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2. Accounting for spillovers in assessing the effectiveness of video messages to improve potato seed quality: evidence from Uganda
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vandevelde, Senne (author), Van Campenhout, Bjorn (author), and Walukano, Wilberforce (author)
- Format:
- Journal Article
- Publication Date:
- 2021-02-21
- Published:
- Interntational: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12215
- Journal Title:
- Journal of Agricultural Education and Extension
- Journal Title Details:
- Volume 27, 2021 - Issue 4
- Notes:
- 12 pages., Purpose Pervasive use of poor quality seed remains an important reason for low yields throughout the developing world. We explore ways to increase the quality of the local stock of seed tubers among a sample of Ugandan potato farmers. Design/methodology/approach: Using videos, we provide agricultural extension information on (i) how to select the best seed tubers and (ii) how to properly handle and store seed tubers until the next planting season. The relative effectiveness of the information interventions is tested using an individually randomized controlled trial where we model spillovers using a randomization-based framework for estimating causal effects under interference between units. Findings: Especially the video on seed selection translated into increased awareness and adoption of recommended practices, increased probability of using improved inputs, as well as higher consumption. Practical implications: Interventions aimed at improving seed quality are important in the absence of access to high-quality seed. Video messages are becoming increasingly useful as a complementary tool in agricultural extension. Theoretical implications: Randomization-based inference can be used to take into account spillover effects in the analysis rather than the design phase of an experiment. Originality/value: This is the first study to address seed quality of potato tubers in a real-world setting using videos.
3. Adapting agriculture platforms for nutrition: A case study of a participatory, video-based agricultural extension platform in India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kadiyala, Suneetha (author), Morgan, Emily H. (author), Cyriac, Shruthi (author), Margolies, Amy (author), Roopnaraine, Terry (author), and Department of Population Health, Faculty of Epidemiology and Population Health, London School of Hygiene and Tropical Medicine, London, United Kingdom Leverhulme Centre for Integrative Research on Agriculture and Health (LCIRAH), London, United Kingdom Division of Nutritional Sciences, Cornell University, Ithaca, New York, United States of America St. Johns Research Institute, Bengaluru, Karnataka, India Department of International Health, Bloomberg School of Public Health, Johns Hopkins University, Baltimore, Maryland, United States of America Independent consultant, Brasilia, DF, Brazil
- Format:
- Journal article
- Publication Date:
- 2016-10-13
- Published:
- India: Public Library of Science
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08245
- Journal Title:
- PLoS ONE
- Journal Title Details:
- 11 (10): 1-23
4. Analysis of Village Extension Agents' Access and Use of Information and Communication Technology in Delivery of Extension Services in the Central Agricultural Zone of Plateau State, Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vihi, S.K. (author), Tor, L.G. (author), Jesse, B. (author), Dalla, AA.. (author), Onuwa, G.C. (author), and Haroun, M. (author)
- Format:
- Journal article
- Publication Date:
- 2021-10-21
- Published:
- Russia: iVolga Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12427
- Journal Title:
- Russian Journal of Agricultural and Socio-Economic Sciences
- Journal Title Details:
- Vol.118(10
- Notes:
- 11 pages, This study examined village extension agent’s access and use of information and communication technology in extension services delivery to farmers in Plateau State, Nigeria. The population for the study consisted of all the village extension agents (VEAs) of the Plateau Agricultural Development Program (PADP) in the central agricultural zone of the state. Multistage sampling technique was employed in selecting the respondents for the study. Primary data were collected through the administration of questionnaires and interview techniques and were analyzed using descriptive and inferential statistics. Findings from the study shows that majority (77%) of the sampled village extension agents (VEAs) were males with a mean age of 43 years, Majority (87%) of the respondents were married with a mean household size of 4 persons. The study also showed that majority (80%) of the VEAs had tertiary education with a mean working experience of 13 years and average monthly income of ₦64875. The result also shows that four (4) out of the seven (7) listed ICT facilities were adjudged the ICT facilities accessible to VEAs in the study area having had mean values above the discriminating index (x̅ =2.50). They included; GSM (phone) (x̅ =3.94), radio (x̅ = 2.83), television (x̅ = 2.73) and computer (x̅ = 2.68). Based on 2.50 discriminating index, only two out of seven listed conventional ICT facilities had mean values above the discriminating index (x̅ 2.50) and thus were adjudged the ICT facilities used by VEAs. The GSM (phone) had the highest mean value of 3.62 followed by radio with mean value of 2.54. The logit regression result shows that coefficients of years of working experience and monthly income were significant and positively related to ICT use, while age and complexity in use of ICT were significant and negatively related to ICT use. Major constraints to use of ICT by VEAs includes; lack of administrative support in provision of ICT (87%), lack of in-service training on ICT use (66%), Poor salary/remuneration (64%), lack of awareness of ICT importance in extension (56%) among others. The study recommends intervention, serious synergy, and proactive response on the part of the government, non-governmental organization,s and extension organizations in ICT provision and training of VEAs on ICT use as well as stepping up campaigns on the importance of ICT use in agricultural extension delivery.
