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2502. Up-to-the-minute market reports
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- American Quotation Systems (AQS) (author)
- Format:
- Brochure
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: B05503
2503. Updates from ag comm leaders
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Batio, Nancy (author / Chair, Connectiv Agri Media Committee), Brown, Carey (author / President, Livestock Publications Council), and Lee, Christy Couch (author / President, AAEA)
- Format:
- Journal article
- Publication Date:
- 2019-07
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 78 Document Number: D10829
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 57(6) : S2-S3
- Notes:
- Updates about activities of three agricultural journalist/communicator organizations.
2504. Urban agriculture as an alternative source of food and water security in today’s sustainable cities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nowysz, Aleksandr (author), Mazur, Łukasz (author), Vaverková, Magdalena Daria (author), Koda, Eugeniusz; (author), and Schumacher, Britta L.; Spangler, Kaitlyn; Rissing, Andrea (author)
- Format:
- Journal Aricle
- Publication Date:
- unknown
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12779
- Journal Title:
- International Journal of Environmental Research and Public Health
- Journal Title Details:
- Volume 19, Issue 23
- Notes:
- 21pgs, The concept of a regenerative city goes far beyond a sustainable one. The regenerative approach is to think of urban green space as a productive landscape, a source of food, and a support for biodiversity. In this approach, the so-called urban wastelands have a positive significance. Urban agriculture (UA) has become a commonly discussed topic in recent years with respect to sustainable development. Therefore, the combination of urban fabric and local food production is crucial for ecological reasons. The key issues are the reduction of food miles and the demand for processed food, the production of which strains the natural environment. At the same time, UA enables regeneration and restoration. An original methodological approach was used in the study following the mixed-method research concept: literature survey, case studies, and comparative analysis of objects. A review of UA architecture (UAA) projects was carried out to supplement the knowledge acquired during the bibliometric analysis. In sum, 25 existing projects, including allotment gardens, community gardens, and urban farms in the global north, were compared in this study. As a result of the analyses carried out, the breakdown of urban agriculture was developed into the following categories: (i) architectural–urban, (ii) ecological, (iii) social, and (iv) economic, including the impact of UA on physical activity and social interaction. UA is also a factor shaping the urban landscape. In conclusion, agrarian practice in urban environments has led to the creation of a new type of space, known as UAA. Production in the context of UA exceeds private goods, such as food produced for sale or for individual use. Additional goods include public goods. The review shows that UA fulfills economic, social, and environmental functions, thus falling under the concept of sustainable development.
2505. Urban agriculture in shared spaces: the difficulties with collaboration in an age of austerity
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- St Clair, Rebecca (author), Hardman, Michael (author), Armitage, Richard P. (author), and Sherriff, Graeme (author)
- Format:
- Online journal article
- Publication Date:
- 2019
- Published:
- SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10527
- Journal Title:
- Urban Studies
- Notes:
- 16 pages., via online journal., The expanding critical literature on Urban Agriculture (UA) makes links between the withdrawal of state services and the institutionalisation of volunteering, while observing that challenging funding landscapes can foster competitive environments between third-sector organisations. Where these organisations are forced to compete for survival at the expense of collaboration, their ability to collectively upscale and expand beneficial activities can be compromised. This paper focuses on a lottery-funded UA project and draws predominantly on observations and interviews held with project staff and growing group volunteers. Research conducted in Wythenshawe, Manchester (UK), highlights difficulties experienced by organisations attempting to function in an environment disfigured by depletion, illustrating conflicts that can arise between community groups and charitable organisations competing for space and resources. Inter-organisational dynamics are considered at two scales: at the grassroots level between growing groups, and at a structural level between project partners. In a landscape scarred by local authority cutbacks and restructures, a dearth of funding opportunities and increasingly precarious employment, external initiatives can be met with suspicion or hostility, particularly when viewed as superfluous interventions. The resulting ‘siege mentality’ reflects the need for organisational self-preservation but perhaps paradoxically results in groups with similar goals and complementary ideologies working against each other rather than in cooperation.
2506. Urban gardening in a changing climate: a review of effects, responses and adaptation capacities for cities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tomatis, Francisco (author), Egerer, Monika (author), Correa-Guimaraes, Adriana (author), and Navas-Gracia, Luis Manuel (author)
- Format:
- Review
- Publication Date:
- 2023-02-20
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12828
- Journal Title:
- Journal of Agriculture
- Journal Title Details:
- Vol. 13, Iss. 2
- Notes:
- 16 pages, Climate change is impacting the ecological, social and technological aspects of urban gardens. Gardens experience threats (e.g., water scarcity) but are also responding through adaptation strategies (e.g., selecting drought-resilient plants). A synthetic overview of how urban gardens are affected by climate change and responding to climate change is unclear. Here, we systematically reviewed articles and book chapters published in the last two decades (2000–2022) to illustrate the relationship between climate change and urban gardening. From 72 documents analyzed with Nvivo Software, we found that there has been an increase in academic publications. Universities from the US (14) and Germany (9) universities are the dominant producers. Evidence shows that climate change can have negative impacts on cities, people and urban food. Suggestions on how to build the adaptation capacity of urban gardens include collecting rainwater, changing plant selection, changing planting times, applying vegetative cover on the soil and other practices. For cities, community and allotment gardens are helpful for adaptation, mitigation and resilience. This includes the capacity to regulate the microclimate, to reduce urban heat island effects and to buffer urban floods, the power to capture carbon, the ability to create social networks and other socio-environmental benefits for urban climate planning.
2507. Urban-rural links for sustainable food consumption in Bangkok
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Cavalleri, Sofia Anna Enrica (author), Grünbühel, Clemens M. (author), and Tanwattana, Puntita (author)
- Format:
- Journal article
- Publication Date:
- 2023-01
- Published:
- Germany: CENTMA Research
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12752
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- Vol. 14, N.1
- Notes:
- 12 pages, Current food systems fail to directly link urban consumers with rural producers. City-regional strategies need to reconnect consumers with producers through sustainable local food systems. This research developed and distributed a survey questionnaire to 400 consumers in Bangkok. Findings prove that there is a statistically significant association between urban-rural relation and sustainable urban consumer behavior (Pearson’s Chi-square test for independence resulting in a significance level of p < 0.05). Sustainable consumer behavior is influenced by environmental, sociocultural, economic and health drivers, while lack of food traceability, lack of rural experience, lack of access to rural communities and negative social perception disrupt consumer-producer links. Community-based gastrotourism emerges as one of the best practices to link urban consumers with rural producers and plan sustainable food systems in mega-cities like Bangkok.
2508. Usage survey of Communications Department's material by Georgia's daily and weekly newspapers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 33 Document Number: B03521
- Notes:
- Mimeographed, [19- ]. 27 p.
2509. Usage survey of communications department's material
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Georgia's Daily and Weekly Newspapers (author)
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 19 Document Number: B02172
- Notes:
- #446, Harold Swanson Collection, Mimeographed. [19- ]. 27 p.
2510. Usage survey of communications department's material by Georgia's daily and weekly newspapers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: C00217
- Notes:
- James F. Evans Collection, Mimeographed, [198- ]. 27 p.
2511. Use a pre-submission checklist
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Johnson, Mark (author)
- Format:
- Online article
- Publication Date:
- 2021-10
- Published:
- USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13119
- Notes:
- 2 pages
2512. Use of climate-smart agriculture practices and smallholder farmer market participation in Central Malawi
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Matita, Mirriam (author), Chirwa, Ephraim Wadonda (author), Zingwe, David Eddings (author), and Mazalale, Jacob (author)
- Format:
- Journal article
- Publication Date:
- 2022-09-30
- Published:
- Nigeria: Academic Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12739
- Journal Title:
- Journal of Agricultural Extension and Rural Development
- Journal Title Details:
- Vol. 14, N.3
- Notes:
- 15 pages, In the past few decades, climate-smart agriculture (CSA) has been promoted to improve food security and raise incomes as a strategy for sustainable agricultural development. The adoption rates among smallholder farmers, particularly in Africa, remain low and have varied in different contexts. This study investigated the market participation spillover effects from the adoption of CSA practices in central Malawi using the control function approach to address any endogeneity in the relationship. The hypothesis that the extent of the use of CSA practices in the past 10 years can lead to production surpluses that enable smallholder farmers to participate in markets and thereby increase in agricultural incomes was tested. Using survey data from 470 households in two districts of rural Malawi, a clear positive association between the number of CSA practices used and the extent of market participation was found. The findings suggest, among others, the need to intensify efforts to promote CSA adoption specifically over a longer period for benefits of the technologies to materialise. The adoption of CSA practices over time enhances crop market participation, an important aspect required for production sustainability as well as for transforming agriculture towards greater market orientation among smallholder farmers.
