Search

You searched for: Start Over Format Article Remove constraint Format: Article Subject Term advertising Remove constraint Subject Term: advertising Subject Term farm journals Remove constraint Subject Term: farm journals

Search Results

1. How ya gonna keep 'em down on the farm
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Heller, Steven (main author)
Format:
Article
Publication Date:
2014-07-18
Published:
USA
Subject Term:
advertising, design, farm journals, history, illustrations, visual communication
Notes:
Online from Print Magazine. 6 pages., Selection of illustrations and advertisements f... (continued)
2. Farm Journal's CEO Andy Weber discusses company's new direction, initiatives
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
2012-02-29
Published:
USA
Subject Term:
advertising, Farm Journal, farm journals, Internet, multimedia, online services, roles, telephone communication, trends in farm publishing, convergence, cell phones, mobile communication
Notes:
Publishing Executive via Agri Marketing Weekly. 2 pages.
3. The state of B-to-B media: as large publishing companies jettison advertising-supported products, smaller firms are moving to the forefront
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Callahan, Sean (main author)
Format:
Article
Publication Date:
2010-02
Published:
USA
Subject Term:
advertising, change, Farm Journal, farm journals, publishing, trends, trends in farm publishing, digital, outlook, publishers
Notes:
From BtoB Business Media via Lexis-Nexis Academic. 4 pages.
4. Poll provides peek at co-op communications program
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Cooperative Communicators Association.
Format:
Article
Publication Date:
2009-09-09
Published:
USA
Subject Term:
advertising, cooperatives, e-mail, farm journals, information sources, newsletters, organizational communication, web sites, cooperative communication, DTN
Notes:
2 pages.
5. Rural Press to be more aggressive
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Neufeld, Sonya (main author), Wilson, Alex (author)
Format:
Article
Publication Date:
2006-02-09
Published:
International
Subject Term:
advertising, Australia, farm journals, online services, trends in farm publishing, publishers, rural press, farm publishing
Notes:
Global News Wire, Financial Times Information via LexisNexis Academic. 2 pages., Des... (continued)
6. Print picked for pepper growers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hartke, Debby (main author)
Format:
Article
Publication Date:
2002-03
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
40(3) : 51
Subject Term:
advertising, campaigns, commodity promotion, farm journals, media effectiveness, print media, vegetables
7. Advertising rate practices of farm papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-11-18
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), farm journals, finance, policies, publishing
Notes:
Special Bulletin No. 98. 1 page.
8. Midwest radio stations form advertising chain
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-09-05
Published:
USA
Subject Term:
advertising, conflict, cooperation, farm journals, radio, radio stations, sales, selling, trends, trends in farm publishing
Notes:
Bulletin No. 36. Page 2., Six radio stations have formed a broadcasting chain that w... (continued)
9. Looks like a big radio year
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, APA), Agricultural Publishers Association.
Format:
Article
Publication Date:
1925-08-22
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), farm families, farm journals, farmers, listenership, media effectiveness, media selection, radio, rural broadcasting, rural broadcasts, trends, marketing communication
Notes:
Agricultural Publishers Association Records, UI Archives., APA Bulletin 34, page 2..,... (continued)
10. No undue decrease in farm paper lineage
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-08-08
Published:
USA
Subject Term:
advertising, expenditures, farm journals, trends, marketing communication
Notes:
Bulletin No. 32. Page 3., Sixty-five farm papers during the first six months of 1924... (continued)
11. Agencies forecast more farm paper lineage in 1925-26
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-07-31
Published:
USA
Subject Term:
advertising, advertising agencies, agri-marketers, agribusiness, expenditures, farm journals, planning, marketing communication, outlook
Notes:
Special Bulletin No.69. 3 pages.
12. Farm papers for travel advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author), Agricultural Publishers Association.
Format:
Article
Publication Date:
1925-07-04
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), farm families, farm journals, farmers, market analysis, markets, markets (selling), media selection, sales methods, selling, tourism, recreation, marketing communication, market research
Notes:
Agricultural Publishers Association Records, UI Archives., APA Special Bulletin 63. 2 pages.
