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62. Understanding barriers and opportunities for adoption of conservation practices on rented farmland in the US
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ranjan, Pranay (author), Wardroppe, Chloe B. (author), Eanes, Francis R. (author), Reddy, Sheila M. W. (author), Harden, Seth C. (author), Masuda, Yuta J. (author), and Prokopy, Linda S. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-01
- Published:
- USA: Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10297
- Journal Title:
- Land Use Policy
- Journal Title Details:
- 80 : 214-223
- Notes:
- 10 pages., Via online journal., Agricultural conservation programs often focus on farm operators when promoting conservation practices. However, much of U.S. farmland is owned by landowners not directly involved in farm operations. Rental arrangements on these lands can dis-incentivize the adoption of conservation practices that could improve soil health, water quality, and land values. To date, agricultural conservation policy has largely ignored the role of non-operating landowners (NOLs) and rental arrangements. We help improve the evidence-base for policy by identifying barriers to adoption of conservation practices on rented farmlands. Analysis of forty interviews with NOLs, operators, farm managers and university extension personnel in Iowa, Illinois, and Indiana revealed five categories of barriers: cash rent lease terms, rental market dynamics, information deficits/asymmetries, cognitive/interpersonal, and financial motivations. Some barriers, such as risk aversion and farm aesthetics were expressed by both NOLs and operators, while other barriers, such as status quo bias and annual renewal of leases were only expressed by NOLs and operators, respectively. To overcome barriers to conservation, interviewees recommended improving communication between NOLs and operators and modifying cash rent lease terms in order to build in flexibility for equitable sharing of risks and rewards. Agricultural conservation programs could readily apply these results—possibly working with intermediaries (e.g., farm managers, lawyers)—to offer communication and lease tools and assistance to NOLS and operators. Future research should evaluate the efficacy of these conservation interventions and how intermediaries affect the balance of power between NOLs and operators.
63. Using nonprofit narratives and news media framing to depict air pollution in Delhi, India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Olofsson, Kristin L. (author), Weible, Christopher M. (author), Heikkila, Tanya (author), and Martel, J.C. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- India: Taylor & Francis Group Ltd., 2 Park Square Oxford OX14 4RN United Kingdom
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: D08331
- Journal Title:
- Environmental Communication
- Journal Title Details:
- 1-17
64. Using the theory of planned behaviour framework to understand Tasmanian dairy farmer engagement with extension activities to inform future delivery
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Turner, Lyia (author), Hall, Alison (author), Kilpatrick, Sue (author), and Dairy Australia
- Format:
- Online journal article
- Publication Date:
- 2019-02-01
- Published:
- Tasmania, Australia: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10118
- Journal Title:
- The Journal of Agricultural Education and Extension
- Journal Title Details:
- 25(1)
- Notes:
- 17 pages, via online journal, Translator disclaimer Full Article Figures & data References Citations Metrics Reprints & Permissions Get access ABSTRACT Purpose: To identify and understand factors influencing farmers’ decisions to engage with extension activities. To understand farmer segments and how these factors vary in order to develop recommendations for future extension delivery. Methodology: Qualitative data was obtained through semi-structured interviews with 30 Tasmanian dairy farmers. The Theory of Planned Behaviour (TPB) framework was used to identify and explore factors influencing farmer engagement intentions and behaviour. Findings: There was a negative effect of social influence on experienced farmers’ intention to re-engage with extension, due to the belief extension activities were targeted to less experienced, younger farmers. Perceived control factors limiting engagement included lack of confidence about existing knowledge, resulting in farmers perceiving extension activities as confronting. Practical implications: Key factors influencing intention to engage and continued engagement with extension were identified. These findings will inform future design and targeting of extension activities to improve initial and continued engagement. Subsequent recommendations are presented. Theoretical implications: Previous TPB studies on adoption as an outcome of extension have typically focused on quantifying adoption predictions, rather than exploring how social factors interact and influence intentions and behaviours. This paper demonstrates how the TPB can be qualitatively applied to better understand farmer decision making, in this instance with respect to their initial and continued engagement with extension. Originality/value: This paper demonstrates how the TPB can provide an evidence-based framework to qualitatively explore farmer intentions and behaviour. This approach has led to new insights into farmer decision making that will inform improvements in future extension development.