2513. Use of information and communication technologies by Vietnamese smallholders: Implications for extension strategies
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hoang, Hung Gia (author)
- Format:
- Journal article
- Publication Date:
- 2021-02-18
- Published:
- International: SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12212
- Journal Title:
- Information Development
- Journal Title Details:
- Vol.37(2)
- Notes:
- 9 pages., In order to facilitate the adoption of Information and Communication Technology (ICT) for accessing agricultural information by smallholders, it is critical to understand their perspectives on the use of ICT. However, few empirical studies have considered how smallholders utilise ICT in Central Vietnam. This research investigates the Central Vietnamese smallholders’ views on the extent of use of ICT for accessing agricultural information. A sample size of 250 smallholders was randomly selected from a total of 687 smallholders in Trieu Phong district, Central Vietnam. A two-section questionnaire was used to gather data. Descriptive and inferential statistics were used to analyse the data. The smallholders used mobile phones, TV and radio networks/broadcasts as the common ICT tools, and these were also effective ICT tools for accessing agricultural information. Lack of knowledge and skills for using applications on mobile phones were the main challenge to the smallholders’ use of ICT. A statistically significant relationship, existing between the extent of mobile phone use and the smallholders’ age (χ = 10.04, p = 0.040), gender (χ = 5.99, p = 0.014) and the type of households (χ = 6.84, p = 0.033), was found. Similarly, there was a statistically significant relationship existing between the extent of radio network/broadcast use and the smallholders’ age (χ = 9.58, p = 0.048) and gender (χ = 4.83, p = 0.028).
2514. Use of information and computers by Eastern Cape dairy farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hildebrand, Q. (author) and Ortmann, G. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26870
- Journal Title:
- Agrekon
- Journal Title Details:
- Vol. 33, Issue 2, pp. 68-73
- Notes:
- Published in 1994.
2515. Use of information communication technologies among agricultural extension officers in Lesotho
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Akintunde, Moruf Abiola. O. (author) and Oladele, Oladimeji Idowu (author)
- Format:
- Online journal article
- Publication Date:
- 2019-07
- Published:
- African Journals Online
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11142
- Journal Title:
- Journal of Agricultural Extension
- Journal Title Details:
- 23(3)
- Notes:
- 16 pages., via online journal., The study assessed the use of ICTs among public and private extension officers in Lesotho. A structured questionnaire was used to collect data from 86 public and 19 private extension officers. Data collected were analysed, using percentages, mean, and standard deviation, multiple regressions and t-test. Extension officers use ICT tools to obtain information on new technology (79.1%), preservation of farm produce (79.1%); time of planting crops (75.6%), call attention of extension officers (75.6%) and cultural practices (75.6%). Serious constraints to the use of ICTs, as perceived by extension officers were: high cost of ICT (83.7%); poor basic infrastructure (79.1%); non-availability of technical personnel (72.1%), failure of service (73.7%) and non-availability of genuine parts. There is a strong relationship between access to information, residing within place of work, constraints, age awareness, type of extension and use of ICTs. There is also a significance differences in the use of ICTs between public and private extension officers. Policy makers should improve national e-readiness and make more ICT tools available and accessible to extension officers. Constraints of high cost, lack of ICT infrastructure and training of technical personnel should be dealt with.
2516. Use of new media for communication among extension agents and farmers in oyo state, Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ogunsola, J O (author), Alarape, A B (author), Adesida, O A (author), Ojo-Fakuade, F F (author), and Marizu, J T (author)
- Format:
- Journal article
- Publication Date:
- 2022-12-19
- Published:
- Nigeria: Global Science Research Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12765
- Journal Title:
- Global Journal of Agricultural Sciences
- Journal Title Details:
- Vol. 21, N.2
- Notes:
- 7 pages, The study was carried out to investigate the use of New media for communication among extension agents and farmers in Oyo State, Nigeria. Forty Extension agents and eighty farmers were randomly selected. Data collected were subjected to descriptive analysis using frequencies and percentage. Majority of extension agents (90.0%) were aware of Social Media. Farmers (97.5%) were aware of Agricultural websites. Extension agents (85.0%) have access to Agricultural Blogs, farmers (87.5%) have access Agricultural Websites. Extension agents also have high access (75.0%) to New media and farmers have high access (67.5%) to New media. Majority of Extension agents in the study area have a benefit derived from the use of New media as to enhance their job commitments. Farmers have the benefits derived from the use of New media as it saves time and money. Majority of Extension agents in the study area used new media to source for information on farmers’ livelihood and possible ways of improving their living standards. Extension agents (55%) and also farmers (60.0%) have high level of use of new media. It is recommended that Extension agencies should organize in-service training for the staff on skill acquisition and importance of New media use in sourcing and disseminating innovation and also the Nigerian government should address the problem of using the New media in agricultural and rural development via focusing on providing broadband connectivity and a content centric development approach particularly in the rural areas.
2517. Using a blog and social media to market extension
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Davis, Gregory A. (author) and Stollar, Mariah K. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-06
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10612
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(3)
- Notes:
- 4 pages., Article #: 3TOT7, via online journal., Extension professionals at all levels can use popular social media platforms to increase awareness of Extension. This article explores how our team of Extension professionals has used a blog in combination with Facebook on a weekly basis to better market Extension and our work. Every Extension professional can easily become part of a deliberate effort to more actively connect with stakeholders by using these tools.
2518. Using anchor to create podcasts for youth audiences
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mott, Rebecca (author), Preston, Kate (author), and Brandt, Heath (author)
- Format:
- Journal article
- Publication Date:
- 2022-12-19
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12800
- Notes:
- 4pgs, The Anchor podcasting tool provides an innovative way for Extension professionals to deliver information to youth, as well as promote further engagement. This article describes the process our team followed to create a series of career podcasts for middle school students using Anchor. We discuss benefits and considerations to keep in mind if you are considering launching a podcast of your own.
2519. Using community food assessments to improve local food systems
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Maille, Robin L. (author)
- Format:
- Journal article
- Publication Date:
- 2022-02-28
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12479
- Journal Title:
- Journal of Extension
- Journal Title Details:
- V. 60, N. 1
- Notes:
- 7pgs, Community Food Assessments (CFAs) can be used to identify resources and gaps in how food is grown and distributed in a community, and develop action plans for improvement. This article shares the process for conducting these assessments and draws lessons from CFAs conducted across Oregon. Key themes and innovative projects are highlighted to share potential programming ideas. Extension can play a role in partnership development and networking that helps create sustainable projects that improve local food systems.
2520. Using emotions to frame issues and identities in conflict: farmer movements on social media
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Aarts, Noelle (author), Stevens, Tim M. (author), and Dewulf, Art (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- Netherlands
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D11513
- Journal Title:
- Negotiation and Conflict Management Research
- Notes:
- 19 pages., Via online., In a comparative case study, researchers analyzed two social media conflicts between farmers and animal right advocates to understand how conflicts establish, escalate, and return dormant through issue and identity framing and the discursive use of emotions. "The binary opposition is initially established through issue framing but escalates into an identity conflict that involves group labeling and blaming."
2521. Using farmer storytelling to build understanding of our "new weather reality"
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Roche, Erin H. (author), Mallory, Ellen B. (author), and Birthisel, Sonja K. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-10
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: D10990
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(5)
- Notes:
- 5 pages., Article # 5IAW3, via online journal., A storytelling session was successful in raising awareness and understanding of the types of changes in weather patterns farmers are experiencing in Maine, what impacts those changes are having on their operations, and the changes farmers are making in response. Using an outreach approach rooted in farmer stories allowed us to bypass the controversy that often surrounds topics related to climate change. Likewise, focusing on the farmers' experiences and avoiding corrective statements during this introductory session resulted in productive dialogue. We recommend replicating this approach within different agricultural sectors to increase understanding of sector-specific risks and strategies for adaptation.
2522. Using hybrid learning to improve educational programs for small-acreage farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- DePhelps, Colette (author), Newman, Soren (author), Golden, Lauren (author), and Mayes, Iris (author)
- Format:
- Journal article
- Publication Date:
- 2019-08
- Published:
- United States: Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12328
- Journal Title:
- Journal of Extension
- Journal Title Details:
- v. 57, n. 4
- Notes:
- 8 pages, A whole-farm planning course in Idaho has evolved from an in-person course offered by a single instructor in one location to an online course to a hybrid learning course that combines online learning with in-person and webinar components offered simultaneously at multiple sites across the state. Evaluation data suggest that all three approaches have been effective at increasing knowledge and skills. The hybrid learning model allows for using technology to leverage faculty and farmer expertise and increase participant numbers while maintaining in-person interaction and experiential learning. Findings support the concept of the hybrid learning model as a tool for Extension audiences in rural states.
2523. Using images of farmed animals in environmental advocacy: an antispeciesist, strategic visual communication proposal
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fernández, Laura (author)
- Format:
- Online journal article
- Publication Date:
- 2019-02
- Published:
- USA: SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10227
- Journal Title:
- American Behavioral Scientist
- Notes:
- 19 pages., Via online journal., This article discusses two main issues: the historical invisibility of the role of animal agriculture in climate change and whether it is useful to include explicit violent images or “moral shock” of farmed animals in environmental advocacy campaigns to fight against climate change and environmental devastation. The claim will be explored at two levels: ethical and strategic. According to the current literature available, it will be argued that we have sound arguments to believe that using images of farmed animal suffering (including explicit violent images and moral shocks) is both an ethical and effective approach to reach the end of speciesist oppression and to mitigate climate change.