13. Concerning the fair play policy
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-03-25
Published:
USA
Subject Term:
accuracy, advertising, Agricultural Publishers Association (APA), appeals (message), farm journals, message content, policies
Notes:
Special Bulletin No. 30. 3 pages., Urges publishers to examine all advertising copy a... (continued)
14. Complete confidence in mail order clothing advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-02-19
Published:
USA
Subject Term:
accuracy, advertising, appeals (message), direct marketing, ethical issues, farm journals, policies, marketing communication, bias
Notes:
Special Bulletin No. 18. 3 pages., Calls attention to errors of description creeping... (continued)
15. Alexander Hamilton Institute praises farm papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1925-01-24
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), farm journals, media effectiveness, policies, publishing
Notes:
Bulletin No. 4. Page 2., The Modern Business Text of the Alexander Hamilton Institut... (continued)
16. Fair play and "free" in advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-11-05
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), appeals (message), ethical issues, farm journals, message content, marketing communication
Notes:
Special Bulletin No. 79. 2 pages., APA members consider when it is appropriate to us... (continued)
17. Shall farm paper rates be raised?
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Meredith, E.T. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-10-30
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), color, farm journals, finance, publishing, marketing communication
Notes:
Special Bulletin No. 77. 4 pages.
18. Farm paper advertising rates
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-10-15
Published:
USA
Subject Term:
advertising, advertising agencies, Agricultural Publishers Association (APA), farm journals, finance, policies
Notes:
Excerpt from annual APA meeting. 1 page.
19. Channels for developing farm paper lineage
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-10-08
Published:
USA
Subject Term:
advertising, agri-marketers, agribusiness, expenditures, farm journals, finance, marketing communication, marketers
Notes:
Special Bulletin No. 69. 3 pages., Reports 1923 lineage data from 50 farm papers and... (continued)
20. Farm papers or newspapers? An agency's inquiry on media and the reply thereto
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-09-09
Published:
USA
Subject Term:
advertising, farm journals, media effectiveness, newspapers, rural communities, marketing communication
Notes:
Special Bulletin No. 59. 3 pages., APA replies to question from an advertising agenc... (continued)
21. Some suggestions for farm paper solicitation
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-07-12
Published:
USA
Subject Term:
advertising, farm journals, media selection, sales, sales methods, selling, marketing communication
Notes:
Special Bulletin No. 45. 1 page.
22. Farm papers as advertising media: some observations on the function of the agricultural press as a sales media
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-06-14
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), farm journals, media effectiveness, roles, marketing communication
Notes:
Special Bulletin No. 39, 3 pages.
23. The farmer and mail order sales
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-05
Published:
USA
Subject Term:
advertising, attitudes, buyer behavior, buying behavior, direct marketing, farm journals, farmer attitudes, farmers, media effectiveness, marketing communication, agri-marketing
Notes:
Reprinted from Mail Order Advertising, May 1924. 2 pages.
24. Advertising agency constructively criticises farm paper soliciting methods
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-04-09
Published:
USA
Subject Term:
advertising, appeals (message), conflict, ethical issues, farm journals, sales methods, selling, marketing communication
Notes:
Special Bulletin No. 19. 1 page., "Hammering the other fellow gets no where and some... (continued)
25. Advertising helps sell insurance to farmers: farm papers used to show need of protection
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-03-22
Published:
USA
Subject Term:
advertising, farm journals, farm management, farmers, information needs, roles, risk management
Notes:
Special Bulletin No. 12. 2 pages.
26. Twelve-page farm paper advertisement
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-01-19
Published:
USA
Subject Term:
advertising, farm journals, marketing communication
Notes:
Bulletin No. 3, page 3., Advertisement in the Washington Farmer and Oregon Farmer is ... (continued)
27. More agencies use farm papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-01-12
Published:
USA
Subject Term:
advertising, advertising agencies, farm journals, media selection, trends, marketing communication
Notes:
Bulletin No. 2, page 2., Percentage of advertising agencies that use farm papers for ... (continued)
28. Radio: a lineage opportunity for farm papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-12-15
Published:
USA
Subject Term:
adoption, advertising, Agricultural Publishers Association (APA), buying behavior, farm journals, farmers, media effectiveness, publishing, radio, radio programs, rural broadcasting, rural broadcasts, outlook, equipment
Notes:
Special Bulletin No. 38, 3 pages., Reports from 19 farm paper publishers who replied ... (continued)
29. Department store advertising in farm papers: a survey by the Agricultural Publishers Association
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-12-03
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), direct marketing, farm journals, retail, marketing communication
Notes:
Special Bulletin No. 37, 3 pages., Findings of surveys among farm publishers and adve... (continued)
