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1. Advertising agencies and the farm press
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
O'Shaughnessy, James (main author / Executive Secretary, American Association of Advertising Agencies), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1925-11-04
Published:
USA
Subject Term:
advertising, advertising agencies, farm journals, roles, market research
Notes:
Special Bulletin No. 96. Presented at annual meeting, Agricultural Publishers Associ... (continued)
2. Advertising counsel must be unbiased
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Morrow, Marco (main author / President, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1925-11-21
Published:
USA
Subject Term:
accuracy, advertising, communication planning, direct mail, ethical issues, farm journals, roles, bias
Notes:
Special Bulletin No. 101. Speech to annual convention of the Direct Mail Advertising ... (continued)
3. As they are in the South
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Shepherd, B. Morgan (main author)
Format:
Speech
Publication Date:
1920-06-08
Published:
USA
Subject Term:
farm journals, history, media effectiveness, roles, trends in farm publishing, value of information
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3... (continued)
4. As they are in the West
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Faville, E.E. (main author)
Format:
Speech
Publication Date:
1920-06-08
Published:
USA
Subject Term:
farm journals, media effectiveness, roles, trends in farm publishing, value of information
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3... (continued)
5. Commercial advertising as an editorial problem
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Campbell, W.G. (main author / Executive Secretary, Agricultural Publishers Association)
Format:
Speech
Publication Date:
1922-05-16
Published:
USA
Subject Term:
advertising, advertising agencies, agri-marketers, agribusiness, cooperation, editors, ethical issues, farm journals, journalists, publishing, roles
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to... (continued)
6. Communicators in education: tops and roots
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Evans, Jim (main author)
Format:
Speech
Publication Date:
1994-07
Published:
USA
Subject Term:
colleges, communication units, communicator effectiveness, communicators, information specialists, roles, universities
Notes:
2 p.
7. Consumer's Understanding of Their Nutritional Needs -- And How They Have Responded to Their Needs
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Fouss, James H. (main author / Response Analysis Corporation)
Format:
Speech
Publication Date:
1977-11-10
Published:
USA
Subject Term:
consumer information, consumers, food, gardening, government, labeling, nutrition education, nutrition information, nutrition policy, readability, readership, roles, legibility, diets, food processing
Notes:
Speech given at the Food Processing's 1977 Nutrition Conference, Chicago, Illinois
8. County agent work
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gaylord, Duane W. (main author)
Format:
Speech
Publication Date:
1920-06-07
Published:
USA
Subject Term:
extension, extension agents, extension programs, extension services, Four H, roles
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3... (continued)
9. Democratizing knowledge: higher education and good governance
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
O'Neil, Maureen (main author / International Development Research Center, PO Box 8500 Ottawa, Ontario K1G 3H9, Canada), International Development Research Centre , Ottawa, Canada
Format:
Speech
Publication Date:
2004
Published:
Canada
Subject Term:
curriculum, development, development issues, economic development, higher education, indigenous knowledge, knowledge, roles, rural development, traditional knowledge, universities
10. Developing purchasing power in the community
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Shepherd, R.P. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1917-03-07
Published:
USA
Subject Term:
communities, community development, education needs, education programs, farm journals, organizations, roles, rural communities, rural development, rural people, rural community development, chautauquas
Notes:
Presented at an Agricultural Publishers Association meeting, Chicago, Illinois, March... (continued)
11. Farm broadcasting in transition
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harper, Dix (main author)
Format:
Speech
Publication Date:
1975-04-28
Published:
USA
Subject Term:
broadcasting, history, radio, roles, rural broadcasts, television, trends
Notes:
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Pub... (continued)
12. Farm papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Fox, Kirk (main author / Editor, Successful Farming), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1940-12-03
Published:
USA
Subject Term:
change, coverage, farm journals, information services, reporting, roles, trends in farm publishing
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 15, Delivered to ... (continued)
13. Farm paper's influence in the retail business
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Moon, E.B. (main author / Orange Judd Company), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1920-06-07
Published:
USA
Subject Term:
advertising, agribusiness, community development, dealers, education effects, farm journals, marketing, retail promotion, roles, rural communities, marketing communication, rural community development, agri-marketing
Notes:
Agricultural Publishers Association Archives, Pages 6-10 in proceedings of the Agricu... (continued)
14. Farm papers of America - as they are in the South