2524. Using nonprofit narratives and news media framing to depict air pollution in Delhi, India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Olofsson, Kristin L. (author), Weible, Christopher M. (author), Heikkila, Tanya (author), and Martel, J.C. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- India: Taylor & Francis Group Ltd., 2 Park Square Oxford OX14 4RN United Kingdom
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: D08331
- Journal Title:
- Environmental Communication
- Journal Title Details:
- 1-17
2525. Using programmed instruction
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Educational Technology Publications, comp. (author)
- Format:
- Book
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 19 Document Number: B02209
- Notes:
- #1264, Harold Swanson Collection, Englewood Cliffs, NJ : Educational Technology Magazine, [196-]. 100 + p. (The Educational Technology Review Series)
2526. Using public libraries to reach clientele with cooperative extension information
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fett, John (author)
- Format:
- study summary
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09892
- Notes:
- NCR-90 Collection, University of Wisconsin, 1 page.
2527. Using renewable energy to meet the energy needs of smallholder farmers: are there policies to promote adoption in Ghana?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Karbo, R. T. (author), Frewer, L. J. (author), Areal, F. (author), and Yu, E. (author)
- Format:
- Journal article
- Publication Date:
- 2022-06-30
- Published:
- Ghana: Council for Scientific and Industrial Research of Ghana
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12764
- Journal Title:
- Ghana Journal of Agricultural Science
- Journal Title Details:
- Vol. 57, N.1
- Notes:
- 15 pages, Integrating renewable energy (RE) technologies into agriculture can contribute to attaining sustainable production. Farmers’ adoption of RE in agriculture can lead to substantial reductions in Greenhouse gases (GHG) emissions as well as providing alternative income sources for farmers, and reliable energy supplies for farms and households. Policies can facilitate, support, or encourage farmers’ adoption of RE. However, it is not clear what policies currently exist which facilitate or promote the adoption of RE technologies in Ghanaian agriculture. This paper aims to identify policies in Ghana that can facilitate the adoption of RE in agricultural production. A policy review was conducted to identify such policies, evaluate their potential impact on RE adoption, and suggest paths to enhance RE adoption by farmers. These policies are focused on two aspects: 1) promoting solar energy and 2) the conversion of agricultural waste to energy. Noting limitations including the underdevelopment of the RE sector and the lack of a central policy to promote RE utilization in Ghanaian agriculture, the review suggests that policymakers need to fully implement provisions of the Renewable Energy Act-(832) (2011) through the application of, for example, policy levers such as subsidies, tax exemptions, financing, and training potential end-users in the agricultural community.
2528. Using rich media to promote knowledge on nutrition and health benefits of pecans among young consumers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tong, Xiao (author), Szacilo, Amy (author), Chen, Hsiangting (author), Tan, Libo (author), and Kong, Lingyan (author)
- Format:
- Journal article
- Publication Date:
- 2022-09-13
- Published:
- Netherlands: Elsevier B.V.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12802
- Journal Title:
- Journal of Agriculture and Food Research
- Journal Title Details:
- Vol. 10
- Notes:
- 7 pages, Pecans are a heart-healthy food, serving as an excellent source of unsaturated fatty acids, micronutrients, and phytochemicals. Despite rapid growth of the U.S. pecan export in global market, domestic pecan consumption has been stagnating, especially in attracting young consumers. This study seeks to investigate the effectiveness of nutrition education brochure that utilizes two information formats-rich media and traditional media-for promoting nutritional knowledge of pecans among young consumers. The experiment followed a between-subjects 2 x 2 design. Four versions of digital brochures were developed to manipulate two independent variables: video (absent vs. present) and recipe (absent vs. present). The findings indicated that including a video in the digital brochure can help increase consumers’ perceived information quality, and recipe content can help increase consumers' trust in the nutrition information and information source. The results also showed that for consumers with a lower prior knowledge regarding pecans, educational materials including a video were more effective than materials without a video. Such strategies to promote pecan consumption could benefit the pecan industry as well as public health.
2529. Using social for business: Get personal, in a measured way
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sowder, Amy (author)
- Format:
- Online article
- Publication Date:
- 2022-03-25
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D12981
- Notes:
- 2 pages
2530. Using social media attributes to understand human-environment interactions at urban parks
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Song, Xiao Ping (author), Richards, Daniel R. (author), and Tan, Puay Yok (author)
- Format:
- Journal article
- Publication Date:
- 2021-01-21
- Published:
- UK: Nature Portfolio
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13089
- Journal Title:
- Scientific Reports
- Journal Title Details:
- V.10, N.808
- Notes:
- 11 pages, Urban parks and green spaces are among the few places where city dwellers can have regular contact with nature and engage in outdoor recreation. Social media data provide opportunities to understand such human–environment interactions. While studies have demonstrated that geo-located photographs are useful indicators of recreation across different spaces, recreation behaviour also varies between different groups of people. Our study used social media to assess behavioural patterns across different groups of park users in tropical Singapore. 4,674 users were grouped based on the location and content of their photographs on the Flickr platform. We analysed how these groups varied spatially in the parks they visited, as well as in their photography behaviour. Over 250,000 photographs were analysed, including those uploaded and favourited by users, and all photographs taken at city parks. There were significant differences in the number and types of park photographs between tourists and locals, and between user-group axes formed from users’ photograph content. Spatial mapping of different user groups showed distinct patterns in the parks they were attracted to. Future work should consider such variability both within and between data sources, to provide a more context-dependent understanding of human–environment interactions and preferences for outdoor recreation.
2531. Using targeted messages to improve farmer engagement in conservation programs
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Weigel, C. (author), Cruse, R. (author), and Reddy, S. (author)
- Format:
- Journal article
- Publication Date:
- 2022-09-16
- Published:
- USA: Soil and Water Conservation Society
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12645
- Journal Title:
- Journal of Soil and Water Conservation
- Journal Title Details:
- V. 77, Iss. 5
- Notes:
- 6 pages, In this time of information overload, successfully engaging farmers with compelling outreach materials is a major challenge for conservation programs and related research projects. One potential approach is targeting information to the recipient, e.g., local rather than regional soil and water conditions, when sending messages to farmers. Targeted information may increase engagement by making materials stand out as more relevant and useful; conversely, it may decrease engagement by making farmers wary of the program and how it is using the information. We tested the effect of targeted information on farmer engagement using a large, randomized controlled trial in Iowa. In partnership with Iowa State University, we sent 2,996 farmers a single mailing with information about erosion at the local watershed (targeted) or state (control) level and measured their responses to a two-minute survey. We found that targeted information increased relative response rates by 20%, from 13.8% to 16.4%. This level of increase is meaningful for practitioners, as well as statistically significant. Our findings show that targeted information can be an important tool for practitioners and researchers seeking to better connect with farmers who are inundated with marketing mail.
2532. Using the theory of planned behaviour framework to understand Tasmanian dairy farmer engagement with extension activities to inform future delivery
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Turner, Lyia (author), Hall, Alison (author), Kilpatrick, Sue (author), and Dairy Australia
- Format:
- Online journal article
- Publication Date:
- 2019-02-01
- Published:
- Tasmania, Australia: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10118
- Journal Title:
- The Journal of Agricultural Education and Extension
- Journal Title Details:
- 25(1)
- Notes:
- 17 pages, via online journal, Translator disclaimer Full Article Figures & data References Citations Metrics Reprints & Permissions Get access ABSTRACT Purpose: To identify and understand factors influencing farmers’ decisions to engage with extension activities. To understand farmer segments and how these factors vary in order to develop recommendations for future extension delivery. Methodology: Qualitative data was obtained through semi-structured interviews with 30 Tasmanian dairy farmers. The Theory of Planned Behaviour (TPB) framework was used to identify and explore factors influencing farmer engagement intentions and behaviour. Findings: There was a negative effect of social influence on experienced farmers’ intention to re-engage with extension, due to the belief extension activities were targeted to less experienced, younger farmers. Perceived control factors limiting engagement included lack of confidence about existing knowledge, resulting in farmers perceiving extension activities as confronting. Practical implications: Key factors influencing intention to engage and continued engagement with extension were identified. These findings will inform future design and targeting of extension activities to improve initial and continued engagement. Subsequent recommendations are presented. Theoretical implications: Previous TPB studies on adoption as an outcome of extension have typically focused on quantifying adoption predictions, rather than exploring how social factors interact and influence intentions and behaviours. This paper demonstrates how the TPB can be qualitatively applied to better understand farmer decision making, in this instance with respect to their initial and continued engagement with extension. Originality/value: This paper demonstrates how the TPB can provide an evidence-based framework to qualitatively explore farmer intentions and behaviour. This approach has led to new insights into farmer decision making that will inform improvements in future extension development.
