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1. Largest communications agencies
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2017-06
Published:
USA: Henderson Communications L.L.C., Adel, Iowa.
Related Item:
Agri Marketing
Related Item Details:
55(5) : 19-31
Subject Term:
advertising, advertising agencies, agri-marketers, agribusiness, commodity promotion, communicators, direct marketing, electronic marketing, expenditures, finance, Internet, media use, public relations, sales promotion, marketing communication, agribusinesses
Notes:
Annual directory of advertising agencies serving agricultural clients.
2. Largest communications agencies
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2016-05
Published:
USA: Henderson Communications L.L.C., Adel, Iowa.
Related Item:
Agri Marketing
Related Item Details:
54(4) : 29-30, 32, 34, 36, 38-39
Subject Term:
advertising, advertising agencies, commodity promotion, direct marketing, expenditures, finance, Internet, public relations, sales promotion, marketing communication, e-marketing, rural lifestyle
3. Largest communications agencies
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2014-05
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
52(4) : 30, 33-34, 36, 38, 40-41
Subject Term:
advertising, advertising agencies, agri-marketers, agribusiness, direct marketing, expenditures, finance, income levels, information services, Internet, public relations, sales promotion, e-commerce, marketing communication, rural lifestyle
Notes:
Annual listing of the largest communications agencies whose clients sell products and... (continued)
4. What's up with apps for agriculture
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gustafson, Mike (main author)
Format:
Journal article
Publication Date:
2013-05
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
51(4) : 52
Subject Term:
agribusiness, agriculture news, audience analysis, information services, Internet, market information, message content, online services, telephone communication, trends, weather reports, marketing communication, agri-marketing, software, cell phones, mobile communication, applications
5. 2013 Best of NAMA (National Agri-Marketing Association) award winners
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
journal articles
Publication Date:
2013-04
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
51(3) : 25-54
Subject Term:
advertising, audiovisual media, awards, campaigns, case studies, direct mail, exhibits, interactive media, Internet, media relations, news releases, organizational communication, public relations, publications, radio programs, television programming, outdoor, marketing communication, issue management, companion animals, point-of-purchase, blogs, social media, events, websites, National Agri Marketing Association (NAMA)
6. Marketers update on electronic media
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Thompson, Boyce (main author / AgWeb.com), Whittinghill, Chris (author / DTN/The Progressive Farmer), Dyer, Graham (author / Farms.com), Vanderwert, Anita (author / 5menterprises), Schimek, Rosemary (author / Farm Progress), Hurtgen, Patti (author / Hoard's Dairyman), Randall,Roger (author / Penton Agricultural Group)
Format:
journal articles
Publication Date:
2013
Published:
USA: Henderson Communications, Chesterfield, Missouri.
Related Item:
Agri Marketing
Related Item Details:
51(1) : 28, 30, 32-33
Subject Term:
advertising, database marketing, databases, direct marketing, e-mail, Internet, market analysis, media, online services, telephone communication, information technology, digital, e-commerce, marketing communication, market research, e-marketing, blogs, cell phones, social media, mobile communication, Twitter, websites, smart phones, webinar, agri marketing
7. Insights for marketers going direct
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Schimek, Rosemary (main author), Kaufmann, Hylon (author), Bergeson, Jim W. (author), Bartelson, Jim (author)
Format:
Journal article
Publication Date:
2012-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
50(9) : 47-50
Subject Term:
agribusiness, audience analysis, audience research, buyer behavior, buying behavior, campaign planning, databases, decision making, direct mail, direct marketing, farmers, information management, information systems, Internet, marketing, online services, marketing communication, agri-marketing
8. Questions about direct answered
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Schroeder, Troy (main author), Mandel, Maggie (author), Kovac, Chris (author), Grothey, Andrah (author)
Format:
Journal article
Publication Date:
2010-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
48(9) : 60, 62-63
Subject Term:
databases, direct mail, direct marketing, e-mail, Internet, marketing techniques, media selection, roles, marketing communication, agri-marketing, relationship marketing, social media, websites
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=43328
9. How to talk to producers online
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Steever, Sara (main author)
Format:
Journal article
Publication Date:
2010-03
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
48(2) : 18
Subject Term:
audience analysis, audience research, e-mail, farmers, information services, information sources, Internet, media effectiveness, media selection, mobile communication systems, online services, telephone communication, web sites, marketing communication, social media
10. Targeting display advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Bishop, Stephanie (main author)
Format:
Journal article
Publication Date:
2009-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47( 9 ) : 44-45
Subject Term:
advertising, direct marketing, information services, Internet, online services, weather reports, web sites, marketing communication, agri-marketing, relationship marketing
Notes:
Posted at http://www.agrimarketing.com, Features a "Farmers' Forecast" web site from Monsanto.