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Shepherd, B. Morgan (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1920-06-08
Published:
USA
Subject Term:
farm journals, media effectiveness, roles
Notes:
Agricultural Publishers Association Archives, Pages 8-10 in proceedings of the second... (continued)
15. Farm papers of America - as they are in the West
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Faville, E.E. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1920-06-08
Published:
USA
Subject Term:
farm journals, farmers, media effectiveness, roles
Notes:
Agricultural Publishers Association Archives, Pages 10-11 in proceedings of the secon... (continued)
16. Farm papers' relation to national welfare
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1925-09-05
Published:
USA
Subject Term:
Agricultural Publishers Association (APA), circulation, farm journals, finance, media effectiveness, postal service, publishing, roles
Notes:
Special Bulletin No. 76. Presented to the Special Congressional Joint Sub-Committee ... (continued)
17. Freedom of speech
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Nilsson, Anna (main author)
Format:
Speech
Publication Date:
2011-09-13
Published:
International: International Federation of Agricultural Journalists
Subject Term:
agriculture news, coverage, freedom of press, information issues, International Federation of Agricultural Journalists (IFAJ), journalism, journalists, reporting, roles
Notes:
1 page., By a Swedish delegate to the 2011 IFAJ Congress, Guelph, Ontario, Canada, an... (continued)
18. How and why advertisers and agencies choose and use farm radio
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harper, Dix (main author)
Format:
Speech
Publication Date:
1958-01-24
Published:
USA
Subject Term:
advertising, appeals (message), campaign planning, campaigns, media effectiveness, radio, roles, rural broadcasting
Notes:
9 p.
19. How farm papers can encourage better furnished farm homes
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Wheeler, Tom L. (main author / Secretary, American Agricultural Editors' Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1925-04-03
Published:
USA
Subject Term:
farm families, farm journals, homemaker education, roles, rural conditions, farm life
Notes:
Special Bulletin No. 32. 3 pages.
20. How to make a good farm paper in 24 pages
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Wheeler, Tom (main author / Indiana Farmer Guide)
Format:
Speech
Publication Date:
1922-05-16
Published:
USA
Subject Term:
coverage, farm journals, media effectiveness, reporting, roles
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered t... (continued)
21. How to use radio to advertise to farmers?
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harper, Dix (main author)
Format:
Speech
Publication Date:
1962-02-05
Published:
USA
Subject Term:
advertising, media selection, radio, radio programs, roles, rural broadcasts, sales methods
Notes:
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Pub... (continued)
22. Human interest as a factor in the farm paper
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Martin, George (main author / Farm and Fireside)
Format:
Speech
Publication Date:
1922-05-16
Published:
USA
Subject Term:
farm families, farm journals, farmers, reporting, roles, writing skills, writing styles
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to... (continued)
23. Irrational fears or legitimate concerns - risk perception in perspective
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Byrne, David (main author / European Commission), Europa
European Union
Format:
Speech
Publication Date:
2003-12-04
Subject Term:
accuracy, animal health, attitudes, cattle, consumers, food, food safety, livestock, mass media, perceptions, public attitude, risk assessment, roles, diseases
Notes:
saved electronically, Posted at: <a href="http://europa.eu.int/rapid/pressReleasesAct... (continued)
24. Isolation and information famine stifling Africa's growth
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Tise, Ellen (main author)
Format:
Speech
Publication Date:
2009-10-22
Published:
International
Subject Term:
Africa, development communication, development issues, indigenous knowledge, information issues, information needs, information services, libraries, publishing, roles, rural development, traditional knowledge, information technology
Notes:
Mortenson Center Lecture, University of Illinois Library, Urbana, October 22, 2009. 13 pages.
25. Journalism at a crossroad
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Cross, Al (main author), Institute for Rural Journalism & Communication Issues, Universtiy of Kentucky, Lexington
Format:
Speech
Publication Date:
2001-06-27
Published:
USA
Subject Term:
coverage, information issues, journalism, newspapers, reporting, roles, rural areas, rural communities, trends
26. Journalists hopes to revive state; says tourism, communication key
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Scribner, Bryan (main author)
Format:
Speech
Publication Date:
2002-09
Published:
USA
Subject Term:
careers, communities, community development, journalists, newspapers, roles, rural communities
Notes:
3 p., National Center for Community Media, Kansas State University, Manhattan, Kansas
27. Jubilee speech at Nimb, June 5th 2005
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Buhl, Torsten (main author), Danish Guild of Food and Agricultural Journalists
Format:
Speech
Publication Date:
2005-06-05
Published:
Denmark
Subject Term:
change, cooperation, Denmark, history, International Federation of Agricultural Journalists (IFAJ), journalism, journalists, roles, rural-urban communication, trends
Notes:
Presented at 100th anniversary of the Guild. 5 pages.