2533. Using the ‘good farmer’ concept to explore agricultural attitudes to the provision of public goods. A case study of participants in an English agri-environment scheme
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Cusworth, George (author) and Dodsworth, Jennifer (author)
- Format:
- Journal Article
- Publication Date:
- 2021-05-11
- Published:
- England: Springer Nature
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12809
- Journal Title:
- Agriculture and Human Values
- Journal Title Details:
- Online
- Notes:
- 11pgs, Across the European Union, the receipt of agricultural subsidisation is increasingly being predicated on the delivery of public goods. In the English context, in particular, these changes can be seen in the redirection of money to the new Environmental Land Management scheme. Such shifts reflect the changed expectations that society is placing on agriculture—from something that provides one good (food) to something that supplies many (food, access to green spaces, healthy rural environment, flood resilience, reduced greenhouse gas emissions). Whilst the reasons behind the changes are well documented, understanding how these shifts are being experienced by the managers expected to deliver on these new expectations is less well understood. Bourdieu’s social theory and the good farmer concept are used to attend to this blind spot, and to provide timely insight as the country progresses along its public goods subsidy transition. Evidence from 65 interviews with 40 different interviewees (25 of whom gave a repeat interview) show a general willingness towards the transition to a public goods model of subsidisation. The optimisation and efficiency that has historically characterised the productivist identity is colouring the way managers are approaching the delivery of public goods. Ideas of land sparing and land sharing (and the farming preference for the former over the latter) are used to help understand these new social and attitudinal realities.
2534. Utilisation and impact of The Essential Electronic Agricultural Database (TEEAL) on library services in a Nigerian university of agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Oduwole, A.A. (author) and Sowole, A.O. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30148
- Journal Title:
- Program: Electronic Library and Information Systems
- Journal Title Details:
- Vol. 40, No. 2, pp. 157-167
- Notes:
- Published in 2006.
2535. Utilisation of mobile phones in accessing agricultural information by smallholder farmers in Dzindi Irrigation Scheme in South Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Holmner, Marlene (author)
- Format:
- Journal article
- Publication Date:
- 2021
- Published:
- International: African Journals Online
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12100
- Journal Title:
- African Journal of Library, Archives and Information Science
- Journal Title Details:
- Vol. 29 No. 1
- Notes:
- 21 pgs., CTs (Communications technologies) have revolutionized agricultural information services at every level in the agricultural sector, thus impacting rural development and catalysing poverty alleviation strategies. This has largely been the case with small-scale farmers in rural areas in developing countries where mobile technologies have penetrated more than most other ICT tools. However, in some of the farming environments, mobile phone use is largely driven by agricultural extension workers. This paper seeks to examine the way mobile phones are used for information access in situations where agricultural extension workers are a critical intermediary in the agricultural information services. Interviews were conducted with 10 randomly selected farmers who were part of the Dzindi irrigation scheme. The findings were that from the variety of information available to the farmers the most important source was the extension officer. The extension officer and the radio were indicated to be the most reliable independent sources of information. The other sources, such as the radio, family members, and friends, suppliers of chemicals, books and magazines, were only considered reliable if the information could be verified or vouched for by the extension officer. Increasing the information handling skills of extension officers, training of farmers to use smart features of their phones and promoting the usual face-to-face communication use of conventional methods, which is what usually gives rise to the mediation of mobile phones, were recommended.
2536. Utilising farm-level panel data to estimate climate change impacts and adaptation potentials
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Quddoos, Abdul (author), Salhofer, Klaus (author), and Morawetz, Ulrich B. (author)
- Format:
- Journal article
- Publication Date:
- 2022-04-24
- Published:
- United States: Agricultural Economics Society, The
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12571
- Journal Title:
- Journal of Agricultural Economics
- Journal Title Details:
- online
- Notes:
- 25pgs, We combine farm accounting data with high-resolution meteorological data, and climate scenarios to estimate climate change impacts and adaptation potentials at the farm level. To do so, we adapt the seminal model of Moore and Lobell (2014) who applied panel data econometrics to data aggregated from the farm to the regional (subnational) level. We discuss and empirically investigate the advantages and challenges of applying such models to farm-level data, including issues of endogeneity of explanatory variables, heterogeneity of farm responses to weather shocks, measurement errors in meteorological variables, and aggregation bias. Empirical investigations into these issues reveal that endogeneity due to measurement errors in temperature and precipitation variables, as well as heterogeneous responses of farms toward climate change may be problematic. Moreover, depending on how data are aggregated, results differ substantially compared to farm-level analysis. Based on data from Austria and two climate scenarios (Effective Measures and High Emission) for 2040, we estimate that the profits of farms will decline, on average, by 4.4% (Effective Measures) and 10% (High Emission). Adaptation options help to considerably ameliorate the adverse situation under both scenarios. Our results reinforce the need for mitigation and adaptation to climate change.
2537. Utilization of new Internet and broadband technologies in order to enhance the balanced development and to deal with the problem of "digital divide" of rural communities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Christodoulopoulou, C. (author), Garofalakis, J. (author), Koskeris, A. (author), and Michalopoulos, S. (author)
- Format:
- Conference paper
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27482
- Journal Title:
- WIT Transactions on Ecology and the Environment
- Journal Title Details:
- Vol. 102, pp. 241-250
- Notes:
- Published in 2007.
2538. Utilization of text mining as a big data analysis tool for food science and nutrition
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tao, Dandan (author), Yang, Pengkun (author), and Feng, Hao (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11679
- Journal Title:
- Comprehensive Reviews of Food Science and Food Safety
- Journal Title Details:
- 19 : 875-894
- Notes:
- 20 pages., Via online from the University of Illinois website., Authors' review provided an overview of the data sources, computational methods, and applications of text data in the food industry. Applications of text data analysis were illustrated with respect to food safety and food fraud surveillance, dietary pattern characterization, consumer-opinion mining, new-product development, food knowledge discovery, food supply-chain management, and online food systems.
2539. Utilizing Extension as a resource in disaster response: Florida Extension's communication efforts during the 2017 hurricane season
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mike, Moses R. (author), Rampold, Shelli D. (author), Telg, Ricky W. (author), Lindsey, Angela B. (author), and Association for Communication Excellence (ACE) University of Florida
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11303
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 104(1)
- Notes:
- 15 pages., via online journal, Crisis communication plays a significant role for the different audiences for which it is designed. Hurricanes and other disasters have resulted in major economic damage and disruption of social norms for extended periods of time in communities across the globe. In such circumstances, the Cooperative Extension Service is often called to take an active role in preparation, response, and recovery. As part of the local emergency management team, local Extension offices are positioned to provide a research base, relevant information, and faculty. As such, citizens often look to Extension faculty members for emergency resources and expertise. However, standard communication methods can be significantly affected in disaster situations. Further, difficulty to fully anticipate such effects can limit Extension’s ability to communicate with targeted audiences and deliver important information. This descriptive study was conducted to examine Florida Extension offices’ and Extension faculty members’ communication efforts and effectiveness during the 2017 hurricane season. The primary methods used by respondents to communicate with subject matter clientele were email, face to face, and phone; the primary method used to communicate with the public was the internet/web. Respondents felt clientele and the public were only moderately aware of Extension’s efforts during the hurricane season. Future research is needed to investigate Extension faculty members’ choice of communication channels, as well as the ability of these channels to convey information to clientele and the public. Future research should also examine the communication channels and information sources used and preferred by clientele and the public during disasters. Such results should be compared to the findings of this study to inform future practice for communication in disasters.
2540. Utilizing Twitter to communicate risk after a natural disaster
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ruth, Taylor K. (author), Suits, Teresa (author), McLeod-Morin, Ashley (author), Telg, Ricky W. (author), and Association for Communication Excellence (ACE) University of Nebraska-Lincoln University of Florida
- Format:
- Online journal article
- Publication Date:
- 2020-02
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11304
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 104(1)
- Notes:
- 18 pages., via online journal, Hurricane Michael hit the Florida panhandle as a category five hurricane on October 10, 2018. One of the risks after a hurricane is the spread of mosquito-borne disease due to standing floodwaters, which provide perfect breeding grounds for mosquitoes. People often turn to social media during times of crisis to receive up-to-date information. Therefore, there is a need to understand how to use social media to communicate about risks after a natural disaster. The purpose of this study was to explore how Twitter was used to communicate about mosquito control before and after Hurricane Michael and was guided by the Centers for Disease Control’s crisis communication recommendations. Data were collected using Sysomos Media Analytics Platform (MAP). The search included tweets about mosquito control two weeks before and two weeks after Hurricane Michael made landfall and was limited to Florida residents. There were 198 tweets about mosquito control in this timeframe, and a sharp increase in tweets in the weeks following the hurricane. Users tweeting the most about mosquito control were public agencies like mosquito control districts, and common hashtags included #mosquito and #mosquitocontrol; #HurricaneMichael was rarely used. The largest number of tweets were identified with the frame Be First to warn people about mosquito spraying in their local areas. A minority of tweets promoted self-efficacy or promoted action related to mosquito control. None of the analyzed tweets expressed empathy. Extension can use the findings from this study to guide future risk communication on social media following a natural disaster.
