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102. A five-step stakeholder communication plan for more effective natural resource management
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Brown, Hannah O. (author), Jacobson, Susan K. (author), Cockrell, Marcy (author), Sutt, Jessica (author), Allen, Katherine (author), and Copeland, Amy (author)
- Format:
- Journal article
- Publication Date:
- 2021-10-28
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D12410
- Journal Title:
- Journal of Extension
- Journal Title Details:
- V. 59, Iss. 4
- Notes:
- 8 pages, Effectively communicating with diverse groups involved in environmental management is critical to facilitating successful projects. This five-step communication plan is designed to enable resource managers and extension professionals to successfully engage their stakeholders. This plan, which uses oyster reef management as an example, was informed by two primary sources: an expert meeting with stakeholder leaders and coastal residents and a review of relevant literature. By incorporating stakeholder input throughout the planning and implementation of natural resource management projects, new and innovative ideas emerge, and relationships between stakeholders, managers, and extension agents are strengthened.
103. A four-step process for your crisis management plan
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dietrich, Gini (author)
- Format:
- Commentary
- Publication Date:
- 2020-08-27
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12014
- Notes:
- Online from website of SpinSucks.com. 4 pages., Author briefly describes two case examples of crisis management (one effective, one ineffective), emphasizes the importance of a plan, and describes four steps to get started in planning.
104. A historical examination of food labeling policies and practices in the United States: implications for agricultural communications
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Powers, Rexanna (author) and Roberts, Richie (author)
- Format:
- Journal Article
- Publication Date:
- 2022-12-31
- Published:
- USA: American Association for Agricultural Education
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12938
- Journal Title:
- Journal of Agricultural Education
- Journal Title Details:
- V.63, N.4
- Notes:
- 20 pages, Knowledge of agricultural practices has declined in recent years, resulting in consumers becoming uncertain of where and how their food has been produced and the marketing tactics used to promote the product. Historically, the U.S. population’s rich agricultural heritage coincided with higher levels of agricultural literacy. Some scholars, however, have maintained that U.S. culture has begun to lose touch with its agricultural foundations. More recent evidence has demonstrated that consumers acquire knowledge about their food from various media, most notably the Internet and social media. Often these sources use incorrect information and promote food and agricultural marketing trends that may not be grounded in scientific data. In response, this historical narrative analyzed a reform effort that occurred in U.S. food labeling policy and practice in the 1900s, which contributed to food labeling issues and consumer distrust in the agricultural industry. Based on the findings of this investigation, we concluded that food labels were initially intended to provide consumers with more profound knowledge of the food they purchased. However, key legislative acts such as the Fair Packaging and Labeling Act and the Nutrition Labeling and Education Act shifted the food labeling movement into a branding device to differentiate products and brands. We recommend that agricultural practitioners explore new ways to communicate their message more effectively. We also call for producers to incorporate more personal and emotional appeals when marketing agricultural products to better compete with third-party branding efforts.
105. A land-use map heard all around social media "here's how america uses its land"
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- DeLong, Karen L. (author) and Hughes, David (author)
- Format:
- Journal article
- Publication Date:
- 2019-04
- Published:
- England: Oxford University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12246
- Journal Title:
- American Journal of Agricultural Economics
- Journal Title Details:
- Vol. 1, Iss.3
- Notes:
- 3 pages, Figure 1 above appeared on July 31, 2018, in Bloomberg. Bloomberg tweeted this graphic on August 13, and twenty-four hours later it had been retweeted by 84 twitter accounts and “liked” 118 times. Chances are you have seen this graphic on your social media newsfeed (e.g., Facebook, Twitter) by now. It is a novel idea to portray how U.S. land use could be represented across the United States. However, to the casual observer, which is most everyone viewing a graphic on social media, this graphic is misleading.
106. A legacy of leadership: J. Neil Orth will join the Saddle & Sirloin Club Portrait Collection in Louisville
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ishmael, Sharla (author)
- Format:
- Magazine article
- Publication Date:
- 2021-10
- Published:
- USA: Drovers CattleNetwork
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13102
- Journal Title:
- Drovers
- Notes:
- 2 pages
107. A matter of life and death
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Byrnes, Francis C. (author / International Agricultural Development Service) and International Agricultural Development Service
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05599
- Notes:
- Francis C. Byrnes Collection
108. A meta-analysis of social marketing campaigns to improve global conservation outcomes
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Green, Kevin M. (author), Crawford, Brian A. (author), Williamson, Katherine A. (author), and DeWan, Amielle A. (author)
- Format:
- Online journal article
- Publication Date:
- 2019
- Published:
- SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10531
- Journal Title:
- Social Marketing Quarterly
- Journal Title Details:
- 25(1) 69-87
- Notes:
- 19 pages., via online journal., The rapidly increasing rate of biodiversity and habitat loss across the globe can be largely attributed to human behaviors. Conservation practitioners have struggled to influence behaviors through traditional awareness-raising efforts and been slow to adopt techniques from the behavioral sciences such as social marketing to change behaviors and improve conservation outcomes. We conducted a meta-analysis of 84 social marketing campaigns that applied the same theory of change for human behavior to disrupt patterns of destructive activities such as illegal hunting and overfishing. Questionnaires of more than 20,000 individuals across 18 countries measured changes in behavioral variables pre- and post-campaigns, including knowledge, attitudes, interpersonal communication, behavior intention, and behavior. For each campaign, we extracted data and validated data for behavioral variables, estimated mean effect sizes for each variable across all campaigns, and used path analysis to measure relationships among variables included in seven different models. On average, all behavioral variables increased significantly (p < .001) from 16.1 to 25.0 percentage points following social marketing campaigns. The full model used a combination of all variables and had the highest explained variation in behavior change (71%). Our results highlight the importance of (a) incorporating behavioral theory and social marketing into traditional conservation programs to address threats to biodiversity across the globe; (b) designing interventions that leverage a combination of community knowledge, attitudes, and communication about a behavior; and (c) facilitating more opportunities for interpersonal communication as a main driver of behavior change. We conclude with potential applications for practitioners interested in behavior change campaigns.
109. A multimodal degree completion needs analysis of agricultural and extension education graduate students in Sub-Saharan Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Oyugi, Millicent A. (author), Baker T, Mathew (author), Lamm, Alexa (author), and Lamm, Kevan W. (author)
- Format:
- Journal article
- Publication Date:
- 2022-09-01
- Published:
- USA: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12726
- Journal Title:
- Journal of International Agricultural and Extension Education
- Journal Title Details:
- Vol. 29, N. 3
- Notes:
- 23 pages, Increasing doctoral degree holders in Sub-Saharan Africa may significantly impact the quality and quantity of undergraduate and graduate programs. Research capacity is crucial to successfully completing a thesis or dissertation and obtaining a graduate degree. Unfortunately, in Sub-Saharan Africa, many students abandon or delay their degrees at this stage due to limited research and writing skills. This study aimed to identify the most critical thesis and dissertation (TD) research needs of masters and PhD students from Sub-Saharan Africa. Thirty-eight skills were identified from the literature and presented to agricultural education and extension/leadership students. Borich (1980) and Witkin (1984) needs assessment models were used to ascertain the perceived importance and extent of students' knowledge of TD topic areas. The top identified needs were extracting a manuscript from a thesis, writing a journal article, choosing inferential statistics, deciding the descriptive statics, and what to review in the literature. A total of 15 items were identified as critical needs using the Witkin model. The findings identified challenges and opportunities for improving Sub-Saharan African graduate students' research knowledge and TD performance, implying that combining the two models to identify training needs may produce more comprehensive results than using only one methodology.
110. A multiple indicators, multiple causes analysis of farmers' information use
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- McLeod, Elizabeth (author), Jensen, Kimberly L. (author), DeLong, Karen L. (author), and Griffith, Andrew (author)
- Format:
- Online journal article
- Publication Date:
- 2019-06
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10602
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57 (3)
- Notes:
- 13 pages., Article #: 3FEA2, via online journal., A multiple indicators, multiple causes, or MIMIC, modeling framework can be used for analyzing a variety of farmer decision-making situations where multiple outcomes are possible. Example applications include analyses of farmer use of multiple information sources, management practices, or technologies. We applied the framework to analyze use of multiple information sources by beef cattle farmers. We provide measures of how farmer demographics, farm characteristics, and risk attitudes influenced farmer use of information from Extension, producer groups, popular press, the U.S. Department of Agriculture, the Internet, and other farmers. Education and greater willingness to take risk positively influenced information use among the farmers we studied. Our process has implications for broader use within Extension.
111. A nationwide chinese consumer study of public interest on agriculture
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Liao, Danfeng (author), Cui, Kai (author), and Ke, Lijing (author)
- Format:
- Journal Article
- Publication Date:
- 2022
- Published:
- United States: Nature
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12711
- Journal Title:
- npj Science of Food
- Journal Title Details:
- Volume 6, Issue 1
- Notes:
- 6pgs, A nationwide study was undertaken in China to understand why public interest has shifted away from agriculture and to discuss approaches that may help restore interest and support for agriculture. The study collected 2586 questionnaires from 242 cities in 31 provinces in mainland China. The results suggest that agriculture is still of public interest, but interest has shifted from traditional farming to the consumer perspective in food safety, nutrition and health, food security and agricultural history. Two groups in this study, the younger generation and those with college degrees, show less interest in production agriculture. The accelerating shift in population from rural China to urban areas explains why these two groups are less connected with agricultural issues. The authors contend that it is critically important to keep the urban population knowledgeable of the importance of agriculture and suggest ways to improve communication and support from this educated, city-dweller point of view in order to ensure a stable and secure future. The approach of science appreciation (ways to effectively communicate science to general publics) is proposed to effectively gain renewed interest and engagement with the public in the science of agriculture in order to optimize the needs and benefits from agriculture to society.
