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    1. "You just need to give them the food. You mess them up by giving all kinds of messages"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05838
    Journal Title:
    Chicago Booth Magazine
    Journal Title Details:
    36(3) : 13
    Notes:
    Case example of how over-zealous marketing (e.g., messaging about "health" and "yummy") can misfire - with adults and children.

    2. Advertising agrarian unreality: college students' preferences for agricultural commodity advertising content

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Specht, Annie R. (author) and Buck, Emily B. (author)
    Format:
    Journal article
    Publication Date:
    2014
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D06859
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    98(2) : 37-52

    3. Analysis on brand construction of agricultural TV--a case study of Hubei Longshang Channel

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kai, Ma (author)
    Format:
    Journal article
    Language:
    Chinese with English abstract
    Publication Date:
    2014-07
    Published:
    China
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07172
    Journal Title:
    China Media Report Overseas
    Journal Title Details:
    10(3) : 59-66

    5. Country-of-origin labeling prior to and at the point of purchase: an exploration of the information environment in Baltimore city grocery stores

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lagasse, Lisa P. (author), Love, David C. (author), and Smith, Katherine Clegg (author)
    Format:
    Journal article abstract
    Publication Date:
    2014
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06018
    Journal Title:
    Ecology of Food and Nutrition
    Journal Title Details:
    53(1) : 58-80

    7. Economic and nutritional implications from changes in U.S. agricultural promotion efforts

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ho, Shuay-Tsyr (author), Rickard, Bradley J. (author), and Liaukonyte, Jura (author)
    Format:
    Journal article
    Publication Date:
    2014-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05781
    Journal Title:
    Journal of Agricultural and Applied Economics
    Journal Title Details:
    46(4) : 593-613

    8. Entertainment-education of altruistic behaviors: an empirical study of the effects of the narrative persuasion of a nature conservation film

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chen, Tsai (author) and Lin, Jin-Sen (author)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    China
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07026
    Journal Title:
    Chinese Journal of Communication
    Journal Title Details:
    7(4) : 373-388

    9. Environmental threat appeals in green advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hartmann, Patrick (author), Apaolaza, Vanessa (author), D'Souza, Clare (author), Barrutia, Jose M. (author), and Echebarria, Carmen (author)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07027
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    33(4) : 741-765