2541. Utilizing report information
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Deppen, Marion Richard (author / Assistant Director, Cooperative Extension Service, The Pennsylvania State University, University Park, PA) and Assistant Director, Cooperative Extension Service, The Pennsylvania State University, University Park, PA
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 36 Document Number: B03787
- Journal Title:
- Journal of Cooperative Extension
- Journal Title Details:
- 4(2) : 103-108
- Notes:
- See B03899 for original
2542. Values and vegetarianism: an exploratory analysis
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dietz, T. (author), Frisch, A.S. (author), Guagnano, G.A. (author), Kalof, L. (author), Stern, P.C. (author), and Department of Sociology and Anthropology, George Mason University, Fairfax, Virginia 22030; Department of Education and Human Services, University of Wisconsin, Oshkosh, Wisconsin 54901; Department of Sociology, State University of New York at Plattsburgh, New York 12901; U.S. National Research Council, Washington, D.C. 22052; Department of Sociology and Anthropology, George Mason University, Fairfax, Virginia 22030
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08646
- Journal Title:
- Rural Sociology
- Journal Title Details:
- 60(3) : 533-542
- Notes:
- 1995
2543. Values underlying farmers’ business development decisions: evidence from Swedish agriculture using Zaltman metaphor elicitation technique
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Miaris, Georgios (author), Löfgren, Sara (author), and Hansson, Helena (author)
- Format:
- Review
- Publication Date:
- 2022-11-12
- Published:
- UK: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12713
- Journal Title:
- Journal of Agricultural Education and Extension
- Journal Title Details:
- Online
- Notes:
- 23 pages, This study aimed to uncover the values that underlie farmers’ strategic choices for business development. In particular, we uncovered farmers’ values related to business development through farm diversification and compared these with values regarding business development through non-diversified farm activities.
2544. Variety awareness, nutrition knowledge and adoption of nutritionally enhanced crop varieties: evidence from Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Muthini, Davis Nguthi (author), Nzuma, Jonathan Makau (author), and Nyikal, Rose Adhiambo (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Kenya
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11328
- Journal Title:
- African Journal of Agricultural and Resource Economics
- Journal Title Details:
- 14(4) : 225-237
- Notes:
- Online via AgEconSearch., Authors evaluated the impact of varietal awareness and nutrition knowledge on their adoption of biofortified crop varieties. Findings suggested that farmers who had knowledge of the nutritional attributes of a specific variety of beans were more likely to adopt them.
2545. Veganic agriculture in the united states: opportunities for research, outreach, and education
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Utter, Alisha (author) and Seymour, Mona (author)
- Format:
- Journal article
- Publication Date:
- 2021
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12282
- Journal Title:
- Journal of Extension
- Journal Title Details:
- Volume 59, Issue 3
- Notes:
- 6 pages, A growing number of farmers are excluding animal inputs from crop production, an approach commonly referred to as veganic or stockfree organic agriculture. This research-based article discusses the soil health and fertility strategies reported by a sample of U.S. veganic farmers. These approaches may be relevant beyond the veganic community to farmers seeking innovative methods for produce safety and nutrient cycling. Agricultural outreach professionals (AOPs), including Extension personnel, play a critical role in supporting veganic practices by serving as cross-pollinators between farmers and research institutions. Thus, the article endeavors to expand AOP familiarity with veganic practices and benefits.
2546. Vegetable gardening class relieves student stressors
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Edleman, Celestina (author)
- Format:
- Newspaper article
- Publication Date:
- 2019-11-18
- Published:
- United States: The Daily Illini
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11069
- Notes:
- 1 page, via newspaper
2547. Vertical coordination to smallholder small grain growers in Zimbabwe: Benefits of contract farming and policy implications
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dube-Takaza, Tryphina (author), Maumbe, Blessing M. (author), and Parwada, Cosmas (author)
- Format:
- Journal article
- Publication Date:
- 2022-08
- Published:
- Germany: CENTMA Research
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12712
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- Vol 13, N.4
- Notes:
- 16 pages, Zimbabwe’s agro-ecological regions IV and V lie in low rainfall areas and food security is a perennial concern. Vertical coordination strategies and market institutions provide hope for building farmer resilience in regions affected by climate change in Zimbabwe. This study focused on four districts (Binga, Chiredzi, Hwange, Matobo) which are in regions IV and V. A questionnaire was used to collect data from 281 respondents. Probit and Multiple linear regression models were used to evaluate the determinants. Results show that contract farmers allocated more than 3 hectares to small grains agricultural enterprise. The research established that long distances to markets, access to credit, extension services and affiliation to farming groups are some critical determinants which influence market participation and yields sold.
2548. Video + teleconference faculty retraining program 1983-85 summary
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lang, Mary Beth (author)
- Format:
- summary report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09738
- Notes:
- NCR-90 Collection, Department of Agricultural Journalism, 2 pages.
2549. Video revolution visible in training
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Greenberg, Ken (author / U.S. Department of Agriculture, Office of International Cooperation and Development) and U.S. Department of Agriculture, Office of International Cooperation and Development
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: B03656
- Notes:
- Mimeographed, 19- . 1 p.
2550. Video teleconferencing (VTC): does it work as an educational delivery method?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kiernan, N.E. (author), McDonald, S. (author), Bromley, D. (author), Stoudnour, J. (author), Gregory, D. (author), and Penn State Cooperative Extension
- Format:
- Program evaluation
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27673
- Notes:
- via Rural Information Center's Rural News
2551. Videos and podcasts for delivering agricultural extension: achieving credibility, relevance, legitimacy and accessibility
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Chivers, Charlotte-Anne (author), Bliss, Katie (author), Boon, Auvikki de (author), Lishman, Lydia (author), Schillings, Juliette (author), Smith, Rachel (author), and Rose, David Christian (author)
- Format:
- Journal article
- Publication Date:
- 2022-11-07
- Published:
- UK: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12630
- Journal Title:
- The Journal of Agricultural Education and Extension
- Journal Title Details:
- Online
- Notes:
- 26 pgs, To explore the perceived credibility, relevance, legitimacy and accessibility of videos and podcasts in farm extension.
2552. Village fund, village-owned-enterprises, and employment: Evidence from Indonesia
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Arifin, Bondi (author), Wicaksono, Eko (author), Tenrini, Rita Helbra (author), Wardhana, Irwanda Wisnu (author), Setiawan, Hadi (author), Damayanty, Sofia Arie (author), Solikin, Akhmad (author), Suhendra, Maman (author), Saputra, Acwin Hendra (author), Ariutama, Gede Agus (author), Djunedi, Praptono (author), Rahman, Arif Budi (author), and Handoko, Rudi (author)
- Format:
- journal article
- Publication Date:
- 2020-09-11
- Published:
- Indonesia: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11881
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- Vol. 79
- Notes:
- 13 pages, via online journal, Social and economic development in rural area is one of the main concerns for Indonesia Government. Despite the importance of village owned enterprises in improving rural economy, evidences regarding the impacts of village fund and village owned enterprise (BUM Desa) in developing countries were still limited. This study presents that evidence from more than one thousand villages in Indonesia. It employs two different estimation strategies: first difference, and difference-in-difference methodologies adapted for continuous treatment. The results show that village fund is more likely to increase number of village-owned enterprise with similar trend between java and non-java region. However, rapid increase of village-owned-enterprises were not followed by large utilization. We do not evidence that BUM Desa provides more opportunity for villager to work.
2553. Village health worker's guide
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Guide
- Publication Date:
- No date
- Published:
- Bhutan
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08074
- Notes:
- John L. Woods Collection, Health School, Thimphu, Bhutan. 66 pages of line sketches of health situations and treatment measures.
2554. Visual-based minimal-text food safety training tools for Chinese-speaking food service workers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rajagopal, Lakshman (author), Reynolds, Joel (author), and Li, Dawei (author)
- Format:
- Online journal article
- Publication Date:
- 2019-10
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: D10989
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(5)
- Notes:
- 10 pages., Article # 5TOT4, via online journal., This article describes visual-based minimal-text food safety tools developed in Mandarin Chinese to educate Chinese-speaking food service workers about safe food handling practices. Ten posters and one PowerPoint presentation were developed, and their efficacy in conveying critical food safety messages was tested with Chinese-speaking food service workers in Iowa. Extension educators can use these tools for formal and informal food safety education, thereby contributing to protecting public health.
2555. Visualizing Values: A Content Analysis to Conceptualize Value Congruent Video Messages Used in Agricultural Communications
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fischer, Laura Morgan (author), Opat, Kelsi (author), Jennings, Kayla (author), and Meyers, Courtney (author)
- Format:
- Journal Article
- Publication Date:
- 2021-05
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12191
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- Volume 105, Issue 2 (2021)
- Notes:
- 21 Pages, Visual messaging is becoming the new avenue to connect with consumers. The majority of the American public is not connected with agriculture and often questions procedures, practices, and tactics within the industry. Practitioners and researchers have suggested value congruent messages, a type of emotional appeal, may increase attention to agricultural messages. However, limited research has been conducted to define and investigate value congruent messages in agricultural communications. The purpose of this study was to describe the presented messages in videos used in one agricultural advocacy effort, CommonGround’s “Nothing to Fear Here” campaign. This content analysis described the video’s message content and use of value congruent messages. Schwartz Theory of Basic Human Values (2012) was used to identify the values present in each video within the campaign. The values of benevolence, security, self-direction, universalism, and hedonism were common values displayed in the campaign. Message sensation value was calculated, and it was found the videos had moderate levels of emotional arousal. The primary characters in the videos were mothers, farmers, and children. More research should be conducted to explore how the value congruent messages and message sensation value interact to increase a receiver’s level of attitude change after viewing the message.