11. Media mix matters more than ever
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2009-10
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(8) : 23
Subject Term:
adoption process, agribusiness, dealers, farm journals, farmers, information sources, Internet, media effectiveness, media selection, radio, roles, shows, television, web sites, marketing communication, agri-marketing
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=29709
12. Reaching this important market: fruit and vegetable market update
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
McCallum, Matt (main author)
Format:
Journal article
Publication Date:
2009-09
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(7) : 52, 54
Subject Term:
adoption, dealers, direct marketing, extension, farm journals, farmers, fruit, horticulture, information sources, Internet, media effectiveness, meetings, newspapers, shows, vegetables, web sites, marketing communication, social media
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=29085
13. Web site helps select a tractor
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Franklin, Julie (main author)
Format:
Journal article
Publication Date:
2009-09
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(7) : 42, 44
Subject Term:
buyer behavior, buying behavior, consumers, decision making, information sources, Internet, machinery, media effectiveness, web sites, marketing communication, rural lifestyle
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=29085
14. Marketing to the rural lifestyler: updates from marketers and agencies
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Haller, Ted (main author), Opperman, Mike (author), Roads, Craig (author), Paul, Ken (author), Levitt, Katie (author)
Format:
Journal article
Publication Date:
2009-03
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(2) : 26, 28, 30-31
Subject Term:
advertising, advertising agencies, audience analysis, audience research, information needs, information services, Internet, media selection, media use, rural life, rural people, marketing communication, rural lifestyle, rural living
15. Ag information in the digital ag
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Alumbaugh, Joann (main author), Schimek, Rosemary (author), Cooper, Hyler (author), Brandt, Erika (author), Rieker, Jana (author), Herman, Matthew (author), Durs, Don (author), Winter, Kristen (author), Melnyk, Darwin (author), Rattliff, Robert (author)
Format:
Journal article
Publication Date:
2009
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(1) : 33-34, 36, 38
Subject Term:
advertising, advisory services, careers, databases, e-mail, farm journals, information services, Internet, livestock, online services, technological advancement, video, web sites, information technology, digital, marketing communication, equipment, social media
Notes:
Posted at http://www.agrimarketingdigital.com
16. Attached at the hip (going mobile)
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Slump, Chet (main author)
Format:
Journal article
Publication Date:
2009
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(1) : 40
Subject Term:
advisory services, agriculture news, e-mail, farmers, information sources, Internet, photography, telephone communication, information technology, marketing communication, mobile communication, cell phone
Notes:
Posted at http://www.agrimarketingdigital.com
17. When marketing budgets tighten, interactive can pay dividends
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Okumura, Ken (main author)
Format:
Journal article
Publication Date:
2009
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
47(1) : 42, 44
Subject Term:
advertising, agribusiness, e-mail, expenditures, finance, information seeking, information services, interactive media, Internet, media effectiveness, web sites, marketing communication, agri-marketing, web logs, blogs
Notes:
Posted at http://www.agrimarketingdigital.com
18. Online video a win-win
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hunt, Ryan (main author)
Format:
Journal article
Publication Date:
2008-04
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(3) : 28
Subject Term:
advertising, audiovisual communication, educational media video, educational video, farm journals, Internet, machinery, media effectiveness, online services, Successful Farming, video, web sites, information technology, marketing communication
Notes:
Posted at www.agrimarketingdigital.com?i=01-Apr-2008
19. Podcasting: media's new cream
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
St. Onge, Raylee (main author)
Format:
Advertisement
Publication Date:
2008-03
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(2) : 15
Subject Term:
advertising, audiovisual communication, campaigns, dairy, Internet, media effectiveness, information technology, marketing communication, broadband, podcasts, audio communication
20. Communications: looking ahead
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Ennen, Steve (main author)
Format:
Journal article
Publication Date:
2007-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
: 29-30
Subject Term:
Internet, media effectiveness, networks, online services, print media, roles, rural communication, trends, video, information technology, digital, marketing communication, outlook, web logs, blogs
Notes:
Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anni... (continued)