112. A new lens: using the policy, systems, and environmental framework to guide community development
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Backman, Caroline (author), Rome, Clea (author), Ryser, Laura (author), Sero, Rebecca (author), and Hansen, Debra (author)
- Format:
- Journal Article
- Publication Date:
- 2022-06-16
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12613
- Journal Title:
- Journal of Extension
- Journal Title Details:
- V. 60, Iss. 2
- Notes:
- 7 pgs, Extension is uniquely positioned to deliver data-driven solutions to complex community issues with University applied research, particularly through crises like COVID-19. Applying the Policy, Systems and Environmental (PSE) framework to community development is an effective, innovative approach in guiding Extension leaders to create, document, and share long-term transformative change on challenging issues with stakeholders. Beyond the public health sector, applying a PSE approach to community development provides leverage points for population-level benefits across sectors. This article describes current public health approaches, methodologies, and how the PSE framework translates to other programs with four examples of high-impact, systems level Extension projects.
113. A new look at shopper transparency expectations
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Markenson, Steve (author / Food Marketing Institute)
- Format:
- Research summary
- Publication Date:
- 2020-07-01
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11751
- Notes:
- Food Marketing Institute, Arlington, Virginia. 3 pages., Author notes increases in online food shopping during the COVID-19 pandemic, adding that it brings higher consumer expectations for transparency, compared with in-store shopping. Summarizes results of a mid-March national consumer survey. The report found that 69% of omnichannel shoppers - those who buy both online and in-store - want more information about a product when shopping online compared to in phsical tores.
114. A new path forward for food brands losing trust
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Research summary
- Publication Date:
- 2020
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: D11291
- Notes:
- 3 pages., Online from the Center for Food Integrity, Gladstone, Missouri, USA., Summary of findings from a new study focused on "The 25 most trusted brands in America" from Morning Consult. Results showed reductions in food-related food marketers in the list, among older to younger consumer segments.
115. A new thrust - research with 8mm films to reach new audiences
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Cunningham, Clarence (author) and Lifer, C.W. (author)
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 19 Document Number: B02194
- Notes:
- #1229, Harold Swanson Collection, Columbus, OH : The Ohio State University, Cooperative Extension Service, [196-]. 1 folder.
116. A phenomenological inquiry into producers' experiences growing organic produce
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Olbrick Marabesi, Amanda (author) and Kelsey, Kathleen D. (author)
- Format:
- Journal article
- Publication Date:
- 2019-10
- Published:
- United States: Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12324
- Journal Title:
- Journal of Extension
- Journal Title Details:
- v. 57, n. 5
- Notes:
- 10 pages, Global population growth necessitates increasing food production while reducing the environmental impact of intensive agriculture. Organic production can address this need; however, organic producers lack the Extension support needed to advance their practice. Using phenomenological design, we explored how organic producers experience growing organically. We report factors relevant to producers' decision to grow organically, their experiences with adopting organic practices, and the alignment of their philosophical stances with the concept of growing organically. Participants would benefit from Extension programs targeted toward organic agriculture. We propose an Extension model to support producers in becoming more effective and efficient at growing organically.
117. A philosophy of educational broadcasting
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Byrnes, Francis C. (author)
- Format:
- Paper
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes7; Folder: MSU student papers file Document Number: D09098
- Notes:
- Francis C. Byrnes Collection, Paper, Michigan State University, East Lansing. 32 pages.
118. A pilot qualitative case study of agricultural and natural resources scientists’ twitter usage for engaging public audiences
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Loizzo, Jamie (author), Jones, Catherine (author), and Steffen, Abby (author)
- Format:
- Online journal article
- Publication Date:
- 2019-11
- Published:
- Association for Communication Excellence
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11049
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(4)
- Notes:
- 22 pages., via online journal., Scientists are frequently asked to broadly share their expertise and research with a variety of audiences, beyond typical academic circles in their home disciplines. That could include developing community engagement programs, school outreach, leveraging online social networks, and other activities. The purpose of this study was to examine U.S. agricultural and natural resources (ANR) scientists’ typical science communication channels, their experiences utilizing Twitter for sharing their knowledge, research, and engaging in online public science discussion. Diffusion of Innovations theory and the model of science in-reach versus outreach guided this study. Researchers used a qualitative case study design. Data collection included ANR scientist interviews (n = 8) and application of Internet-based research methods for observing scientists’ Twitter activities. Four themes emerged from the data: 1) academic journals and conferences as scientists’ typical communication channels, yet Extension efforts help to broaden audiences, 2) scientists expected research to be peer-reviewed before public dissemination to combat misinformation and spreading of ‘junk science’, 3) scientists balanced professionalism, personalization, promotion, and Twitter hashtags for engagement, and 4) scientist-identified barriers to using Twitter included lack of time and avoiding heated discussions. Recommendations include revisiting scientists’ job descriptions and expectations for online science engagement. Also, there should be continual development and implementation of science communication training for scientists targeting best Twitter practices, growing followers for outreach beyond academic colleagues and groups, using visuals for online engagement, intentional scheduling for social media, and how to effectively navigate heated online discussions.
119. A positive deviance inquiry on effective communicative practices of rural Indian women entrepreneurs
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jain, Pallavi (author), Sachdev, Anu (author), Singhal, Arvind (author), Svenkerud, Peer J. (author), and Agarwal, Sakshi (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- India
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11912
- Journal Title:
- Journal of Development Communication
- Journal Title Details:
- 30(1) 10-22
- Notes:
- Online via UI Library electronic subscription., Authors used the Positive Deviance approach to identify the effective communication practices of rural women entrepreneurs in Uttar Pradesh, India, who succeed against overwhelming odds. A variety of participatory processes and liberating structures - improv theater, personal storytelling, discovery and action dialogues, and card-sorting games - were used to identify the highly uncommon practices of these entrepreneurs.
120. A possible revolution in communications for extension services
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Duncan, J. (author)
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 25 Document Number: B02532
- Notes:
- #940, Harold Swanson Collection, Unknown. [19- ]. 4 p.
121. A practical guide to better advertising for the feed company
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Guide
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 29 Document Number: B02844
- Notes:
- #1340, Harold Swanson Collection, Indianapolis, IN : Elanco products Company, [19- ]. 100+ p.
122. A prescription for health: (pseudo) scientific advertising of fruits and vegetables in the early 20th Century
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nelson, Michelle R. (author), Das, Susmita (author), and Ahn, Regina Jihea (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11560
- Journal Title:
- Advertising and Society Quarterly
- Journal Title Details:
- 21(1)
- Notes:
- 58 pages., Journal article via online., Historical analysis of print advertising in the early 20th Century revealed that "in an era of scientific discovery and therapeutic ethos, fruits and vegetables were advertised as medical tonics, with 'prescriptions' that included recommended daily doses, to ward off or cure real or imagined medical ailments (flu, listlessness, acidosis)." Findings identified social positives and negatives associated with this practice. Researchers recommended use of a broader social marketing and transdisciplinary approach.
123. A project to apply theories of social marketing to the challenge of food thermometer education in the United States
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Survey
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 120 Document Number: C13649
- Notes:
- 93 p., Food Safety and Inspection Service, USDA
124. A qualitative investigation of resilience among small farms in western Washington State: experiences during the first growing season of COVID-19
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ladyka, Dani (author), Sipos, Yona (author), Spiker, Marie L. (author), and Collier, Sarah M. (author)
- Format:
- Journal article
- Publication Date:
- 2022-07-28
- Published:
- USA: Lyson Center for Civic Agriculture and Food Systems
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12639
- Journal Title:
- Journal of Agriculture, Food Systems, and Community Development
- Journal Title Details:
- V. 11, Iss.4
- Notes:
- 25 pages, The 2020 growing season presented new and significant challenges for farmers and farms across the United States as they navigated the COVID-19 pandemic. The rich and diverse agricultural landscape of Washington State offers a valuable microcosm in which to explore the experiences of farms in the U.S. during the pandemic. The purpose of this study was to qualitatively assess the impacts of the COVID-19 pandemic on directly marketing small farms in western Washington State, with a focus on farmers’ experiences with resilience. We conducted in-depth, semi-structured interviews with 15 farmers and used thematic analysis to explore the influence of the pandemic on overall experiences, responses, and values and perceptions related to small farms. Interviewees provided insights on the impacts of the pandemic on their daily farm operations, production costs, marketing channels, demand, and revenue. Farmers also reported shifting personal and public attitudes towards small farms during the pandemic. Product diversity, flexibility, multiple forms of support, values, and access to resources emerged as drivers of COVID-19 impacts and farm adaptations. When compared to existing frameworks on farm resilience, farms in this study are seen to demonstrate resilience via buffer and adaptive capabilities, which enable them to absorb and adjust to shocks. Farmers also discussed resilience via transformative capability, the potential to create new systems, leveraging the collective power of small farms to shape future food systems. Future research on the resilience of small farms should focus on ways to both promote resilience attributes and facilitate the ability of farmers to act on resilience capabilities.
125. A qualitative understanding of local traditional knowledge and medicinal plant use
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- International Bank for Reconstruction and Development
- Format:
- Article
- Publication Date:
- unknown
- Published:
- Ethiopia: The World Bank
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: C20267
- Notes:
- Burton Swanson Collection, 4 pages; IK Notes
126. A questions for produce merchandisers: how to introduce a new produce item without sampling
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Karst, Tom (author)
- Format:
- Online article
- Publication Date:
- 2021-10-04
- Published:
- USA: The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13116
- Notes:
- 2 pages
127. A review of soil fertility management communication in sub-Saharan Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Amoakohene, Margaret (author) and Nanaa Baah-Ofori, Rebecca (author)
- Format:
- Journal article
- Publication Date:
- 2021
- Published:
- Germany: Kassel Univ Press GMBH, Kassel, Germany
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12206
- Journal Title:
- Journal of Extension and Rural Development
- Journal Title Details:
- Vol 122, No 1
- Notes:
- 12 pages., In sub-Saharan Africa (SSA), declining soil fertility is among the factors affecting optimal food production. Although a number of interventions have been implemented to improve soil fertility management (SFM) in SSA, their adoption especially among small scale farmers has been low. Although the literature provides considerable evidence of socio-economic factors which influence adoption, the subject of how communication influences adoption of SFM remains under-explored. This paper therefore reviewed studies on SFM communication in SSA. The objectives were to identify the current focus of studies on SFM communication, the current definitions of communication which informed such studies, and the type of SFM practices being communicated in the SSA region. Using specific search terms, articles were collected from various databases and content analysed. The review revealed five main themes as the focus of current studies on SFM. The study also revealed two main interpretations of communication which in turn influence the use of either diffusion or participatory communication strategies for SFM communication. The review also showed a focus on integrated soil fertility management (ISFM) messages in the SSA area. The study concludes that while each of the two communication strategies has their individual strengths, farmers prefer participatory strategies. This is because participatory strategies foster interaction and greater understanding; thereby, increasing the likelihood of farmer adoption of SFM practices in SSA. The review concludes by calling for further research on the use of participatory communication to engage farmers about various SFM practices in SSA.