2556. Vital Farms Slow TV: Pasture-Raised Lifestyle
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vital Farms
- Format:
- Video
- Publication Date:
- 2020-03-26
- Published:
- United States: YouTube
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D11498
- Notes:
- 1 page., via YouTube
2557. Vitalizing agricultural education with audio-visual aids
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- McKevy, G.R. (author), Peterson, M.J. (author), and University of Minnesota; University of Minnesota
- Format:
- Guide
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 23 Document Number: B02428
- Notes:
- #866, Harold Swanson Collection, Fort Atkinson, WI : National Agricultural Supply Company, [19-]. 40 p.
2558. Votes counted: these are the best summer produce displays at retail
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sowder, Amy (author)
- Format:
- Online article
- Publication Date:
- 2021-10-13
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13106
- Notes:
- 13 pages
2559. Vulnerability of british farms to post-Brexit subsidy removal, and implications for intensification, extensification and land sparing
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Arnott, David (author), Chadwick, David R. (author), Wynne-Jones, Sophie (author), and Jones, David L. (author)
- Format:
- Journal article
- Publication Date:
- 2019-10-18
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12810
- Notes:
- 8pgs, On the 23rd June 2016, the UK referendum on European Union (EU) membership resulted in a vote to leave the EU. This departure, should it occur, would see the implementation of a new agricultural policy within the UK which will most likely see the removal of direct financial support to farmers. In this study, we use combined agricultural survey and rural payments data to evaluate the extent of reliance upon Pillar 1 payments, based on a sample of 24,492 (i.e. 70%) of farm holdings in Wales. This approach eliminates some of the variation found in the Farm Business Survey through the delivery of a more comprehensive picture on the numbers and types of farm holding potentially facing economic hardship and the quantities of land and livestock associated with those holdings. We estimate ˜34% of our sampled Welsh farm holdings face serious financial difficulties and show ˜44% of agricultural land on sampled farm holdings in Wales being vulnerable to land use change or abandonment. Based on our results, we consider the potential social and ecological impacts that the removal of direct payments may have on land use in Wales. We also discuss the use of a more balanced approach to land management that could support governmental visions to keep farmers on the land, improve productivity and deliver high quality ‘Public Goods’.
2560. Warming the Arctic air: Cultural politics and Alaska native radio
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Daley, P. (author) and James, B. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- International: European Inst. Communication Culture
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27161
- Journal Title:
- Javnost - The Public
- Journal Title Details:
- Vol. 5, Issue 2, pp. 49-60
- Notes:
- Published in 1998.
2561. Washington conference looks at critical food safety issues
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Karst, Tom (author)
- Format:
- Online article
- Publication Date:
- 2021-09-21
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13128
- Notes:
- 5 pages
2562. Watching Grass Grow...From Space
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Beck, Lena (author)
- Format:
- Article
- Publication Date:
- 2023-07-31
- Published:
- USA: modern farmer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12925
- Notes:
- 7 pages
2563. Water conservation: extension agents’ perceptions of issue importance, professional abilities, and landowner needs
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- McCrary, Audrey (author), Burger, Leslie M. (author), Downey, Laura (author), and Baker, Beth H. (author)
- Format:
- Journal aricle
- Publication Date:
- 2022-03-11
- Published:
- United States: University of Clemson Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12533
- Journal Title:
- Journal of Extension
- Journal Title Details:
- V. 60, Iss. 1
- Notes:
- 13pgs, The Extension Service is one of many agencies charged with increasing awareness and knowledge of research-based agricultural conservation practices. A regional survey of Extension agents with agriculture and natural resources responsibilities was conducted to assess the need for in-service training on 11 water resource conservation topics. The highest priority training needs were for topics related to complex interactions and drivers of agricultural water pollution. This article highlights the implications of these results and offers broader perspective on bringing the Borich model of needs assessment into the agricultural and natural resources realm of subject matter expertise.
2564. Water wars: a "critical listening in" to rural radio discourse on a river system in trouble
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mesikammen, Emma (author), Waller, Lisa (author), and Burkett, Brian (author)
- Format:
- Journal article
- Publication Date:
- 2020-12-11
- Published:
- UK: Taylor and Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13122
- Journal Title:
- Environmental Communication
- Journal Title Details:
- V.15, N.3
- Notes:
- 17 pages, For news media on the earth's driest continent, changes in the health and politics of Australia's largest river system, the Murray-Darling, have been a major national focus for decades. In recent times, climate crisis, drought and policy failure have combined to threaten its future, putting the issue under intense public scrutiny. This article offers a critical discourse analysis of specialist rural radio coverage of the issue in 2018–19. It identifies the discourses that the Country Hour program presents and considers the voices and viewpoints that are absent. Two critical discourse moments are analyzed: an ecological disaster in which more than one million fish died, and #watergate – a pre-election scandal over commercial water rights. We map the strategies and roles of Country Hour journalists and other social actors in legitimating the “productive use” of the river system above all else, politicizing the issue and shifting responsibility for the river's wellbeing.
2565. Web Based Agricultural Extension in India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gelb, Ehud (author), Patil, V.C. (author), Yaduraju, N.T. (author), Moni, M. (author), and Patil, Roopa S. (author)
- Format:
- Power Point
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29875
- Notes:
- Posted online at http://www.fao.org/docs/eims/upload/257364/Patil_presentation.pdf
2566. Web services for rural areas - Security challenges in development and use
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pimenidis, Elias (author) and Georgiadis, Christos K. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30127
- Journal Title:
- Computers and Electronics in Agriculture
- Journal Title Details:
- 70 (2010): 348-354
2567. Weeklies react to a global pandemic: Grassroots Editor special issue
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Stebbins, Chad (author) and Reader, Bill (author)
- Format:
- Editorial
- Publication Date:
- 2020
- Published:
- USA: International Society of Weekly Newspaper Editors
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11785
- Journal Title:
- Grassroots Editor
- Journal Title Details:
- 61(1) : 1, 6
- Notes:
- Online via UI electronic subscription., Editors introduce a special issue focused on now ISWNE members have been dealing with the COVID-19 pandemic in their communities.
2568. Welfare implications of home gardens among rural households: evidence from Ingquza Hill local municipality, South Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nontu, Y. (author) and Taruvinga, A. (author)
- Format:
- Journal Article
- Publication Date:
- 2023-05-07
- Published:
- South Africa: South African Society of Agricultural Extension (SASAE)
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12934
- Journal Title:
- South African Journal of Agricultural Extension
- Journal Title Details:
- V.51, N.1
- Notes:
- 16 pages, Food insecurity is widely recognised as a global issue that requires immediate attention using multifaceted approaches. There is a generalised consensus about the positive role of home gardens in improving household income and food security. However, there is limited empirical evidence to support the above nexus worth exploring to enhance evidence of based programming. Therefore, this study used cross-sectional survey data from Ingquza Hill local municipality in the Eastern Cape Province of South Africa (n = 200) to estimate the correlation between participation in home gardening, household food security, and household income. Results revealed that income from home garden sales was the least source of income for most households in the study area, contributing an average of 10.4% to total household income. An insignificant negative correlation was confirmed between home gardens and household food insecurity access score, suggesting that home gardens fall short of addressing household food security. A positive linear significant correlation was also confirmed between home garden participation and household income. The study concludes that home gardens designed for cash crop production may have a better food security premise than those intended for home food consumption and the sale of surplus.