28. Message from the village
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Vittachi, Anuradha (main author / Director, OneWorld International Foundation), OneWorld International Foundation, London, England.
Format:
Speech
Publication Date:
2002-12
Published:
International
Subject Term:
development, development communication, development issues, information issues, mass media, participation, radio, roles, rural development, rural people, telephone communication, television, video, wireless
Notes:
Retrieved May 5, 2006, From oneworld.net 9 pages., Kanchana Abhayapala Memorial L... (continued)
29. More persuasion, a sprinkle of carrot and less stick
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Long, Robert W. (main author)
Format:
Speech
Publication Date:
1976-06-28
Published:
USA
Subject Term:
agricultural policy, chemicals, consumers, environment, gatekeepers, information needs, pesticides, policies, roles, rural-urban communication
Notes:
Keynote remarks by Robert W. Long, assistant secretary of Agriculture for Conservatio... (continued)
30. Our agency problems
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
LeQuatte, T.W. (main author)
Format:
Speech
Publication Date:
1920-06-07
Published:
USA
Subject Term:
advertising, advertising agencies, farm journals, publishing, roles, publishers
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3... (continued)
31. Our agency problems
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
LeQuatte, T.W. (main author / Successful Farming), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1920-06-07
Published:
USA
Subject Term:
advertising, advertising agencies, ethical issues, farm journals, publishing, roles, sales methods, selling, marketing communication
Notes:
Agricultural Publishers Association Archives, Pages 11-19 in proceedings of the Agric... (continued)
32. Prescribed or state circulation
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Biliter, Ben F. (main author)
Format:
Speech
Publication Date:
1920-06-08
Published:
USA
Subject Term:
advertising, circulation, farm journals, media effectiveness, roles
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3... (continued)
33. Prescribed or state circulation
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Biliter, Ben F. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1920-06-08
Published:
USA
Subject Term:
advertising, circulation, farm journals, marketing, retail promotion, roles, marketing communication, local
Notes:
Agricultural Publishers Association Archives, Pages 14-15 in proceedings of the secon... (continued)
34. Promotion of farm publications
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
White, Frank B. (main author)
Format:
Speech
Publication Date:
1917-06-06
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), farm journals, promotion, publishing, roles
Notes:
Agricultural Publishers Association Records Book, Jan 1, 1917 - Jul 1, 1917, Series N... (continued)
35. Promotion of farm publications
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
White, Frank B. (main author / Managing Director, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1917-06-06
Published:
USA
Subject Term:
Agricultural Publishers Association (APA), farm journals, history, media effectiveness, progress, promotion, publishing, roles
Notes:
Presented at the Agricultural Publishers Association Departmental, 13th annual conven... (continued)
36. Secretary-General's remarks on World Press Freedom Day
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Annan, Kofi (main author)
Format:
Speech
Publication Date:
2004-05-03
Published:
United Nations, New York, New York
Subject Term:
conservation, fish, freedom of press, information needs, journalism, journalists, natural resource management, roles, wildlife
Notes:
2 pages
37. Selling the farmer
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1924-04-24
Published:
USA
Subject Term:
agricultural development, Agricultural Publishers Association (APA), buyer behavior, buying behavior, farm journals, farmers, information needs, media effectiveness, roles, marketing communication
Notes:
Presented before the Pittsburgh Advertising Club. Special Bulletin No. 27, 6 pages.