128. A review of youth mental health curricula in peer-reviewed studies addressing access, equity, and belonging
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lobenstein, Monica M. (author), Park-Mroch, Jennifer (author), Crowley, Lana Lichfield (author), Bean, Coley (author), and Wright Voss, Maren (author)
- Format:
- Journal article
- Publication Date:
- 2022-05-09
- Published:
- United States: Clemson University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12594
- Journal Title:
- Journal of Extension
- Journal Title Details:
- Vol. 60, Iss. 2
- Notes:
- 9pgs, The goal of this literature review was to identify evidence-based curricula that support youth mental health with special attention to inclusion of access, equity, and belonging (AEB). Four databases were searched for peer-reviewed articles published between 2010 and 2019 related to youth mental health curricula. A total of 1446 articles were identified, and 171 articles underwent a full-text review. Of the 61 curricula identified, 44% addressed AEB to some extent and 65% showed program effectiveness. Four programs were recommended (Sources of Strength, Teen Mental Health First Aid, Dynamic Mindfulness, and Youth Mental Health First Aid) and eight conditionally recommended.
129. A selection of exercises with assignments and visuals for communications training sessions,international
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Taylor, Hal R. (author)
- Format:
- Teaching material
- Publication Date:
- n.d.
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07245
- Notes:
- Hal R. Taylor Collection. Includes concepts and activities from the Communication Training Program of the National Project in Agricultural Communications (NPAC), Michigan State University, East Lansing., From author., Project file containing resources and assignments for a communication training program in Indonesia and perhaps other settings.
130. A small Iowa farmer's perspective on COVID-19
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- O'Brien, Denise (author)
- Format:
- Journal article
- Publication Date:
- 2020-05-14
- Published:
- USA: Springer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12057
- Journal Title:
- Agriculture and Human Values
- Notes:
- 2 pages, via Online journal, Every morning I wake up like thousands of others wondering if what I am experiencing is just a bad dream. As I move into the day I am acutely aware that it is not a bad dream and that I as a farmer and an activist have a responsibility to make this devastating situation better.
131. A social-ecological resilience perspective for the social sciences of agriculture, food, and natural resources
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pauley, Catlin M. (author), McKim, Aaron J. (author), and Hodbod, Jennifer (author)
- Format:
- Journal article
- Publication Date:
- 2019-05
- Published:
- United States: American Association for Agricultural Education
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12239
- Journal Title:
- Journal of Agricultural Education
- Journal Title Details:
- v60 n4
- Notes:
- 17 pages, Scholarship within the social sciences of agriculture, food, and natural resources (AFNR) exists, in part, to inform solutions to complex problems. Increasingly, complex problems are found at the nexus of social and ecological systems; therefore, scholarship within the social sciences of AFNR must mirror this social-ecological characteristic. Existing AFNR social science literature on resilience lacks the required social-ecological perspective, conceptualizing resilience as an individual characteristic. The absence of a social-ecological perspective of resilience fails to holistically address the complexity of AFNR systems and the challenge therein. Therefore, the current manuscript seeks to inform social science scholarship within AFNR by foregrounding social-ecological resilience as a necessary approach to addressing the complexity of challenges found throughout AFNR systems. Included in the discussion is a critical review of individual resilience, an introduction to adaptation and transformation, an outline of social-ecological resilience, an in-depth analysis of the seven principles of social-ecological resilience, and a discussion of social-ecological resilience thinking applied to the seven research priority areas described by the American Association for Agricultural Education. In total, the current manuscript paves the way for additional systems-based research in the AFNR social sciences by introducing critical concepts and approaches related to social-ecological resilience.
132. A state-of-the-art review on facilitating sustainable agriculture through green fertilizer technology adoption: Assessing farmers behavior
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nadia Adnan (author), Shahrina Md Nordin (author), Mohamad Ariff Bahruddin (author), and Ahmad Hussen Tareq (author)
- Format:
- Online journal article
- Publication Date:
- 2019-04
- Published:
- International: Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10291
- Journal Title:
- Trends in Food Science & Technology
- Journal Title Details:
- 86 : 439-452
- Notes:
- 14 pages., Via online journal., Green technology is the means of improving towards the rising environmental concern. The implication of green fertilizer technology (GFT) is the need for the modern development of environmentally friendly technology, also to increase the production level among all the agriculture crops. It is especially needed for paddy production, as it has always been considered as an important commodity because it is the main staple food for the nation. Paddy production in Malaysia using GFT allows for sustainable development and boosts the yield. Nevertheless, the adoption rate of GFT is unsatisfactory in most of the developing countries, including in Malaysia. The fact that the cost of production is considerably higher results in low-level perception regarding the adoption of GFT. Hence, the integration of communication and technology factors could become one of the main elements for the further development of the paddy sector in Malaysia. The overall objective of this research study will identify the factors that determine paddy farmer's adoption decision on GFT in Malaysia. To do so, a literature review was compiled on the topic of agriculture innovation-based adoption decision theories such as Diffusion of innovation (DOI), Theory of reasoned action (TRA), Theory of Planned Behavior (TPB) and Technology acceptance model (TAM) and communication channels to study paddy farmers' adoption decision of GFT. The results of the review revealed that this framework highlights adoption as an intricate behavior, interweaving aspects such as communication channels, socio-psychological and innovation attribute considerations. The conceptual framework illuminates the decision towards adoption as a self-motivated process, assumes a composite interaction among groups of variables coming from two different theories. The combination of DOI, TRA, TPB, TAM and communication channels overcome some limitations that arise when the only theory is used to examine the adoption decision among paddy farmers in Malaysia. Correspondingly, there has been limited empirical research done on the decision of adoption toward GFT use among paddy farmers in Malaysia.
133. A strategy for training trainers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Zapata, Vicente (author) and Centro Internacional de Agricultura Tropical, CIAT Cali, Columbia
- Format:
- unknown
- Publication Date:
- unknown
- Published:
- Banco Interamericano de Desarrollo (BID)
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 170 Document Number: C18629
- Notes:
- 1 page; in binder w/C18628
134. A study of adoption of improved farm practices as a function of positive values
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Babu, V.K. (author), Singh, Y.P. (author), and Department of Agriculture Extension, R.B.S. College, Bichpuri, Agra; Department of Agriculture Extension, R.B.S. College, Bichpuri, Agra
- Format:
- Journal article
- Publication Date:
- unknown
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05520
- Journal Title:
- Journal of Extension Education
135. A study of student attitudes toward word processors in teaching news writing
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Reisner, Ann (author)
- Format:
- Research brief
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09707
- Notes:
- Dissertation, NCR-90 Collection, University of Illinois Office of Agricultural Communications Extension Education
136. A study of the correlation between the information transfer process of Taiwanese farmers and their confidence in agricultural development
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Liu, Ching-yung (author) and Yang, H.J. (author)
- Format:
- Report
- Language:
- Chinese
- Publication Date:
- unknown
- Published:
- Taiwan, ROC
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 15 Document Number: B01894
- Notes:
- Contains Table of Contents, Chapter 1: Introduction, and Chapter 7: Conclusion only, Taipei, Taiwan : National Taiwan University, Department of Agricultural Extension, 197-. 285+ p.
137. A study of the effect of newspaper ownership on advertising rates
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Reisner, Ann (author)
- Format:
- Research brief
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09706
- Notes:
- Dissertation, NCR-90 Collection, University of Illinois Office of Agricultural Communications Extension Education
138. A study of the use of information & communication technology in disseminating farm information to farmers in India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Solanki, Surabhi (author) and Verma, Seema (author)
- Format:
- Conference proceedings
- Publication Date:
- 2019-06
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11119
- Notes:
- 8 pages., Proceedings of International Conference on Sustainable Computing in Science, Technology and Management., In any country, agriculture plays important role in the prospect of economy and sustainability. As technology grow day by day so it is necessary for the farmer to know about the technology, innovations and take them into practice, so they make strong themselves in terms of economic and sustainability. In this paper discussed the intensity exposure to information and communication technology and its relationship to the characteristics of farmers at different stages of adoption use of information and communication technology for different farm practices and also know the preferences of farmers regarding the use of Information & Communication Technology (ICT). In the continuation of this process conduct the personal interview to collect personal details of farmers as well as farm information that associate them to know about the adoption of information technology. The data collected through personal interview of farmers have been classified, tabulated and analyzed to know how efficiently and effectively information and communication technology disseminate farm information to the farmer.
139. A study of women farmers’ agricultural information needs and accessibility: a case study of apa local government area of Benue State, Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Okwu, O. J. (author) and Umoru, B. I. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-02
- Published:
- International Scholars Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11001
- Journal Title:
- African Journal of Gender and Women Studies
- Journal Title Details:
- 4(2):1-7
- Notes:
- 7 pages., via online journal., The study was aimed at determining women farmers' agricultural information needs and accessibility, using Apa local government area of Benue State as a case study. A sample size of 70 women farmers was initially taken for the study but only data for 65 respondents were analyzed. Simple random sampling technique was used for the sample selection and questionnaire was used to elicit information from the respondents. Both descriptive and inferential statistics were used for data analysis. The result showed highest information needs in the areas of pesticides and fertilizer applications and improved farm implements. Husbands, fellow women and mass media were the main sources of agricultural information to women farmers and accessibility of information from these sources was relatively high. Age, educational level and income of women farmers showed significant relationships with their accessibility to agricultural information at 5% level of significance. It is recommended that enough information should be provided in the needed areas and women adult literacy and economic empowerment programmes should be given serious attention to enhance their access to needed agricultural information.
