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You searched for: Start Over Format Journal article Remove constraint Format: Journal article Publication Year 2008 Remove constraint Publication Year: 2008 Subject Term marketing communication Remove constraint Subject Term: marketing communication

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1. Bringing a bold trait package to market
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Keyes, Claire (main author / Bader Rutter and Associates)
Format:
Journal article
Publication Date:
2008-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(9) : 30, 33
Subject Term:
advertising, agribusiness, campaign planning, campaigns, chemicals, corn, crops, farm journals, insecticides, media selection, pesticides, radio, marketing communication, agri-marketing
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=19654
2. Food advertising during children's television programming on broadcast and cable channels
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Stitt, Carmen (main author), Kunkel, Dale (author)
Format:
Journal article
Publication Date:
2008-11
Published:
USA
Related Item:
Health Communication
Related Item Details:
23(6) : 573-584
Subject Term:
advertising, cable television, children, food, nutrition information, television, television programming, youth, marketing communication, diets, obesity
3. Growers' voice in the boardroom
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Allin, Maurice (main author / Quarry Integrated Communications)
Format:
Journal article
Publication Date:
2008-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(9) : 37
Subject Term:
agribusiness, audience analysis, audience research, farmers, feedback, focus groups, information needs, research methods, surveys, marketing communication, market research, agri-marketing
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=19654
4. Selling large farmers: it's darned hard work
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Downey, W. David (main author / Purdue University)
Format:
Journal article
Publication Date:
2008-11
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(9) : 23
Subject Term:
agribusiness, audience analysis, buyer behavior, buying behavior, decision making, farmers, information needs, interpersonal communication, sales methods, selling, trends, marketing communication, agri-marketing
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=19654
5. "Locally grown" food sounds great, but what does it mean?
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Schmit, Julie (main author)
Format:
Journal article
Publication Date:
2008-10-27
Published:
USA
Related Item:
USA Today
Subject Term:
accuracy, appeals (message), concepts, consumers, farmers, food, food safety, perceptions, risk communication, organic, marketing communication, diseases, bias, local
Notes:
Via online issue. 3 pages.
6. Survey reflects national agribusiness trends
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Nickas, Katie (main author)
Format:
Journal article
Publication Date:
2008-10-24
Published:
USA
Related Item:
Illinois AgriNews
Related Item Details:
31(33) : D9
Subject Term:
buyer behavior, buying behavior, farm journals, farmers, farming methods, image, information sources, media effectiveness, sales methods, selling, trends, marketing communication, brands
Notes:
Summarizes findings of the 2008 Large Commercial Producer survey by the Center for Fo... (continued)
7. Large farmers: a different segment
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Downey, W. Scott (main author)
Format:
Journal article
Publication Date:
2008-10
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(8) : 61
Subject Term:
agribusiness, audience analysis, buyer behavior, buying behavior, farmer attitudes, farmers, marketing communication, agri-marketing
Notes:
Posted at http://www.agrimarketing.com
8. Market research roundup
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Bennewies, Gary (main author), Johnson, Jan (author), Claussen, Ron (author), Wilson, Steve (author), Finegan, John (author), Gross, Joe (author), Jasper, Bob (author)
Format:
Journal article
Publication Date:
2008-10
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(8) : 52-55
Subject Term:
agribusiness, audience analysis, audience research, communication research, market information, progress, trends, marketing communication, market research, agri-marketing
Notes:
Posted at www.agrimarketing.com
9. Quality vs. quantity of audience: the problem of search engine marketing in concentated B2B markets like ag
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Cooper, Hyler (main author)
Format:
Journal article
Publication Date:
2008-10
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
46(8) : 50-51
Subject Term:
evaluation, information seeking, online services, readership, web sites, digital, marketing communication, online system
Notes:
Posted at http://www.agrimarketing.com
10. Atypical agricultural careers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hoffman, Cynthia (main author / AgCareers.com)
Format:
Journal article
Publication Date:
2008-09
Published:
USA
Related Item:
Agri Marketing
Subject Term:
advertising, advertising agencies, careers, communicators, design, humor, occupations, visual communication, marketing communication
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=9297, Pages 33-35 in 2008 Agribusi... (continued)