38. Speech at the centenary of the Guild of Danish Agricultural Journalists
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Lassen, Bent Claudi (main author), Guild of Danish Agricultural Journalists
Format:
Speech
Publication Date:
2005-06-05
Published:
Denmark
Subject Term:
animal rights, communicator effectiveness, Denmark, food safety, journalism, journalists, organizations, risk communication, roles, pork
Notes:
Presented at the centenary of the Guild of Danish Agricultural Journalists, Copehnage... (continued)
39. Speech by the Minister for Agriculture and Land Affairs, Ms. Thoko Didiza, during the opening dinner of the 10th World Congress of the International Federation of Agricultural Journalists at the Mabalingwe Nature Reserve, Bela-Bela
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Didiza, Ms Thoko (main author)
Format:
Speech
Publication Date:
2004-03-12
Published:
South Africa
Subject Term:
agricultural development, coverage, development, development issues, International Federation of Agricultural Journalists (IFAJ), reporting, roles, South Africa, Development journalism, ethnic issues, agricultural journalism, agricultural journalists
Notes:
Department of Agriculture, South Africa. 4 pages., Speaker reviews the role and achi... (continued)
40. Speech given by Dix Harper at the 1959 NATRFD Convention
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harper, Dix (main author)
Format:
Speech
Publication Date:
1959
Published:
USA
Subject Term:
advertising, listenership, radio, roles, rural broadcasts, sales methods, television
Notes:
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Pub... (continued)
41. Speech : risk perception and consumers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Canete, Miguel Arias (main author), Europa
European Union
Format:
Speech
Publication Date:
2003-12-04
Subject Term:
attitudes, concepts, consumers, coverage, food safety, mass media, perception, risk assessment, risk communication, roles, scientific communication
Notes:
saved electronically, Posted at: <a href="http://europa.eu.int/comm/food/risk_percept... (continued)
42. Status of farm broadcasting today
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harper, Dix (main author)
Format:
Speech
Publication Date:
1965
Published:
USA
Subject Term:
advertising, radio, radio programs, roles, rural broadcasts, radio methods, media sales
Notes:
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Pub... (continued)
43. The application of advertising to farming interests
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
O'Shaughnessy, James (main author / Executive Secretary, American Association of Advertising Agencies), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1925-12-09
Published:
USA
Subject Term:
advertising, American Farm Bureau Federation (AFBF), appeals (message), communication research, farm journals, farmers, marketing, organization, print media, roles, rural-urban communication, marketing communication, agri-marketing, information need
Notes:
Special Bulletin No. 107. Speech to annual meeting of the American Farm Bureau Feder... (continued)
44. The Association's place in the farm paper industry
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Allen, W.C. (main author / President, APA), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1932-02-09
Published:
USA
Subject Term:
Agricultural Publishers Association (APA), organization, publishing, roles, publishers
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulle... (continued)
45. The complimentarity of information needs : key-note address
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Pritchard, Anthony J. (main author)
Format:
Speech
Publication Date:
1990-12-02
Published:
Kenya: The World Bank Regional Mission in Eastern Africa Preferential Trade Area for Eastern & Southern African States
Subject Term:
agricultural research, databases, development, extension agents, extension services, farming, information needs, information sources, private sector, research, roles, rural development, scientists
Notes:
Burton Swanson Collection, pp. 7-15 From "Proceedings of regional workshop on agricu... (continued)
46. The county agent
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gaylord, Duane W. (main author / Publisher, American Farming), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1920-06-07
Published:
USA
Subject Term:
extension, extension agents, organizations, roles
Notes:
Agricultural Publishers Association Archives, Pages 20-22 in proceedings of the Agric... (continued)
47. The end of science writing
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Franklin, Jon (main author / University of Maryland)
Format:
Speech
Publication Date:
1997-03-17
Published:
USA
Subject Term:
environmental communication, information issues, journalists, reporting, research communication, roles, scientific communication, scientists, trends, writing skills, writing styles, bias
Notes:
Alfred and Julia Hill Lecture, conference of the National Association of Science Writ... (continued)
48. The farm paper's influence in the retail business
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Moon, E.B. (main author)
Format:
Speech
Publication Date:
1920-06-07
Published:
USA
Subject Term:
cooperative programs, education effects, farm journals, newspapers, retail promotion, roles, trends in farm publishing, value of information
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3... (continued)
49. The farm press - liaison between agriculture and business
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Klein, Horace D. (main author / The Farmer), Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1940-07-08
Published:
USA
Subject Term:
agribusiness, farm journals, linkages, media effectiveness, roles, marketing communication, agri-marketing
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, Special Bulle... (continued)
50. The field of the national farm paper
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Weymouth, George (main author / Farm Life)
Format:
Speech
Publication Date:
1922-05-16
Published:
USA
Subject Term:
concepts, cooperation, coverage, farm journals, freedom of press, reporting, roles
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to... (continued)