140. A study on impact of ICT enabled web portal (Krishinet) on farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Singh, Vinod (author) and Kameswari, V.L.V. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-06
- Published:
- India: New Delhi Publishers
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: D10868
- Journal Title:
- International Journal of Agriculture, Environment and Biotechnology
- Journal Title Details:
- 12(2): 163-174
- Notes:
- 12 pages., via online journal., In recent years, there has been extensive investment in e-governance throughout the developing world. Still, little is known about the impact of those investments, partly due to a lack of assessment guidance. In this study modified sustainable livelihood framework approach was used for studying impact of the project on farmers. Before and after data was collected from the registered farmers using recall method to assess the impact of the project on all five types of capital (Natural capital, financial capital, human capital, physical capital and social capital). It was found that after implementation of the project, in the category of natural capital, average production and average sold quantity of rice, wheat, pigeon pea, mustard, and green gram has been significantly increased and in the category of financial capital, respondents’ average family income, earning from agriculture and allied sector and benefit from government schemes has been significantly increased and in the category of human capital, average number of training received by respondents and average number of extension contacts made by respondents has been significantly increased and in the category of physical capital, average storage facility has been increased by respondents and in the category of social capital, average number of meetings attended by respondents in Krishi Gyan Kendra has been significantly increased.
141. A study on the usage of mass media information communication technology among the farming community of Mandya District, Karnataka State, India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Devaraj, Dr. (author), Kumar, Stanley Madan (author), Kumari, S. Usha (author), and Machendranath, Dr. (author)
- Format:
- Online journal article
- Publication Date:
- 2019-02-11
- Published:
- Public Knowledge Project
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11141
- Journal Title:
- Qualitative and Quantitative Methods in Libraries
- Journal Title Details:
- 6(3): 423-432
- Notes:
- 10 pages., ISSN 2241-1925, via online journal., Mass-media plays a very important role in bringing about change in the behavior of users by putting across the useful information, which leads to decision making for adoption of innovation. Among the different Mass-media channels radio and television are becoming popular for farm, home, community and entertainment programmes. This paper discusses the Usage of Mass Media Information Communication Technology among the farming community of Mandya District, Karnataka State, India.
142. A suggested system for classifying communications materials
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Byrnes, Francis C. (author)
- Format:
- Notes
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes10 Document Number: D09265
- Notes:
- Francis C. Byrnes Collection
143. A survey of communication media preferred by smallholder farmers in theGweru District of Zimbabwe
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Moyo, Rachel (author), Salawu, Abiodun (author), and Department of Communication, North West University, Private Bag X2046, Mafikeng, 2735, South Africa
- Format:
- Online journal article
- Publication Date:
- 2019-02
- Published:
- South Africa: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10129
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- 66 : 112-118
- Notes:
- 7 pages., Via online journal., This study is a quantitative survey of communication media preferred by smallholder farmers resettled under the Fast Track Land Reform Programme (FTLRP) in the Gweru district of Zimbabwe. Data were gathered using a questionnaire and simple random sampling. Communication is integral to agricultural development, particularly so in the context of the FTLRP characterized by a dearth of information, education and training, ensued by the discriminatory command agriculture (Murisa and Chikweche, 2015). Farmers' preferences of communicationmedia in receiving agricultural innovations should be prioritised to improve agricultural communication andsubsequently, productivity, which is dire in Zimbabwe in the light of the continuing food insecurity. Thefindingsindicated that farmers prefer media that are stimulating and engaging such as television and demonstrations;convenient such as mobile phones and detailed such as books probably because the majority of them do not have training in agriculture. Demographic variables of age-group and education were found to be associated with communication preferences of some media. The study has implications for agricultural communication media policy. Beyond prioritization of farmers’preferences, a model of a multi-media approach to agricultural communication has been developed, that could widen communication reach if implemented.
144. A survey of consumer behaviors and perceptions of food waste
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Research report
- Publication Date:
- 2019-09
- Published:
- USA: International Food Information Council Foundation, Washington, D.C.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: D10874
- Notes:
- 27 pages., Report of findings of a survey among 1,000 U.S. adults.
145. A survey on deep learning and its impact on agriculture: challenges and opportunities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Albahar, Marwan (author)
- Format:
- Review
- Publication Date:
- 2023-02-23
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12827
- Journal Title:
- Journal of Agriculture
- Journal Title Details:
- Vol. 13, Iss. 3
- Notes:
- 22 pages, The objective of this study was to provide a comprehensive overview of the recent advancements in the use of deep learning (DL) in the agricultural sector. The author conducted a review of studies published between 2016 and 2022 to highlight the various applications of DL in agriculture, which include counting fruits, managing water, crop management, soil management, weed detection, seed classification, yield prediction, disease detection, and harvesting. The author found that DL’s ability to learn from large datasets has great promise for the transformation of the agriculture industry, but there are challenges, such as the difficulty of compiling datasets, the cost of computational power, and the shortage of DL experts. The author aimed to address these challenges by presenting his survey as a resource for future research and development regarding the use of DL in agriculture.
146. A survey research on the world news opinion leadership of US shortwave radio listeners
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Report
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03130
- Notes:
- James F. Evans Collection, Mimeographed, [198- ]. 2 p.
147. A tale of two case studies: comparing Coca-Cola's divergent corporate social responsibility initiatives and the resulting ethical implications
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Austin, Lucinda L. (author / University of North Carolina at Chapel Hill), Schultz, MaryClaire (author / Elon University), and Gaither, Barbara Miller (author / Elon University)
- Format:
- Book chapter
- Publication Date:
- 2019
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10898
- Notes:
- See also D10895., Pages 95-103 in Brigitta R. Brunner and Corey A. Hickerson (editors), Cases in public relations: translating ethics into action. Oxford University Press, New York City, New York. 359 pages., Reports on goals of McDonald's to increase transparency with consumers. While their goals are clear, their actions fall short."
148. A thousand points of produce sales moments
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lobato, Armand (author)
- Format:
- News article
- Publication Date:
- 2021-08-04
- Published:
- The Packer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12908
- Notes:
- 2 pages
149. A total dairy promotion program
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- United Dairy Industry Association (author)
- Format:
- Brochure
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08664
150. A war on agriculture?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Henderson, Greg (author / Drovers Cattlenetwork)
- Format:
- Editorial
- Publication Date:
- 2020-09
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11773
- Journal Title:
- Drovers
- Journal Title Details:
- : 4
- Notes:
- Via online from publisher., Editor addresses a state governor's agenda at the expense of the beef industry, illustrating a continuing "struggle with the divide between urban and rural communities."
151. A website content analysis of corporate animal welfare messaging
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Morris, Olivia (author), Miller, Jefferson D. (author), and Whitehead, Isabel (author)
- Format:
- Journal article
- Publication Date:
- 2019-11
- Published:
- Association for Communication Excellence
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11053
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(4)
- Notes:
- via online journal., The purpose of this study was to identify and describe the nature of corporate positions on animal welfare available on the websites of five meat producing companies in the U.S. The results of the content analysis illustrated that there were common topics among the dialogs the companies were willing to open related to their animal welfare positions. The companies typically took a general approach to animal welfare topics, commonly focusing on their corporate policy and their commitment to animal welfare. While each company focused on a unique combination of topics, companies commonly avoided mentioning more specific and possibly controversial topics and instead chose to focus on big-picture topics such as a commitment to sound animal welfarepractices. Each company used a particular set of frames to couch individual animal welfare messages for consumers. The most common frame led was that the company is an industry leader in animal welfare. Eighteen thematic terms related to livestock production and handling emerged through the content analysis. Of those, animal handling and humane were clearly the most commonly used terms. Future research should include matching these content analysis results with the existing communication strategies of each company, conducting more content analyses on animal protein companies’ other media outlets, as well as further exploring the presence of frames, topics, and terminology in news coverage in comparison to the online messages of animal protein companies.
152. A whistleblower speaks out over excavation of Native sites
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wiles, Tay (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12010
- Journal Title:
- High Country News
- Journal Title Details:
- 52(12) : 14-16
- Notes:
- Online from periodical., In California, archaeologists unearthed Indigenous burials 11 years ago, but the remains have yet to be repatriated.
153. AAEA Association Communications SIG (Special Interest Group)survey
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Crosby, Joy (author)
- Format:
- Journal article
- Publication Date:
- 2019-02-07
- Published:
- USA: AAEA - The Agricultural Communicators Network, LaGrange, GA.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 6 Document Number: D10220
- Journal Title:
- AAEA ByLine
- Notes:
- 2 pages.
154. AAEA Grows Up — and Out
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wilson, Mike (author)
- Format:
- Journal article
- Publication Date:
- 2020-07
- Published:
- USA: Henderson Communications L.L.C., Adel, Iowa.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D11732
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 58(5) : 26-29
- Notes:
- Summary of changes associated with the 100-year history of the American Agricultural Editors' Association, as well as future challenges and opportunities.
155. AAEA opens doors
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lamp, Greg (author)
- Format:
- Online article
- Publication Date:
- 2021-08-05
- Published:
- USA: AAEA - The Agricultural Communicators Network, LaGrange, GA.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13179
- Notes:
- 3 pages.
156. ACE (Agricultural Communicators in Education) Member Directory 2004
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- unknown
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C22903
157. ACE and research: The difference between "mere press agent" and strategic partner
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- North, Elizabeth (author) and Mississippi State University Association for Communication Excellence
- Format:
- Commentary
- Publication Date:
- 2019
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 15 Document Number: D10427
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(2)
- Notes:
- 4 pages., Via online journal., ACE President Elizabeth Gregory North comments on JAC as evidence of the strong research tradition that is alive and well in ACE.