65. Variety awareness, nutrition knowledge and adoption of nutritionally enhanced crop varieties: evidence from Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Muthini, Davis Nguthi (author), Nzuma, Jonathan Makau (author), and Nyikal, Rose Adhiambo (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Kenya
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11328
- Journal Title:
- African Journal of Agricultural and Resource Economics
- Journal Title Details:
- 14(4) : 225-237
- Notes:
- Online via AgEconSearch., Authors evaluated the impact of varietal awareness and nutrition knowledge on their adoption of biofortified crop varieties. Findings suggested that farmers who had knowledge of the nutritional attributes of a specific variety of beans were more likely to adopt them.
66. What are the factors driving the adoption of sustainable irrigation technologies in Italy?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pronti, A. (author), Auci, S. (author), Di Paoli, A. (author), and Mazzanti, M. (author)
- Format:
- Paper
- Publication Date:
- 2019
- Published:
- Italy
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11325
- Notes:
- 12 pages., Online via AgEconSearch. Paper presented at the 8th Associazione Italiana di Economia Agraria e Applicata (AIEAA) conference, Pistoia, Italy, June 13-14, 2019., Analysis of principal determinants of Italian farmers' adoption of sustainable irrigation technologies, considering social, economic, productive, geographical, and climatic aspects.
67. What consumers think
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bopp, Suzanne B. (author)
- Format:
- Commentary
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00676
- Notes:
- Drovers CattleNetwork. 2 pages.
68. What drives smallholder farmers' willingness to pay for a new farm technology? Evidence from an experimental auction in Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Channa, Hira (author), Chen, Amy Z. (author), Pina, Patricia (author), Ricker-Gilbert, Jacob (author), and Stein, Daniel (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Kenya
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11464
- Journal Title:
- Food Policy
- Journal Title Details:
- 85 : 64-71
- Notes:
- 8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.
69. What makes Farm Market iD's data different?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rao, Steve (author) and Farm Market iD
- Format:
- Online Magazine
- Publication Date:
- July/August 2019
- Published:
- United States: Farm Journal
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11047
- Journal Title:
- AgriMarketing
- Notes:
- 2 pages, via online magazine archive, Several years ago, Farm Market iD saw that agribusinesses were struggling to use to the data and insights at their disposal to understand how they were performing in the market and needed modern-day data science to power decision-making. Given Farm Market iD's unique and powerful data and our ability to contextualize data to understand and interpret the agricultural market, we knew we had something valuable to offer.
70. Working toward sustainable agricultural intensification in the Red River Delta of Vietnam
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Morton, Lois Wright (author)
- Format:
- Article
- Publication Date:
- 2020-09-05
- Published:
- USA: Soil and Water Conservation Society
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11864
- Journal Title:
- Journal of Soil and Water Conservation
- Journal Title Details:
- Vol. 75
- Notes:
- 8 pages, via online journal, Dense networks of rivers, canals, ditches, dikes, sluice gates, and compartmented fields have enabled the farms of the Red River Delta to produce 18% of Vietnam's rice (Oryza sativa) crop (figure 1), 26% of the country's vegetable crops, and 20% of capture and farmed aquaculture (Redfern et al. 2012). Agriculture in this fertile delta was transformed in the 11th and 13th century AD by large-scale hydraulic projects to protect the delta from flooding and saltwater intrusion, and provide field drainage during the wet season and crop irrigation in the dry season (Tinh 1999). The 20th century brought advancements in agricultural science globally—new crops and livestock genetics, inorganic fertilizers, mechanization, and pesticides that could double and triple food production per unit of land. It was the diesel pump combined with post-Vietnam War agricultural collectivization from 1975 to 1988 that brought the Green Revolution to the Red River Delta.