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    41. Smear campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Woodall, Colin (author / Chief Executive Officer, National Cattlemen's Beef Association)
    Format:
    Commentary
    Publication Date:
    2019-09-26
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11004
    Notes:
    3 pages., National Cattlemen's Beef Association, Centennial Colorado., Commentary on messaging being used by interest groups to pit beef producers against one another.

    42. Social media dilemma

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Zimmerman, Chuck (author / ZimmComm News Media, Cantonment, Florida)
    Format:
    Commentary
    Publication Date:
    2021-02-12
    Published:
    International: Zimmcomm New Media, Cantonment, Florida.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12106
    Notes:
    Online from ZimmComm News Media. 2 pages., A pioneer in agricultural uses of new social media expresses concern about FaceBook, Twitter, and YouTube having become political weapons. "Since the election, the level of censorship on all of the major social media platforms has just skyrocketed. Never in our wildest dreams did we ever think that freedom of speech and the press might be endangered in this country, but we do believe it is right now." FaceBook and Twitter platforms "are both essentially business platforms. Author reports a decision to put a temporary hold on ZimmComm business FaceBook accounts.

    43. Start that training now to be ready for summer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lobato, Armand (author)
    Format:
    Commentary
    Publication Date:
    2021-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12134
    Journal Title:
    Produce Market Guide
    Notes:
    Online from publication. 3 pages., Food store produce specialist urges produce managers to get summer extra-help staff members identified early and begin to train them by mid-April. "June is too late, you know." The busiest quarter of the year for fruits and vegetables is often run with the least-experienced people, due in part to summer vacation schedules of experienced personnel.

    44. Technology is values neutral - your brand is not

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Arnot, Charlie (author / Center for Food Integrity)
    Format:
    Commentary
    Publication Date:
    2020
    Published:
    International: Center for Food Integrity, Gladstone, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11706
    Notes:
    4 pages., Online from publisher website., Perspectives about how consumers will perceive technology in food and agriculture going forward. "...will they view innovation as positive and something they should embrace and support? Or, will innovation be perceived as another looming threat that should be avoided at all costs? The answer to those questions rests with those who bring the technology to market."

    45. The Washington, D.C. siege has Western roots and consequences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Segerstrom, Carl (author)
    Format:
    Commentary
    Publication Date:
    2021-01-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12068
    Journal Title:
    High Country News
    Notes:
    Online from publication. 16 pages., "History and the growing power of right-wing extremism point to a volatile future for the West during the Biden presidency."

    46. The database race

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wareham, Jared (author)
    Format:
    Commentary
    Publication Date:
    2020-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11779
    Journal Title:
    Drovers
    Journal Title Details:
    : 54
    Notes:
    Online from publisher., Author describes the race that is on "to assemble and prove a tool that can deliver precision data and logistics throughout beef production spaces," connecting producers with consumers.

    47. The dirty dozen: Remembering our safety seven

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sims, Tamika (author)
    Format:
    Commentary
    Publication Date:
    2021-03
    Published:
    USA: International Food Information Council, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12153
    Notes:
    Online from publisher. 3 pages., Author suggests that say one form of produce is safer and more nutritional than another should be avoided. Cites top seven things to remember about eating healthy and safe foods "when this year's (or any year's) "Dirty Dozen and Clean Fifteen" lists invade your social media streams."

    48. The future of extension programming post-pandemic: the need for diverse approaches

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Zimbroff, Andrew (author)
    Format:
    Commentary
    Publication Date:
    2023-08-22
    Published:
    USA: Clemson University Press
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12928
    Journal Title:
    Journal of Extension
    Journal Title Details:
    Vol. 61, N.2
    Notes:
    4 pages, The Covid-19 pandemic has been highly disruptive to Extension programming. Online programming has emerged as one of the primary approaches for maintaining engagement with the communities and populations Extension serves. Some have even suggested that it might become the default programming method, even after it is safe to return to in-person programming. In this commentary, I discuss some of the current limitations and challenges inherent in online-only programming -- ones that are often overlooked by Extension personnel. Further, I discuss key factors that Extension personnel should take into account when considering online programming for any future professional efforts.

    49. The future of retail

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Peterson, Bruce (author)
    Format:
    Commentary
    Publication Date:
    2020-07-17
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11756
    Journal Title:
    Packer
    Notes:
    Online from publisher. 1 page., Consultant author identifies four trends he expects in retailing - in general and in food produce departments in particular.