158. ACE is...Dr. Erica Irlbeck
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bradley, ChaNae (author)
- Format:
- Journal article
- Publication Date:
- 2021-03
- Published:
- USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12139
- Journal Title:
- ACE Edge
- Notes:
- Online from publishing organization, by membership. 2 pages., Newsletter issue features the career of ACE member Dr. Erica Irlbeck, an agricultural communications teacher and researcher at Texas Tech University.
159. ACE is...Dr. Jamie Loizzo, University of Florida, Assistant Professor of Agricultural Communication
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bradley, ChaNae (author)
- Format:
- Journal article
- Publication Date:
- 2020-09
- Published:
- International: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE)
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11979
- Journal Title:
- ACE Edge
- Notes:
- Via online issue. 2 pages., Profile of a new faculty member in agricultural communications at the University of Florida. Includes a brief description of her career experience and interests.
160. ACE member directory 2002-2003
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Agricultural Communicators in Education
- Format:
- Directory
- Publication Date:
- unknown
- Published:
- USA: University of Florida Gainesville, Florida
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18508
- Journal Title Details:
- 2002-2003
- Notes:
- 66 pages
161. ADM identifies six ways food and beverage innovation is evolving in the face of COVID-19
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- News release
- Publication Date:
- 2020-08-28
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11809
- Notes:
- Online via AgriMarketing Weekly. 2 pages., Brief report of research by ADM among consumers. Findings identify "six behavioral shifts that will create opportunities for food and beverage manufacturers to gain market share in an increasingly uncertain business environment."
162. AGRICULTURAL PRODUCTION IN SOUTH AFRICA: INFORMATION AND COMMUNICATION TECHNOLOGY (ICT) SPILLOVER
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Grobler, Wynand (author) and David, Oladipo Olalekan (author)
- Format:
- Journal article
- Publication Date:
- 2019-12-01
- Published:
- International: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12207
- Journal Title:
- International Journal of eBusiness and eGovernment
- Journal Title Details:
- Issue 11(2)
- Notes:
- 17 pages, The positive spillover impacts of the efficiency of information and communication technology (ICT) and land accessibility as factor inputs to agricultural productivity are well documented in the literature. Furthermore, input-output efficiency as a measurement of factors contributing towards gross production is no exception in this regard. Few studies on agricultural production and ICT at the household level in South Africa show divergent empirical results. This study investigates the effect of information and communication technology (ICT) and land for farming in the context of household food production in South Africa. Household engagement in agricultural activities is proxy for agricultural production, farm land size is a proxy for land accessibility, telephone and internet use are proxies for ICT in this study. Household data of twenty-one thousand, six hundred and one (21,601) households on agricultural activities and ICTs were generated from the existing survey data of General household survey, 2015 by Statistics South Africa. Majority of the households are not engaging in agricultural activities due to no access to land for farming, but more than 80 percent of the households have access to at least one form of ICTs penetration i.e. mobile telephony. The logit regression shows that internet connection in the household have positive and significant impact on household agricultural production but land accessibility is indirectly related and significant to household food production in South Africa. Therefore land accessibility may be a barrier to agricultural activity involvement in South Africa. The study shows that the positive spillover impacts of ICT may not be possible due to lack of access to land for agriculture. Land for farming, CDMA telephony and internet are highly required for agricultural activities in order to promote food production, reduce cost of telecommunications, promoting agricultural research and development via internet accessibility.
163. AGRICULTURE EXTENSION OFFICERS’ ATTITUDE AND READINESS IN USING INFORMATION AND COMMUNICATION TECHNOLOGY IN INDONESIA
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sutrisno Hadi, Purnomo (author), Ayu Intan, Sari (author), Shanti, Emawati (author), Endang Tri, Rahayu (author), and Rani Pane, Triaswati (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12218
- Journal Title:
- Russian Journal of Agricultural and Socio-Economic Sciences
- Journal Title Details:
- Vol.100(4)
- Notes:
- 5 pages., This research aimed to figure out the attitude and readiness of agriculture extension officers in using the Information and Communication Technology. Data collection was done through a survey with total sample 60 respondents. Data gained were primary data from questionnaire filling by respondents who were all extension officers in Food Security and Extension Implementation Agency. Data analyses used in this research were reliability and validity analysis, Fishbein’s Attitude Model, and regression analysis which continued with F and t test. The results of Validity and Reliability Test gave a valid outcome with rcal >0,3 and reliability value of α >0,6 in all variables. Fishbein’s Attitude Model test in all variables showed an answer from neutral to very positive data. Linear Regression Test resulted in an equation Y = -6,234+ 0,211 X1 + 0,213X2 + 0,550 X3 + 0,119 X4 + 1,252X5 + 0,665X6. The value of determination coefficient (R2) was 0,816 which meant that variable variance of Information and Communication Technology acceptance could be explained by data variance of extension officers’ attitude and readiness (farmer readiness, extension officers readiness, infrastructure, management support, culture support) in values of 81,6%. In F test, Fcal was = 44,683 and was significant in p < 0,05, which meant that the effects of extension officers’ attitude and readiness to Information and Communication Technology acceptance.
164. AGRIS 1968-1994: insights and lessons: a personal memoir
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Lebowitz, Abraham (author)
- Format:
- Book chapter
- Publication Date:
- unknown
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23647
- Notes:
- In the online book: E. Gelb and A. Offer (eds.), ICTin agriculture: perspectives of technological innovation. European Federation for Information Technologies in Agriculture, Food and the Environment (EFITA). 12 pages., By the 15-year coordinator of the International Information System for the Agricultural Sciences and Technology (AGRIS), created in 1974 by the Food and Agriculture Organization of the United Nations.
165. AI for social good: unlocking the opportunity for positive impact
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tomašev, Nenad (author), Mohamed, Shakir (author), Teh, Yee Whye (author), Schaul, Tom (author), Cornebise, Julien (author), Hutter, Frank (author), Picciariello, Angela (author), Connelly, Bec (author), Snyder, Kyle (author), Belgrave, Danielle C. M. (author), Ezer, Daphne (author), Cachat van der Haert, Fanny (author), Mugisha, Frank (author), Abila, Gerald (author), Arai, Hiromi (author), Otake-Matsuura, Mihoko (author), Emtiyaz Khan, Mohammad (author), Almiraat, Hisham (author), Proskurnia, Julia (author), Othman, Mustafa (author), Glasmachers, Tobias (author), de Wever, Wilfried (author), De Winne, Ruben (author), and Clopath, Claudia (author)
- Format:
- Journal article
- Publication Date:
- 2020-05-18
- Published:
- UK: Nature Portfolio
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13090
- Journal Title:
- Nature Communications
- Journal Title Details:
- V.11, N.2468
- Notes:
- 6 pages, Advances in machine learning (ML) and artificial intelligence (AI) present an opportunity to build better tools and solutions to help address some of the world’s most pressing challenges, and deliver positive social impact in accordance with the priorities outlined in the United Nations’ 17 Sustainable Development Goals (SDGs). The AI for Social Good (AI4SG) movement aims to establish interdisciplinary partnerships centered around AI applications towards SDGs. We provide a set of guidelines for establishing successful long-term collaborations between AI researchers and application-domain experts, relate them to existing AI4SG projects and identify key opportunities for future AI applications targeted towards social good.
166. AJAC RDC (Association of Agricultural Journalists of Congo, Democratic Republic of Congo) providing support for agricultural producers during this pandemic period
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Munda, Prosper (author)
- Format:
- Journal article
- Publication Date:
- 2020-08
- Published:
- Congo: International Federation of Agricultural Journalists, Ormstown, Quebec, Canada
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11725
- Journal Title:
- IFAJ E-News
- Journal Title Details:
- August
- Notes:
- Online from publisher. 2 pages., Describes how agricultural journalists in the Congo are continuing media coverage in all corners of their national territory, even in the midst of the fight against COVID-19.
167. AQS reporters gather news behind the scenes
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Robinson, Dean (author / American Quotation Systems, Inc. P.O. Box 3600 CFS. Champaign, IL 61820) and American Quotation Systems, Inc. P.O. Box 3600 CFS. Champaign, IL 61820
- Format:
- News release
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05502
168. Access and use of agricultural market information by smallholder farmers: Measuring informational capabilities
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ko, Jesuk (author), Magesa, Mawazo M. (author), and Kisangiri, Michael (author)
- Format:
- Journal Article
- Publication Date:
- 2020-03-03
- Published:
- International: Wiley Online
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12194
- Journal Title:
- The Electronic Journal of Information Systems in Developing Countries
- Journal Title Details:
- Volume 86, Issue 6
- Notes:
- 21 Pages, While farmers sell their crops, middlemen provide a linkage between them, markets and buyers. Middlemen have good knowledge of working conditions of markets and have access to agricultural market information. Due to poor access to markets and agricultural market information by smallholders, there is a feeling that middlemen benefit more while farmers sell their crops. Good access to markets and market information may help farmers bypass middlemen while selling crops and thus benefit more. Thus, it is best to improve the informational capabilities (ICs) of farmers in agricultural marketing. Thus, this research measured ICs of farmers accessing market information, through a program NINAYO, while selling their crops. The research utilized the informational, psychological, social, and economic dimensions of the empowerment framework in identifying capability indicators to formulate survey questions. Data were collected from smallholders in six regions in Tanzania. The analysis utilized measures of life satisfaction and results showed that about half of the variation in the dependent variable, satisfaction with capabilities, was explained by the model. Backward elimination analysis confirmed that life satisfaction is multidimensional. Robustness test confirmed a positive relationship between satisfaction and capabilities. Overall, results confirmed ICs are multidimensions, their improvement empowers farmers in agricultural marketing.
