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    Start Over Collection Agricultural Communications Documentation Center (ACDC) Format Journal article Publication Year 2003 Subject Term campaigns

    2. Agri Marketing's product of the year

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2003-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18732
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(9) : i4-i12
    Notes:
    Sponsored section featuring marketing communications for Syngenta's herbicide, Callisto, that was selected as Agri Marketing magazine's 2003 product of the year.

    5. Building brands from the barn up: Heritage Acres finds success in local approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Barb Baylor (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19071
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : 34-39
    Notes:
    Features marketing communications strategy of the Ozark Mountain Pork Cooperative in Missouri to build their Heritage Acres brand.

    7. Consumers' perspectives on water issues: directions for educational campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    DeLorme, D.E. (author), Hagen, S.C. (author), and Stout, I.J. (author)
    Format:
    Journal article
    Publication Date:
    2003
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19844
    Journal Title:
    Journal of Environmental Education
    Journal Title Details:
    34(2) : 28-35

    8. Consumers' perspectives on water issues: directions for educational campaigns

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    DeLorme, D.E. (author), Hagen, S.C. (author), and Stout, I.J. (author)
    Format:
    Journal article
    Publication Date:
    2003
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20182
    Journal Title:
    Journal of Environmental Education
    Journal Title Details:
    34(2) : 28-35

    9. Does the brand really matter?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Burns, Joseph (author)
    Format:
    Journal article
    Publication Date:
    2003-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18723
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(5) : 38-39
    Notes:
    Reports the results of brand image research by Osborn &amp; Barr Communications, St. Louis, Missouri, based on feedback from growers in Midwest farm states. Discusses roles of brands, as well as of dealers, in agricultural marketing.