2569. Wellness, nostalgia, innovation and new views of sustainability are amount the foods trends for 2022
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Food Insight (author)
- Format:
- Online article
- Publication Date:
- 2022-01-07
- Published:
- USA: International Food Information Council Foundation, Washington, D.C.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13008
- Notes:
- 3 pages
2570. What COVID-19 taught us about handling a crisis
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- News release
- Publication Date:
- 2021-07-14
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13149
- Notes:
- 14 pages
2571. What Makes a Good Agricultural Story? Validation of a Scale for Marketing and Communication
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Yueh, Hsiu-Ping (author), Chen, Ying-Ting (author), and Zheng, Yi-Lun (author)
- Format:
- Journal article
- Publication Date:
- 2020-06-18
- Published:
- Taiwan: Department of Library & Information Science of the National Taiwan University
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12170
- Journal Title:
- Journal of Library and Information Science
- Journal Title Details:
- Vol 18 No 1 (2020)
- Notes:
- 20 pages., Agricultural communication covers all kinds of human communications involving agriculture, food, natural resources and rural interests. Such communications exchange and deliver the information of the agricultural and natural resource industries to the right receivers through effective media. Storytelling in marketing is also a managerial application; it is a marketing strategy that includes the agricultural industry. While an increasing number of agricultural businesses are promoting the application of agricultural stories in marketing and facilitating increases in the consumption of agricultural products, few researchers have explicitly developed valid tools for measuring the constructs of agricultural stories. This study continued previous research on effective model of storytelling in agricultural marketing, with the aim of exploring the constructs of a good agricultural story and developing the “Agricultural Story Scale” to measure them. Thirteen items measuring three factors—authenticity, narrative, and protagonist’s distinctiveness—were confirmed to have satisfactory structural model fit. The findings of the study and recommendations that contribute to both theoretical and practical implications are reported. Keywords: Agricultural Story; Agricultural Communication; Measurement; Storytelling; Storytelling in Marketing
2572. What Ohio Extension Agents Say About Sustainable Agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Agunga, R.A. (author)
- Format:
- unknown
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26381
2573. What are the factors driving the adoption of sustainable irrigation technologies in Italy?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pronti, A. (author), Auci, S. (author), Di Paoli, A. (author), and Mazzanti, M. (author)
- Format:
- Paper
- Publication Date:
- 2019
- Published:
- Italy
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11325
- Notes:
- 12 pages., Online via AgEconSearch. Paper presented at the 8th Associazione Italiana di Economia Agraria e Applicata (AIEAA) conference, Pistoia, Italy, June 13-14, 2019., Analysis of principal determinants of Italian farmers' adoption of sustainable irrigation technologies, considering social, economic, productive, geographical, and climatic aspects.
2574. What consumers think
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bopp, Suzanne B. (author)
- Format:
- Commentary
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00676
- Notes:
- Drovers CattleNetwork. 2 pages.
2575. What do consumers read about meat? an analysis of media representations of the meat-environment relationship found in popular online news sites in the UK
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mroz, Gilly (author) and Painter, James (author)
- Format:
- Online journal article
- Publication Date:
- 2022-10-03
- Published:
- UK: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12679
- Journal Title:
- Environmental Communication
- Notes:
- 19 pages, Previous scholarship suggests that elite media have tended to pay little attention to the adverse environmental impacts associated with meat consumption and production. Through content analysis of 116 articles from 2019, published on eight popular online news sites consumed by a wide range of demographics in the UK, including lower-income groups (the sector most likely to eat meat), we identify common anti-meat and pro-meat environmental narratives, solutions and recommendations, and the dominant sentiment towards both meat consumption and production. We observed a significantly greater presence of anti-meat consumption and/or production narratives than pro-meat. Over half the articles showed anti-meat consumption sentiment, with only 5% predominately in favour. 10% were against unspecified or industrial production practices, 28% were against industrial-scale farming but supported sustainable methods; and none were entirely in favour of the meat industry. These findings are reflected in the dominant recommendation, present in over 60% of articles, to eat less meat. Our results add substantially to previous media research, particularly showing the increased volume of coverage of the meat-environment nexus, varying levels of contestation around meat eating, and the division of responsibility between consumers and industry.
2576. What do produce shippers need from packaging suppliers?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Karst, Tom (author)
- Format:
- Online article
- Publication Date:
- 2021-08-19
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13145
- Notes:
- 4 pages
2577. What do we know about advertising
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dahl, Delbert T. (author / Head, Office of Agricultural Communications, University of Illinois) and Head, Office of Agricultural Communications, University of Illinois
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 41 Document Number: B04828
- Notes:
- James F. Evans Collection, Mimeographed, 19- . 4 p.
2578. What does IFAJ do for its members? (International Federation of Agricultural Journalist)
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Guide
- Language:
- English / French / German
- Publication Date:
- unknown
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 81 Document Number: C04774
- Notes:
- James F. Evans Collection, Helsinki, Finland : International Federation of Agricultural Journalist, 198-. 18 p.
2579. What does agricultural marketing in 2020 sound like to you?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Clements, Michael (author)
- Format:
- Journal article
- Publication Date:
- 2020-09
- Published:
- USA: Henderson Communications L.L.C., Adel, Iowa.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11950
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 58(7) : 18
- Notes:
- UI Library subscription., Update on agricultural/rural broadcasting in the U.S., including recent survey results about listenership and about the News Service of the National Association of Farm Broadcasting.
2580. What does development support communication (DSC) do?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Guide
- Publication Date:
- unknown
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 37 Document Number: B03978
- Notes:
- Bangkok, Thailand : United Nations Development Programme (UNDP), Asia and Pacific Programme for Development Training and Communication Planning (DTCP), [19- ]. 2 p. (Working Paper)
2581. What drives smallholder farmers' willingness to pay for a new farm technology? Evidence from an experimental auction in Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Channa, Hira (author), Chen, Amy Z. (author), Pina, Patricia (author), Ricker-Gilbert, Jacob (author), and Stein, Daniel (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Kenya
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11464
- Journal Title:
- Food Policy
- Journal Title Details:
- 85 : 64-71
- Notes:
- 8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.
2582. What farmer types are most likely to adopt joint venture farm business structures?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kragt, Marit E. (author), Lynch, Brendan (author), Llewellyn, Rick S. (author), and Umberger, Wendy J. (author)
- Format:
- Journal article
- Publication Date:
- 2019-08-14
- Published:
- Australia: Australasian Agricultural and Resource Economics Society Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D12522
- Journal Title:
- The Australian Journal of Agricultural and Resource Economics
- Journal Title Details:
- V. 63, Iss. 4
- Notes:
- 16pgs, Joint venture (JV) farm structures have the potential to increase the productivity and profitability of traditional family farms. However, such structures are not widely adopted within the farm business community. Furthermore, knowledge on the relative attractiveness of different JV models to farmers is limited. We use a choice experiment to explore what JV structures are preferred by Australian farmers, and how farmers’ socio-demographic and attitudinal characteristics influence the type of JV structure preferred. A latent class analysis revealed significant unobserved preference heterogeneity amongst the population. We identify four latent classes that differ in their preferences regarding the number of JV partners, access to new machinery, and/or the opportunity for additional annual leave. All classes of farmers displayed positive preferences for operational decision-making with other JV partners, although they varied in their preferences towards final operational responsibility. The diversity in preferences shows that there is no ‘one size fits all’ JV design, leaving opportunities for a range of JV decision models. Such flexibility in JV design is likely to have advantages when seeking JV partners, with a significant proportion of the sampled population open to collaborative decision-making models.
2583. What hy-vee has learned from COVID
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sax, Barbara (author)
- Format:
- Online article
- Publication Date:
- 2022-05-02
- Published:
- United States
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12563
- Journal Title:
- The Packer
- Notes:
- Retailers learned some valuable lessons about the need to stay flexible, the importance of putting the employee and customer safety first, and the critical role supermarkets serve in times of crisis. Here’s what a couple of Hy-Vee execs had to say about what the pandemic taught them about produce operations.
2584. What influences consumer evaluation of genetically modified foods?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pham, Nguyen (author) and Mandel, Naomi (author)
- Format:
- Online journal article
- Publication Date:
- 2019
- Published:
- Sage
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10499
- Journal Title:
- Journal of Public Policy & Marketing
- Journal Title Details:
- 38(2): 263-279
- Notes:
- 18 pages., via online journal., Genetically modified (GM) foods have attracted a great deal of controversy. While some consumers and organizations regard GM foods as safe, many other consumers and organizations remain concerned about their potential health risks. The results of three studies suggest that consumers respond differently to persuasive messages regarding GM foods on the basis of their preexisting attitudes. Weak anti-GM consumers tend to comply with a variety of pro-GM messages. In contrast, strong anti-GM consumers exhibit message-opposing behavior. Moreover, they respond just as negatively to a safety message (claiming that GM foods are safe) as to a risk message (claiming that GM foods are unsafe). The mechanism underlying these effects is consumers’ perceived health risk. A benefit message claiming that GM foods are beneficial (e.g., more nutritious than their conventional counterparts) is a better alternative for strong anti-GM consumers. Finally, the results suggest that persuasive messages do not significantly change pro-GM consumers’ evaluations of these foods.