169. Access to extension and advisory services by emerging livestock farmers in uThungulu district municipality of KwaZulu-Natal
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nkosi, N.Z. (author), Antwi, M.A. (author), Masafu, M.M. (author), and Rubhara, T.T. (author)
- Format:
- Journal article
- Publication Date:
- 2022-11-02
- Published:
- South Africa: South African Society for Agricultural Extension
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12719
- Journal Title:
- South African Journal of Agricultural Extension
- Journal Title Details:
- Vol. 50, N.2
- Notes:
- 16 pages, Lack of access to agricultural extension and advisory services has been identified as one of the major challenges facing emerging farmers in South Africa. The purpose of this study was to determine the level of access to these services by emerging livestock farmers in uThungulu District Municipality of KwaZulu-Natal. A survey design was used with face-to-face interviews to collect data using a semi-structured questionnaire. A sample of 1 437 was randomly selected from 4 792 emerging livestock farmers in the district. Descriptive statistical analyses were performed using Statistical Package for the Social Sciences (SPSS) version 23 software. The results show that more than 90% of emerging livestock farmers in the district had high access to public extension and 14% had access to private extension, in addition. About 32% of the respondents also had access to extension and advisory services from agricultural cooperatives. There was an improvement in access to these services by emerging farmers compared to the past. The involvement of the private sector and cooperatives in rendering extension and advisory services to emerging livestock farmers shows that various stakeholders are involved in improving emerging livestock farmers in the province.
170. Access to the Digital Economy: Issues for Rural and Developing Areas
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hudson, Heather E. (author)
- Format:
- Paper
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28224
- Notes:
- Posted online at http://www.usfca.edu/fac-staff/hudson/papers/Access%20to%20the%20Digital%20Economy.pdf
171. Accessing agricultural extension by video
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mkoka, Charles (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- International: Technical Centre for Agricultural and Rural Cooperation, ACP-EU, Wageningen, The Netherlands
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11611
- Journal Title:
- Spore
- Journal Title Details:
- 194 : 24-25
- Notes:
- Online from publisher website., By embracing modern technology and engaging enthusiastic young people, the work of an NGO in Malawi is extending the reach of agricultural extension across the country.
172. Accounting for Risk and Stability in Technology Adoption
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hoag, Dana L. (author) and Engler-Palma, Alejandra (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- Canada
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26186
- Journal Title:
- Canadian Journal of Agricultural Economics
- Journal Title Details:
- 55 (2007) pp. 365-379
173. Accounting for spillovers in assessing the effectiveness of video messages to improve potato seed quality: evidence from Uganda
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vandevelde, Senne (author), Van Campenhout, Bjorn (author), and Walukano, Wilberforce (author)
- Format:
- Journal Article
- Publication Date:
- 2021-02-21
- Published:
- Interntational: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12215
- Journal Title:
- Journal of Agricultural Education and Extension
- Journal Title Details:
- Volume 27, 2021 - Issue 4
- Notes:
- 12 pages., Purpose Pervasive use of poor quality seed remains an important reason for low yields throughout the developing world. We explore ways to increase the quality of the local stock of seed tubers among a sample of Ugandan potato farmers. Design/methodology/approach: Using videos, we provide agricultural extension information on (i) how to select the best seed tubers and (ii) how to properly handle and store seed tubers until the next planting season. The relative effectiveness of the information interventions is tested using an individually randomized controlled trial where we model spillovers using a randomization-based framework for estimating causal effects under interference between units. Findings: Especially the video on seed selection translated into increased awareness and adoption of recommended practices, increased probability of using improved inputs, as well as higher consumption. Practical implications: Interventions aimed at improving seed quality are important in the absence of access to high-quality seed. Video messages are becoming increasingly useful as a complementary tool in agricultural extension. Theoretical implications: Randomization-based inference can be used to take into account spillover effects in the analysis rather than the design phase of an experiment. Originality/value: This is the first study to address seed quality of potato tubers in a real-world setting using videos.
174. Acting like an algorithm: digital farming platforms and the trajectories they (need not) lock-in
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Carolan, Michael (author)
- Format:
- Journal article
- Publication Date:
- 2020-12-01
- Published:
- USA: Springer
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12047
- Journal Title:
- Agriculture and Human Values
- Journal Title Details:
- Vol. 37, issue 4
- Notes:
- 13 pages, via Online Journal, This paper contributes to our understanding of farm data value chains with assistance from 54 semi-structured interviews and field notes from participant observations. Methodologically, it includes individuals, such as farmers, who hold well-known positionalities within digital agriculture spaces—platforms that include precision farming techniques, farm equipment built on machine learning architecture and algorithms, and robotics—while also including less visible elements and practices. The actors interviewed and materialities and performances observed thus came from spaces and places inhabited by, for example, farmers, crop scientists, statisticians, programmers, and senior leadership in firms located in the U.S. and Canada. The stability of “the” artifacts followed for this project proved challenging, which led to me rethinking how to approach the subject conceptually. The paper is animated by a posthumanist commitment, drawing heavily from assemblage thinking and critical data scholarship coming out of Science and Technology Studies. The argument’s understanding of “chains” therefore lies on an alternative conceptual plane relative to most commodity chain scholarship. To speak of a data value chain is to foreground an orchestrating set of relations among humans, non-humans, products, spaces, places, and practices. The paper’s principle contribution involves interrogating lock-in tendencies at different “points” along the digital farm platform assemblage while pushing for a varied understanding of governance depending on the roles of the actors and actants involved.
175. Activating the local food system in emergency food response
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ollove, Andy (author) and Hamdi, Samiha (author)
- Format:
- Journal Article
- Publication Date:
- 2021-01-22
- Published:
- United States: Lyson Center fo r Civic Agriculture and Food Systems
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12096
- Journal Title:
- Journal of Agriculture, Food Systems, and Community Development
- Journal Title Details:
- Vol 10 No 2 (2021): Special Issue: The Impact of COVID-19 on the Food System
- Notes:
- 3 pgs., Online Journal, Resilient local food systems are a necessary component to keep our communities healthy, especially during times of emergency. With a history of supporting local farmers and food access in less-resourced communities, Fresh Approach was in a prime position at the time of shelter-in-place orders to pivot our efforts to emergency food relief in this time of uncertainty. By collaborating and mobilizing resources, Fresh Approach was able to strengthen existing connections with small farmers, build new relationships with other food access nonprofits, and support families in need by providing them with farm-fresh, local, and healthy produce. We outline how these partnerships and collective efforts have fortified a resilient and transformative food system in our area.
176. Active and passive stakeholders in issue arenas: a communication network approach to the bird flu debate on Twitter
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hellsten, Iina (author), Jacobs, Sandra (author), and Wonneberger, Anke (author)
- Format:
- Online journal article
- Publication Date:
- 2019-03
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10501
- Journal Title:
- Public Relations Review
- Journal Title Details:
- 45(1): 35-48
- Notes:
- 14 pages., via online journal., Issue arenas, as places for societal discussions, have recently been studied as an important aspect of organizational environments. While a fundamental part of any issue arena is the distinction between active and passive actors, empirical analyses have mainly focused on active stakeholders. We approach issue arenas as communication networks in which active stakeholders discuss topics and involve passive stakeholders. Based on network theory, we introduce an automated method for mapping these issue arenas on Twitter. In particular, we combine manual coding of active stakeholders, and automated semantic network analysis of addressed, passive stakeholders and their topics of discussion. Empirically, we focus on the issue of bird flu affecting poultry farming in the Netherlands from 2015 to 2017 with a sample of 704 Twitter messages. Instead of pre-defining a set of stakeholders for the analysis, our approach to study communication networks in online settings allows for mapping issue arenas based on the stakeholders that communicate about the topic.
177. Actor social networks as knowledge sharing mechanisms in multi-stakeholder processes: a case of coffee innovation platforms of Uganda
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Magala, Damalie Babirye (author), Mangheni, Margaret Nijjingo (author), Miiro, Richard Fred (author), and Makerere University
- Format:
- Online journal article
- Publication Date:
- 2019-06-23
- Published:
- Uganda: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: D10978
- Journal Title:
- The Journal of Agricultural Education and Extension
- Journal Title Details:
- 25(4) : 323-336
- Notes:
- 13 pages, via online journal, Purpose: This study examined knowledge sharing mechanisms in coffee IPs and their effect on actor linkages in four districts of Uganda. Design/methodology/approach: Thirty one respondents from the public and private sector were interviewed using a qualitative approach. Data were analyzed using the Atlas ti qualitative software version 7.5.18 to generate themes for information sources, types and channels. Social network analysis was used to measure the actor centrality positions and influence in the IP network. Findings: Results revealed seven main categories of actors in the Coffee IPs who shared information on coffee inputs, agronomic practices, processing and markets through three main channels. Level of cohesion was less than 10% which had negative implications on the knowledge flow, trust and collaboration among the actors. Influential positions were occupied by the processors and farmer leaders in IPs in the southern districts of Luwero and Rakai, while nursery operators were most influential in IPs of the western districts of Ntungamo and Bushenyi. Weak linkages within the social networks indicated that initiatives of the actors were fragmented, as each actor acted as an individual detached from the platform activities limiting inter-actor knowledge sharing. Practical implications: Innovation intermediaries should focus on integrated systemic and innovative approaches to strengthen actor social linkages for knowledge sharing and better platform performance. Theoretical implications: Actor positions and relationships in innovation networks are critical tenets for fostering knowledge exchange and performance. In an innovation platform, diverse actors are multiple sources for accessing information within a given social and institutional context. Originality/value: The study contributes to existing debate and knowledge on institutional change in agricultural innovation systems.
