazines, employee publications,annual reports and newspapers. 2 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06395
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Wallaces Farmer/Penton contribution to ACDC, November 2015., Typed manuscript. 16 chapters., Former editor and research director of Wallaces Farmer tracks the history of Wallaces Farmer, beginning with the first ancestor periodical started in 1853. Features editors, periodicals and topics addressed in coverage into 1918.
2 pages., Via online journal., Author's editorial in Farm Futures magazine was a winning entry in the 2018 AAEA Communication recognition program. Author questioned the presidential trade and immigration moves that "to me, made no sense for U.S agriculture or for that matter the general economy." In this article he described his rationale, reader reactions, and approach to writing editorials.
4 pages., Via online., "The chief ethical fear for the past 99 years of agricultural journalism has been that one of our number would cuddle up closer to advertisers than others of us, and reap unethical benefits of that. The chief charge of every Ethics Committee [of AAEA] has been to protect our collective readers from any hoodwinking that would come from such collusion. As I look toward that 100th year, I wonder who needs protecting from whom." Examines pressures on agricultural journalists in the wake of divided audience perspectives about the role of agricultural media in covering contentious political issues
The award-winning editorial (two pages)is attached to this document. It is available online at https://www.farmprogress.com/farm-life/beware-rural-outrage-cycle., Via online issue. 2 pages., This editorial was written by the author of the winning entry in the Editorial Opinion category, 2019 AAEA communications contest.
Summarizes findings of a 2019 survey among U.S. farmers regarding their daily information sources for farming, agricultural news, weather and markets. "Even as new information sources appear and some farmers partake in them, traditional farm-news sources like radio continue to show broad-based strength."
4 pages., Posted online February 12, 2020., Describes career and retirement plans of Ken Root, veteran agricultural broadcaster and former executive director of NAFB.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11348
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Onlina via Conservapedia. 2 pages., Biography of Cully A. Cobb, a pioneer agricultural journalist, printer, publisher, educator and philanthropist in the American South.
160 pages., 160 pages, Annual directory featuring agri-marketing companies, marketing services, agencies, agricultural and trade print media, agricultural broadcast media, agricultural e-businesses and associations, National Agri-Marketing Association (NAMA) Directory, and Canadian Agri-Marketing Association (CAMA) directory.
5 pages., Online from publisher. 5 pages., Author briefly described his career, involvement with American Agricultural Editors' Association (AAEA), and offered "best advice" about writing and editing. He also described the entrance of AAEA into the International Federation of Agricultural Journalists (IFAJ), including his experience in serving as general chair of the U.S.-based Third IFAJ World Congress.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D11543
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2 pages., Online via AgriMarketing Weekly. 1 page., Announcement of change in leadership of one of the nation's pioneer agricultural periodicals/media firms.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11558
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1 page., Online via AgriMarketing Weekly. 1 page., Farm Journal, the parent company of The Packer, is enhancing its Produce Market Guide digital platform by merging it with its brand Produce Retailer, creating a combined brand called PMG."
1 page., Online from March 6, 2020, issue of the periodical., Tribute to a long-time agricultural journalist, written by an editorial associate at the Delta Farm Press magazine.
National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11709
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4 pages., Online from publisher., "Most agribusinesses prioritize direct-buy as their primary method of website advertising. However, with increasingly advanced AdTech available in the market, relying on one channel can limit your potential for advertising and marketing success. One of the advertising channels that has grown in popularity over the past few years has been data-targeted programmatic advertising (i.e., "the process of automating the buying and selling of ad inventory in real time through an automated bidding system. ... Instead of focusing on the placement of the ad, your advertising is demographically delivered to the target audience.")
USA: Specialized Information Publishers Association (SIIA)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11719
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Online via AgriMarketing Weekly. 2 pages., Announces consolidation of Connectiv, Association Media and Publishing, and the Specialized Information Publishers Association into one newly branded association.
Article in online issue from publisher. 4 pages., Featured past president of the American Agricultural Editors' Association describes his career path in agricultural journalism, including 37 years with Progressive Farmer magazine, retiring as executive editor.
Summary of changes associated with the 100-year history of the American Agricultural Editors' Association, as well as future challenges and opportunities.
Online from publisher. 1 page., Memories of a 32-year member of AAEA, including eight years as executive secretary-treasurer and recipient of the 2010 AAEA Meritorious Service Award.
Online via keyword search of UI Library e-Catalog., Farmer interviews revealed that various forms of agricultural journalism were significant: radio, television, cable network, print media, social media, mobile phone service, and internet websites. Use of some of these was strongly dependent on education level.
Online from publisher via membership. 5 pages., AAEA member Thomas Dodge chronicles his prolific photojournalism career in his new book, with emphasis on his agricultural/rural photography for Farm Journal, Progressive Farmer, Successful Farming, and other periodicals.
Print copy from publisher by subscription. 154 pages., Annual directory and guide including sections: companies, marketing services, agencies, agricultural publications, broadcast, e-business associations, telephone directory, National Agri-Marketing Association (NAMA) directory, and Canadian Agri-Marketing Association (CAMA) directory.
Online via UI Library Catalog search. 10 pages., Findings of a survey among a sample of 100 farmers in District Sargodha revealed 99% used agricultural radio/TV/FM, 96% used mobile phones, 66% used magazines/newspapers/periodicals, and 61% used social media. Respondents placed highest value on enhancing their productivity.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 167 Document Number: C27816
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Short biographies from the Agricultural Journalism Library, University of Wisconsin, Madison., Subjects include: Norman J. Coleman, Coleman's Rural World -- H.W. Collingwood, Rural New Yorker -- Pietro de Crescenzi, an Italian agricultural writer (1230-1320) -- Samuel Hartlib, Great Britain (1600-??) -- Gervase Markham, Great Britain (1568-1637) -- Sir John Sinclair, Scotland (1754-1835) -- John Stuart Skinner, American Farmer -- Jethro Tull, Great Britain (1674-??) -- Thomas Tusser, Great Britain (1524-1580) -- Jethro Wood, inventor of the modern plow -- Arthur Young, Great Britain (1741-1820)