2585. What is AgriStar?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Online article
- Publication Date:
- unknown
- Published:
- AgriStar Chicago, Illinois
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: C19916
- Notes:
- 2 pages
2586. What is development support communication (DSC)?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Guide
- Publication Date:
- unknown
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 37 Document Number: B03977
- Notes:
- Bangkok, Thailand : United Nations Development Programme (UNDP), Asia and Pacific Programme for Development Training and Communication Planning (DTCP), [19- ]. 1 p. (Working Paper)
2587. What is organic?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sims, Tamika (author) and Food Insight (author)
- Format:
- Online article
- Publication Date:
- 2021-12-03
- Published:
- USA: International Food Information Council Foundation, Washington, D.C.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13006
- Notes:
- 3 pages
2588. What is the key to grape sales?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Karst, Tom (author)
- Format:
- Online article
- Publication Date:
- 2021-09-15
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13161
- Notes:
- 3 pages
2589. What is “natural”?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Paipongna, Marisa (author) and Sollid, Kris (author)
- Format:
- News article
- Publication Date:
- 2021-11-10
- Published:
- Food Insight
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12899
- Notes:
- 2 pages
2590. What makes Farm Market iD's data different?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rao, Steve (author) and Farm Market iD
- Format:
- Online Magazine
- Publication Date:
- July/August 2019
- Published:
- United States: Farm Journal
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11047
- Journal Title:
- AgriMarketing
- Notes:
- 2 pages, via online magazine archive, Several years ago, Farm Market iD saw that agribusinesses were struggling to use to the data and insights at their disposal to understand how they were performing in the market and needed modern-day data science to power decision-making. Given Farm Market iD's unique and powerful data and our ability to contextualize data to understand and interpret the agricultural market, we knew we had something valuable to offer.
2591. What makes a great produce merchandiser
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- O'Brien, Mike (author)
- Format:
- Commentary
- Publication Date:
- 2020-09-14
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12019
- Journal Title:
- Produce Market Guide
- Notes:
- Online from periodical. 3 pages., Author described the responsibilities and importance of the produce manager/specialist. "These hardworking individuals live in two worlds; they have one foot in the stores and one foot in the corporate office." Emphasized the need for communications leadership among the teams with whom they work.
2592. What makes a small farm successful? a review of success factors, needs, and challenges
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tritsch, Katie (author), Mix, Ken (author), Edwards, Michelle L. (author), and Legault, Eileen (author)
- Format:
- Journal article
- Publication Date:
- 2021-06-16
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12294
- Journal Title:
- Journal of Extension
- Journal Title Details:
- V. 59, N. 3
- Notes:
- 8 pages, Small-scale farmers face unique challenges. In this review, we conceptualize small farm success by aggregating and categorizing results from recent (post-2000) literature on small farm success factors and producer needs assessments. Our findings suggest that small farm success is multifaceted and not limited to profitability. We find that small farms have a diverse range of needs, though little has been done to rank their importance. We conclude that future research would benefit from increased methodological transparency and a systematic approach to needs evaluation. We consider the role of Extension professionals regarding the continued success of small farms.
2593. What restaurant chain executives see for the future of foodservice
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sowder, Amy (author)
- Format:
- Journal article
- Publication Date:
- 2020-07-21
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11933
- Journal Title:
- Packer
- Notes:
- Online from publication. 3 pages., Perspectives from four restaurant chain executives at a conference of the Produce Marketing Assocition. Focus on deeper connections with supply partners, labor savings through technology, and more racial diversity at top levels. "...the truth is, this country runs on foodservice."
2594. What shapes farmers’ perception of climate change? A case study of southern Brazil
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Foguesatto, Cristian Rogério (author) and Machado, João Armando Dessimon (author)
- Format:
- Journal article
- Publication Date:
- 2021-01-19
- Published:
- United States: Springer Link
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12475
- Journal Title:
- Environment, Development and Sustainability
- Journal Title Details:
- 23
- Notes:
- 15 pages, Climate change poses several challenges worldwide, including the increase in severity and frequency of extreme weather events, such as droughts. As a result, there are projected environmental, economic and social impacts in several sectors, including agriculture. However, the extent of climatic impacts depends on farmers’ awareness and their capacity for adaptation in response to changes in the climate. This study analyzes the factors that influence farmers’ perception of climate change. Data were collected from a farm-household survey in the Rio Grande do Sul state, Brazil. Using a logistic regression model, we identified that farm size, support of extension workers, number of conservation practices adopted, and ecocentrism value influenced positively the perception. Moreover, we found that farm size relied on government actions, subsidies, and anthropocentric value was affected negatively. These findings showed that socioeconomic and psychological factors shape farmers’ perception of climate change. Extension workers and policymakers should increase farmers' awareness on climate change improving the communication on the nature importance for the ecosystem as a whole (ecocentrism) and/or explaining the importance of nature for human welfare (anthropocentrism).
2595. What they know and why they do it: preliminary findings of farmer focus group discussion on value added agriculture in North Carolina
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Quaicoe, Obed (author), Vorsah, Roger (author), Jefferson-Moore, Kenrett (author), Bynum, Jarvetta (author), and Owens, John (author)
- Format:
- Research report
- Publication Date:
- 2022-09
- Published:
- USA: Food Distribution Research Society
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12634
- Journal Title:
- Journal of Food Distribution Research
- Journal Title Details:
- V. 53, Iss.1
- Notes:
- 4 pages, Sustaining farm profitability has been challenging for North Carolina smallholder farmers facing market failure. Small farms earning between $10,000 or less and $50,000 annually in net farm income need alternative practices that will make them more profitable. This study assesses North Carolina small farmers’ understanding and attitudes towards value-added agriculture. We conducted farmer focus group interviews and analyzed the data using Qualitative Data Analysis Miner Lite. We found that the main drivers of value-added agriculture include improving on-farm profitability, product expansion, and market growth. High production costs and lack of government assistance are some of the factors limiting value-added participation.
2596. What to do with the farmland? Coping with ageing in rural Thailand
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Januswan, Para (author) and Zander, Kerstin K. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11985
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- Volume 80
- Notes:
- 10 Pages, As Thai farmers get older they need to plan what to do with their farm business and land given younger people tend to out-migrate to urban areas and shift their interests away from farming. Such demographic trends may reduce agricultural productivity and increase food insecurity, both among farmers and in the region. Using data collected through interviews with 368 farmers in the Prachin Buri province of Thailand, this research aims to examine how ageing is affecting farm activities of older farmers (60 years and older) and how they are adapting. We found that, while a small percentage of older farmers intended to continue farming without making any changes over the next five years (~9%), most were concerned about their health and farm work capacity, and were looking to leave farming and implement strategies to reduce both work intensity and time. Most farmers intended to stop farming and transfer farmland to their children (~40%), or continue farming while making some changes (~30%), such as employing additional workers or switching to less labour intense crops. Some intended to stop farming altogether and dispose of farmland outside their family (~21%; e.g. leasing out or selling or returning farmland to owner if leased). As expected, the chosen strategy depended on personal (old-age income security and gender) and farm characteristics (e.g. successor, farm activities, and subsidy). Having a dedicated successor had a substantial impact on transferring land to the children, reflecting the importance of commitment for farming by the next generation, which will be challenging. A pension higher than the widely available old-age allowance could support farmers in maintaining a better living standard after retiring. However, only a fraction of farmers currently had access to a pension. Both short- and long-term policies are, therefore, needed to support elderly farmers, improve their living standards after retirement, and attract young people back to farming.
2597. What's healthy at the grocery store? Shoppers are often confused, survey finds
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ellis, Rebecca (author)
- Format:
- Online article
- Publication Date:
- 2019-01-24
- Published:
- USA: NPR: The Salt.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: D10113
- Notes:
- 5 pages., Via website.
2598. What's in a name? Consumer perceptions of in vitro meat under different names
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bryant, Christopher (author) and Barnett, Julie (author)
- Format:
- Journal article
- Publication Date:
- 2019-06-01
- Published:
- International: Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12465
- Journal Title:
- Apetite
- Journal Title Details:
- Vol. 137
- Notes:
- 10 pages, In vitro meat (IVM) grown from animal cells is approaching commercial viability. This technology could enable consumers to circumvent the ethical and environmental issues associated with meat-eating. However, consumer acceptance of IVM is uncertain, and is partly dependent on how the product is framed. This study investigated the effect of different names for IVM on measures of consumer acceptance. Participants (N = 185) were allocated to one of four conditions in an experimental design in which the product name was manipulated to be ‘clean meat’, ‘cultured meat’, ‘animal free meat’, or ‘lab grown meat’. Participants gave word associations and measures of their attitudes and behavioural intentions towards the product. The results indicated that those in the ‘clean meat’ and ‘animal free meat’ conditions had significantly more positive attitudes towards IVM than those in the ‘lab grown meat’ condition, and those in the ‘clean meat’ condition had significantly more positive behavioural intentions towards IVM compared to those in the ‘lab grown meat’ condition. Mediation analyses indicated that the valence of associations accounted for a significant amount of the observed differences, suggesting that anchoring can explain these differences. We discuss these results in the context of social representations theory and give recommendations for future research.
2599. What's in store for produce retail, says national grocers association
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sowder, Amy (author)
- Format:
- Article
- Publication Date:
- 2021-12-07
- Published:
- The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12916
- Notes:
- 3 pages
2600. What’s your sign? dole’s latest promotion has a salad for that
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Strailey, Jennifer (author)
- Format:
- Online article
- Publication Date:
- 2022-05-04
- Published:
- United States
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12565
- Journal Title:
- The Packer
- Notes:
- Dole Food Company, Inc. hopes to encourage Americans to eat more fresh fruit and vegetables in honor of May’s National Salad Month and all year long, with the release of a dozen original salad recipes linked to the specific astrological personalities of the 12 Zodiac signs.