178. Adaptation of indigenous community agricultural systems on climate change (case study of Kasepuhan Ciptagelar, Sukabumi Regency, West Java)
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hapsari, H. (author), Hapsari, D. (author), Karyani, T. (author), and Fatimah, S. (author)
- Format:
- Conference paper
- Publication Date:
- 2019
- Published:
- IOP Publishing Ltd
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10909
- Journal Title Details:
- 306
- Notes:
- 10 pages., IOP Conference Series: Earth and Environmental Science, via IOPScience website., Climate change is a threat to indigenous farming systems that rely on nature. Indigenous society has idiosyncrasies in managing agricultural systems that relate to nature. This study aims to examine the adaptation mechanism of indigenous farming systems to climate change in terms of social, economic, and technological aspects. The study was conducted in Indigenous Village of Kasepuhan Ciptagelar of Sukabumi Regency West Java. The research method is case study. The technique of collecting data through in-depth interviews with selected informants, participant observation, and focus group discussion (FGD). The results showed that the indigenous society of Kasepuhan Ciptagelar experienced the changes that occur in the environment as a result of climate change. Strategies to adapt to these changes, among others: (1) use natural resources in a sustainable manner, (2) preserve the customary positive impact on the environment, (3) do a crop rotation system, (4) managing the communal granary community food security system, (5) maintaining social values in the society, (6) establish cooperation with the agricultural institutions; (7) utilizing communication networks and information systems; (8) with some help from external parties in the repair of facilities and infrastructure, such as transportation and irrigation; (9) perform the processing of non-rice farming profit-oriented, and (10) instilling the values of local wisdom to the younger generation from an early age.
179. Adapting yet not adopting? Conservation agriculture in Central Malawi
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bouwman, T.I. (author), Andersson, J.A. (author), and Giller, K.E. (author)
- Format:
- Journal article
- Publication Date:
- 2021-02-28
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12487
- Journal Title:
- Agriculture, Ecosystems & Environment
- Journal Title Details:
- Vol. 307
- Notes:
- 12 pages, Conservation Agriculture (CA) has been widely promoted as a pathway to sustainably intensify agriculture in sub-Saharan Africa (SSA). Yet despite decades of promotion, CA uptake in SSA remains sparse with only few analyses of its impacts on farming and rural livelihoods. This study, which focuses on areas in Central Malawi considered to have a relatively high uptake of CA, uses analyses of satellite images, field observations, interviews with farmers, extension workers and other people involved in CA promotion, as well as a household survey, to investigate how CA has been adapted. We find that the three CA principles – (1) continuous minimum tillage, e.g. no-ridging, (2) permanent ground cover, and (3) crop rotation/intercropping – were not practiced as intended. First, one-third of non-ridged land was tilled during the growing season, and half was again ridged in the following season. Second, unless crop residues were added, the soil’s surface of non-ridged plots was usually bare at planting, causing weed control problems, and an increased risk of erosion. Most farmers added large volumes of crop residues to their non-ridged plots. They collected these from the surrounding fields, but this practice severely restricted the size of these plots. Third, crop rotation/intercropping was practiced less when farmers stopped ridging. Thus overall, very few farmers practised all of the three CA principles simultaneously. CA promotion appeared to only increase yields on plots where mulch was added, but this practice is not scalable. CA promotiondoes not seem to have provided substantial benefits for overall farm productivity, labour-savings or soil cons
180. Add context to COVID-19 coverage of nonprofits
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fuqua, Laura Ingalls (author)
- Format:
- Article
- Publication Date:
- 2020
- Published:
- USA: Donald W. Reynolds National Center for Business Journalism, Arizona State University, Phoenix, AZ
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11684
- Notes:
- 2 pages., Online from publisher website., Noting that the nonprofit sector is the third-largest employer in the United States, the author encouraged reporters to provide context about these organizations in reporting the financial impact of COVID-19 on them. Food services and health care are among the sectors emphasized.
181. Added value? denaturalizing the "good" of urban greening
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Angelo, Hillary (author)
- Format:
- Journal article
- Publication Date:
- 2019-08
- Published:
- United States: Wiley Online
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12264
- Journal Title:
- GEOGRAPHY COMPASS
- Journal Title Details:
- Vol. 13, Iss. 8
- Notes:
- 14 pages, In recent years, “urban greening” has become a new keyword in urban policy and practice, used to describe a proliferation of urban quality of life and environmental sustainability initiatives including street trees, public parks, greenways, farmers' markets, green roofs, and LEED certification in design. The emerging critical literature on urban greening has highlighted important ways green's social and economic added value affects the political economy of contemporary greening and produces inequalities in access to real or perceived environmental goods. However, such research has only infrequently asked why and under what conditions naturalized understandings of green as “good” make it possible for such initiatives to add value in the first place. As a result, it offers only partial explanations of why green has the effects it has—for instance, increasing property values—and only very rarely questions the fundamental “good” of nature itself. I argue that integrating insights on green's naturalized social and economic value from a growing body of social-theoretical work across geography and the social sciences can complement political economic explanations for greening and provide new vantage points for critique.
182. Addressing scientific literacy in Oklahoma: the STEMist program
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Branscum, Hannah (author) and Sallee, Jeff (author)
- Format:
- Online journal article
- Publication Date:
- 2019-06
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10609
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(3)
- Notes:
- 4 pages., Article #:3IAW1, via online journal., Scientific literacy is essential for success of youth and adults in the 21st century. In 2017, Oklahoma 4-H Youth Development initiated a fellowship program to address scientific literacy throughout Oklahoma: the STEMist program. Through this program, college students with a background or interest in science are recruited, trained, and sent to teach science workshops to youths at various educational events during the summer months. In its inaugural year, the program reached over 2,000 youths. The program addresses scientific literacy, aids in career readiness, and promotes 4-H to audiences previously unaware of the positive impact it can have on today's young people.
183. Adherence to environmental regulation in the european union common agricultural policy: social representations and conditionality among french farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gaymard, Sandrine (author), Goujon, Boris (author), and Lefebvre, Marianne (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12253
- Notes:
- 22 pages, Support for the agricultural sector from the European Union via the Common Agricultural Policy (CAP) is evolving. The last CAP reform in 2014 made one further step toward mandatory approaches. To understand the "social thinking" and behavior when faced with these measures, an innovative application has been adopted. Globally, the farmers' discourse manifests contradictions between environmental concern and the financial dimension, which is the expression of their daily difficulties. Mandatory approaches to sustainable agriculture may favor what the Theory of Conditionality called "legitimate transgressions" if regulations appear unadapted to real practices because compliance and opportunity costs are too high.
184. Administrators and communicators - a team in international programs : Cooperation at a national level
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Snyder, Darl E. (author / Director, International Development, University of Georgia, Athens, GA) and Director, International Development, University of Georgia, Athens, GA
- Format:
- Conference paper
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 41 Document Number: B04826
- Notes:
- James F. Evans Collection, Mimeographed, 19- . 3 p.
185. Administrators and communicators - a team in international programs : Cooperation at the campus level
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dahl, Delbert T. (author / Head, Office of Agricultural Communications, University of Illinois) and Head, Office of Agricultural Communications, University of Illinois
- Format:
- Conference paper
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 41 Document Number: B04825
- Notes:
- James F. Evans Collection, Mimeographed, 19- . 3 p.
186. Administrators and communicators - a team in international programs : benefits of such cooperation in overseas projects
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Oyer, Edwin B. (author / Director, New York State College of Agriculture and Life Science, Cornell University, Ithaca, NY) and Director, New York State College of Agriculture and Life Science, Cornell University, Ithaca, NY
- Format:
- Conference paper
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 41 Document Number: B04827
- Notes:
- James F. Evans Collection, Mimeographed, 19- . 3 p.
187. Adoption Determinants of Agricultural Extension Communication Channels in Emergency and Non-emergency Situations in Ghana
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bawa, Kambersua (author), Abukari, Abdul-Basit Tampuli (author), Awuni, Joseph Agebase (author), and Yildiz, Fatih (author)
- Format:
- Journal article
- Publication Date:
- 2021-01-21
- Published:
- International: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12426
- Journal Title:
- Cogent Food & Agriculture
- Journal Title Details:
- Vol. 7 Issue 1
- Notes:
- 15 pages., The determinants of agricultural extension communication channel usage depend on several factors but have not been explored in the context of emergency (Fall Armyworm outbreak) and non-emergency situations. A multistage purposive sampling technique was used to select 318 farmers, focusing on the districts and the communities with the highest reported cases of fall armyworm infestation. Descriptive statistics and a multivariate probit analysis were used in the analysis of the data. The results showed an increase in the intensity of channels’ usage in the emergency situation. It was also found that fertilizer and improved seeds were the most common extension need. Channels are found to be more complementary in the emergency case. In both situations, some factors explaining the choices of these channels varied, while others agreed. The study recommends multiple channels are made available and that time-consuming channels irrespective of their effectiveness should be avoided by extensionists in emergency situations.
188. Adoption and intensity of use of mobile money among smallholder farmers in rural Ghana
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kofi Asravor, Richard (author), Boakye, Afia Nyarko (author), and Essuman, John (author)
- Format:
- Journal article
- Publication Date:
- 2021-04-21
- Published:
- International: SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12310
- Journal Title:
- Information Development
- Journal Title Details:
- Online First
- Notes:
- 10 pages., he impact of mobile money services in sub-Saharan Africa have been largely recognised. However, empirical studies are principally lacking on the factors influencing the decision to own a mobile phone (first hurdle), register with mobile money (second hurdle) and the intensity of use of mobile money services (third hurdle). This study examined the determinants of the mobile phone ownership, drivers of registration (participation) of mobile money services, and the intensity of use of mobile money services in rural Ghana by employing the triple hurdle approach. The first and second hurdle were analysed using the logit model while quasi-poisson regression was used to analyse the third hurdle. The analysis from the cross-sectional data showed that the decision to own a mobile phone was driven by household size, marital status, the farm size, access to electricity, income status and the type of occupation engaged, whereas the decision to register with mobile money was influenced by the age, educational status, marital status, household size, farm size and the type of occupation engaged in by the household head. The intensity of usage of mobile money services was influenced by the age of the household head, higher educational level, marital status of the household head, household and farm size as well as the distance of the household heads from the mobile money agent which directly influences the intensity of use of mobile money services by household heads. The study recommends that strategies that promote access to electricity and occupation in the formal sector or both farming and trading in the rural communities should be promoted. Furthermore, policy attention should focus on location, farmers and farm characteristics.