5. Barriers to and strategies for engaging extension educators in family caregiver education
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Struckmeyer, Kristopher M. (author), Roberts, Emily (author), Gordon, Sarah R. (author), Raczkoski, Brandon M. (author), and Singh, Chitra (author)
- Format:
- Online journal article
- Publication Date:
- 2019-12
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11149
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(6)
- Notes:
- 9 pages., Article # 6RIB5, via online journal., Oklahoma Extension educators encountered barriers related to trainings and program delivery for a caregiver education program produced by Oklahoma State University Extension. Oklahoma family and consumer sciences educators were interviewed about perceived barriers to attending trainings and delivering the program. Findings indicated that staff shortages, program prioritization, challenges in developing an audience, and communication issues with the program team made it difficult for educators to engage with the program. Strategies for improvement based on the findings were devised.
6. Building engagement in Facebook: A case study with Utah State University Extension
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kesler, Kenna R. (author), Hall, Kelsey (author), and Spielmaker, Debra (author)
- Format:
- Journal article
- Publication Date:
- 2021-02
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12104
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- Vol. 105, Issue 1
- Notes:
- 24 pgs., In order to stay relevant in an online world, Extension must properly use social networking platforms to effectively reach diverse audiences regarding agricultural and natural resource issues. However, few studies have focused on how Extension uses Facebook to effectively accomplish its goal. This study’s purpose was to explore how Utah State University Extension Sustainability uses Facebook to engage followers. The researchers conducted a quantitative content analysis of 504 messages posted to the USU Extension Sustainability Facebook page. Graphics and links were the most common post characteristics used by the organization. Text-only posts and posts containing videos were utilized the least. Food was the most common area of sustainability discussed on the page. Posts containing videos, shared content, or that tagged other Facebook pages in messages experienced statistically significantly higher user engagement than posts without those characteristics. Posts containing hashtags experienced statistically significantly lower engagement. Neutral sentiment appeared in the majority of posts. Additionally, information seeking was the most dominant communicative function among the posts. Neither the type of sentiment nor communicative functions were significantly connected to engagement. Future research should determine changes in knowledge, attitudes, intentions, and behavior as a result of exposure to, and engagement with, the Facebook page. Additionally, a qualitative study determining consumers’ attitudes toward Facebook content can provide a deeper understanding of the audience’s thought processes and content preferences. Page administrators should craft engaging content that builds community among followers.
7. Case studies using social media events and stories to increase program participation
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Stearns, Stacey (author / University of Connecticut)
- Format:
- Presentation
- Publication Date:
- 2018-08
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09901
- Notes:
- Presentation at the Association of Communication Excellence (ACE) conference during the Agricultural Media Summit, Scottsdale, Arizona, August 4-8, 2018. 18 pages.
8. Competencies needed in extension organizations
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- van den Ban, Ann W. (author)
- Format:
- Paper
- Publication Date:
- unknown
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 134 Document Number: C20570
- Notes:
- Burton Swanson Collection, 14 pages
9. Context Specificity and Time Dependency in Classifying Sub-Saharan Africa Dairy Cattle Farmers for Targeted Extension Farm Advice: The Case of Uganda
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ahikiriza, Elizabeth (author), Wesana, Joshua (author), Gellynk, Xavier (author), Van Huylenbroeck, Guido (author), and Lawyers, Ludwig (author)
- Format:
- Journal article
- Publication Date:
- 2021-07-29
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12516
- Journal Title:
- Agriculture
- Journal Title Details:
- 11 (9)
- Notes:
- 6 pages, Despite the huge potential for milk production, interventions to improve productivity in sub-Saharan Africa (SSA) are barely based on specified farm classifications. This study aimed to develop robust and context-specific farm typologies to guide content of extension farm advice/services in Uganda. From a sample of 482 dairy farmers, we collected data on farmer socio-demographics, farm management practices, ownership of farm tools and facilities, willingness to pay for extension services, milk production, and marketing. Farm typologies were obtained based on principal component and cluster analyses. Thereby, of the three dairy production systems that emerged, small-scale, largely subsistence yet extensive and low productive farms were more prominent (82.6%). Farms that were classified as large-scale, less commercialized yet extensive with modest productive systems were more than the medium-scale commercial farms with intensive and highly productive systems. However, the later were considered to potentially transform dairy farming in Uganda. It was also predicted that the validity of our farm classification may persist until half of the farms have moved between clusters. The study gives new insights on dairy production systems in Uganda, which can be used to organize more targeted research on farmers’ extension needs for facilitating delivery of relevant and effective extension services and designing appropriate extension policies
10. Cooperative Extension and climate change: successful program delivery
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Morris, Hilary L.C. (author), Megalos, Mark A. (author), Vuola, Aaron J. (author), Adams, Damian C. (author), and Monroe, Martha C. (author)
- Format:
- Journal article
- Publication Date:
- 2014-04
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06059
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 52(2) : 2COM3
- Notes:
- 7 pages.