189. Adoption and perception of farm management information systems by future Swiss farm managers – An online study
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ammamm, Jeanine (author), Walter, Achim (author), and Benni, Nadja (author)
- Format:
- Journal article
- Publication Date:
- 2022-01-10
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12567
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- 70
- Notes:
- 8 pages, The use of digital technologies in agriculture offers various benefits, such as site-specific application, better monitoring, and physical relief. The handling of these technologies requires a specific skill set. Therefore, the question arises of when and how farm managers learn about digital technologies. Aiming to analyse the current situation, the present research investigated the role that digital technologies play in vocational training for future farm managers. Taking the example of farm management information systems (FMIS), the present study also analysed various predictors of adoption, including the effect of training. To investigate these research questions, an online survey among teachers and students of the farm management vocational programme across Switzerland was conducted in the spring of 2021. In total, 150 individuals participated, 41 of whom were teachers. Participants answered questions about the learning content in the farm management programme and their perception of digital technologies in general. Students further reported whether they already had a farm they would be managing in the future and how they perceived FMIS. The results indicate that both teachers and students are convinced that digital technologies play an important role in agriculture and will gain more importance in the future. A substantial part of 43% of the students who participated indicated that they had learned neither about digital technologies during their basic agricultural training nor the subsequent farm management programme. In terms of FMIS, 51% of the student sample indicated that they had never heard about FMIS during their agricultural training. While having learned about FMIS was not a significant predictor for adoption, gender, perceived ease of use, and intention to use more digital technologies in the future significantly predicted the adoption of FMIS. The paper concludes that, to support the adoption of digital technologies and FMIS specifically, training for future farm managers should focus on how to operate an FMIS to increase the perceived ease of use of this technology.
190. Adoption as adaptation: Household decision making and changing rural livelihoods in Lombok, Indonesia
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Williams, Liana J. (author), van Wensveen, Monica (author), Grunbuhel, Clemens (author), and Pupsadi, Ketut (author)
- Format:
- Journal article
- Publication Date:
- 2022-01
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12575
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- 89
- Notes:
- 9 pages, In agricultural research for development adoption of new technology tends to be cast in categories: adoption, partial adoption, dis-adoption or non-adoption. While these may serve for pragmatic classification and measures for project success or impact they fail to properly acknowledge the ongoing and independent efforts of farmers (and others) in experimentation and integration of knowledge across a range of sources. This paper explores responses to practices for cattle management introduced during a research project, at project close, and five years after the project has finished. We consider the perceptions and application of new knowledge by farmers, extension staff, and policy makers. By taking a longer-term view, we demonstrate how farming households adapt and integrate knowledge from different sources into their daily practice, influenced by local institutions and changing cultural expectations, as well as external researchers. We also consider the influence of changing government priorities and incentives in steering farm-management decisions. Results suggest that a focus on measures to build capacity and empower farmers with information to adapt and respond to change, regardless of project activities, is a much more important goal and indicator of impact than measuring adoption.
191. Adoption challenges, needs for extension programming, and program delivery formats for organic grain producers in the U.S. Corn Belt
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Han, Guang (author), Grudens-Shuck, Nancy (author), Arbuckle, J. Gordon (author), and Martin, Robert (author)
- Format:
- Journal article
- Publication Date:
- 2021-10-19
- Published:
- United States: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12518
- Journal Title:
- Agroecology and Sustainable Food Systems
- Journal Title Details:
- 46
- Notes:
- 33 pages, This study surveyed 258 organic grain farmers in Iowa in the U.S. Midwest. We identified seven areas of challenges related to organic grain farming adoption: organic farming operations, marketing, policy, finance, inputs and information, social pressures, and land tenure. Respondents reported three key areas where extension programs were needed: education, research, and technical services. Regarding outreach formats, organic farmers preferred events where peers were featured or provided leadership, such as field days, one-on-one mentor programs, and farmer-to-farmer workshops. Results provided empirical evidence to support theoretical discussions and policy implications on issues related to adoption of organic grain farming.
192. Adoption of ICT-based information sources and market participation among smallholder livestock farmers in South Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Nwafor, Christopher Ugochukwu (author), Ogundeji, Abiodun Akintunde (author), and van der Westhuizen, Calu (author)
- Format:
- Journal article
- Publication Date:
- 2020-02-17
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13067
- Journal Title:
- Agriculture
- Journal Title Details:
- V.10, Iss.2
- Notes:
- 13 pages, The study explored the contribution of information and communication technology (ICT)-based information sources to market participation among smallholder livestock farmers. Use of ICTs is considered paramount for providing smallholder farmers with required market information, and also to reduce market asymmetries. A double hurdle regression was utilized to analyze data collected from 150 smallholder livestock farmers in the study area. The results show that while use of ICT-based market information sources significantly influenced market participation, the effect of using ICT-based information sources on the intensity of market participation was not significant. Other variables shown to influence both market participation and the intensity of market participation were age, additional income and membership of farmer cooperatives. This suggests the need to consider other associated factors in the application and design of interventions that utilize ICT-based information sources to achieve market engagement among smallholders.
193. Adoption of Information and Communications Technologies in Agricultural Research for Development
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Maru, Ajit (author) and Pesce, Valeria (author)
- Format:
- Power Point
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29880
- Notes:
- Posted online at http://www.fao.org/docs/eims/upload/257345/Maru_presentation.pdf
194. Adoption of e-commerce by the agri-food sector in China: the case of Minyu e-commerce company
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Yang, Xiaoshan (author), Chen, Xiaowei (author), and Jia,Fu (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- China
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11322
- Journal Title:
- International Food and Agribusiness Management Review
- Journal Title Details:
- 23(1) : 157-171
- Notes:
- "This teaching case provides an example of adopting e-commerce in the interaction and trading activities between participants in the food sector through a typical agricultural products e-commerce company in China." It can be used to teach graduate/postgraduate students in agricultural business, MBA and executive programmes about the agri-food e-commerce business model.
195. Adoption of genetically engineered crops in the U.S
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Online article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: C18857
- Notes:
- 5 pages; includes "Overview," "Extent of adoption," and percentages for soybean, corn, and upland cotton
196. Adoption of improved agricultural practices: Learning from off-season vegetable production in Nepal
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Ghimire, Raju (author), Suvedi, Marari (author), and Kaplowitz, Michael (author)
- Format:
- Journal article
- Publication Date:
- 2022-09-01
- Published:
- USA: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12682
- Journal Title:
- Journal of International Agricultural and Extension Education
- Journal Title Details:
- Vol. 29, Iss. 3
- Notes:
- 18 pages, This study examines factors that appear to contribute to farmers’ adoption and discontinuation of poly house technology for off-season vegetable production. We collected cross-sectional survey data from a sample of 151 households in Kaski district, Nepal during October 2018. The data are analyzed using Heckman’s two stage sample selection model. The study reveals that the family members report being engaged in nonfarm sector that there is an increased probability of discontinuation of poly house technology. Farmers may be diverting their labor towards nonfarm activities that result in higher returns to labor and different risks. At the same time, the results indicate that farmers who did not receive training on vegetable production were more likely to discontinue poly house technology. It was also found that increasing farmers’ engagement with marketing activities increased the likelihood of farmers to continue poly house technology and increase household income. The provision of continued technical support (e.g., training), input supply (e.g., seeds, fertilizers) and market information are essential to sustain the adopted technologies. The study sheds light on the sustainability of technology adoption by underpinning the importance of extension services for longer-term adoption. We believe that the combined effect of various technologies would be associated with sustained adoption of the improved off-season technologies. This provides a new direction to operationalize farmer-oriented policies in agricultural extension and helps in devising programs for sustained adoption of technology.
197. Adoption of mass media for agricultural purposes by smallholder farmers in the Eastern Cape Province of South Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mdoda, L. (author), Tshotsho, A. (author), and Nontu, Y. (author)
- Format:
- Journal aricle
- Publication Date:
- 2022-11-02
- Published:
- South Africa: South African Society for Agricultural Extension
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12720
- Journal Title:
- South African Journal of Agricultural Extension
- Journal Title Details:
- Vol.50, N.2
- Notes:
- 20 pages, Smallholder agriculture is one of the imperative segments in the South African economy and it remains the imperative sector for livelihood generation. Farmers use mass media to access information needed for agricultural purposes to enhance agricultural practice and profitability. This study investigates the socio-economic drivers of using mass media for agricultural purposes by smallholder farmers in the Eastern Cape Province of South Africa. The study applied a descriptive survey research design to interview 200 smallholder farmers using a semi-structured survey. Data engendered were analyzed using descriptive statistics and the Logistic regression model. The investigation outcome displays that 80% of the smallholder farmers currently use mass media for agricultural purposes. The study concludes that socioeconomic factors influence the use of mass media for agricultural purposes by smallholder farmers. Therefore, the study recommends the government to train farmers on the use of mass media usage and subsidize farmers so that they can purchase these modern technology tools.
198. Adoption of precision agriculture technologies
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Boehlje, Michael (author) and Langemeier, Michael (author)
- Format:
- Research report
- Publication Date:
- 2021-03
- Published:
- USA: Department of Agricultural and Consumer Economics, College of Agricultural, Consumer and Environmental Sciences, University of Illinois, Urbana-Champaign.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12167
- Notes:
- 6 pages., Authors from the Center for Commercial Agriculture, Purdue University, discuss the adoption of precision agriculture technologies. Findings of cited research among farmers indicated that the average net benefit was almost $90 per acre, and the benefit cost ratio averaged 9.7 to 1. "These results suggest a much higher payoff of precision farming than previous studies. This higher payoff is a result of the whole-farm system benefits of the interactions among individual tools and technologies which result in a new way of farming."
199. Advances in American agriculture: the mechanical tomato harvester as a case study
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rasmussen, W.D. (author)
- Format:
- unknown
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05518
200. Adventures with your camera: Unit 1. Leaders' guide and members' manual
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- National 4-H Service Committee (author)
- Format:
- Guide
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 48 Document Number: B05849
- Notes:
- Claron Burnett collection, 33 p.