30. Do farmers wear socks?
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author / Executive Secretary, Agricultural Publishers Association), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-09-29
Published:
USA
Subject Term:
advertising, advertising agencies, Agricultural Publishers Association (APA), buyer behavior, buying behavior, decision making, farm journals, farmers, market analysis, media effectiveness, media selection, roles, marketing communication, agri-marketing, American Association of Advertising Agencies
Notes:
Special Bulletin No. 33. Reprinted by permission from Judicial Advertising. 3 pages.... (continued)
31. Competition by Farm Bureau papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-07-07
Published:
USA
Subject Term:
advertising, American Farm Bureau Federation (AFBF), ethical issues, farm journals, organizations, publishing, bias, publishers
Notes:
Bulletin No. 27, page 2
32. The agricultural field and its relation to advertising and merchandising
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Meredith, E.T. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-05
Published:
USA
Subject Term:
advertising, buyer behavior, buying behavior, farm journals, farmers, information needs, marketing, rural people, marketing communication
Notes:
Special Bulletin No. 26, pages 1-7., Emphasizes the purchasing power of agricultural interests.
33. Publisher influence on dealers to promote advertising in the farm field
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Campbell, W.G. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-03-12
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), dealers, farm journals, promotion, publishing, retail promotion, sales methods, selling, marketing communication, publishers
Notes:
Special Bulletin No. 21, pages 1-5., Defends objection to the practice of inducing de... (continued)
34. Why agency commission is paid
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-02-24
Published:
USA
Subject Term:
advertising, advertising agencies, expenditures, farm journals, finance, publishing
Notes:
Bulletin No. 8, page 3.
35. Total farm paper billing for 1922
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1923-02-10
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), circulation, farm journals, finance, publishing
Notes:
Bulletin No. 6, page 4., Combined circulation for 76 general farm papers in the U.S. ... (continued)
36. Refuses advertising copy which offers "egg tablets"
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
1922-11-18
Published:
USA
Subject Term:
advertising, appeals (message), ethical issues, farm journals, message content, agri-marketing
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
37. Farm Bureau state farm papers
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
1922-11-04
Published:
USA
Subject Term:
advertising, conflict, farm journals, organizations, trends in farm publishing, Farm Bureau
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
38. A big opportunity for Sun Maid Raisin growers in the farm field
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Campbell, W.G. (main author), Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1922-10-02
Published:
USA
Subject Term:
advertising, buyer behavior, buying behavior, coverage, farm journals, farm women, media effectiveness, roles, women, marketing communication, raisins
Notes:
Special Bulletin No. 11, pages 1-9.
39. When Wall Street moves to the farm
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Campbell, W.G. (main author / Executive Secretary, Agricultural Publishers Association)
Format:
Article
Publication Date:
1922-09
Published:
USA
Subject Term:
advertising, farm journals, farmers, information sources, market information, market reporting, radio, trends in farm publishing
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
40. Charges for color in farm paper advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
1922-08-24
Published:
USA
Subject Term:
advertising, color, farm journals, finance, printing, trends, trends in farm publishing
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
41. Comments on radio advertising
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
1922-08-19
Published:
USA
Subject Term:
advertising, ethical issues, farm journals, history, radio
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
42. More about "free advertising" sheets
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
1922-08-19
Published:
USA
Subject Term:
advertising, conflict, farm journals, government, publications, trends in farm publishing, USDA, bulletins
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
43. Good words from "a friend at court"
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
1922-07
Published:
USA
Subject Term:
advertising, farm journals, media selection, roles, bias
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural... (continued)
44. Selling the farm press to advertisers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hayden, Victor F. (main author), Agricultural Publishers Association.
Format:
Article
Publication Date:
1922-06-27
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), campaigns, farm journals, markets (selling), media effectiveness, media selection, publicity, sales, sales methods, selling, marketing communication
Notes:
Agricultural Publishers Association Records, UI Archives., Special Bulletin. 8 pages... (continued)
45. Our "fair play" copy resolution
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association.
Format:
Article
Publication Date:
1921-12-31
Published:
USA
Subject Term:
advertising, Agricultural Publishers Association (APA), appeals (message), conflict, coverage, direct marketing, ethical issues, farm journals, information issues, journalism, message content, reporting, retail, marketing communication
Notes:
Agricultural Publishers Association records, UI Archives., Bulletin 232, page 3., Urg... (continued)
46. One way to reach the farmer - all of him
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1917-03-20
Published:
USA
Related Item Details:
: 2-3
Subject Term:
advertising, ethical issues, farm journals, farmers, journals, media effectiveness, sales methods
Notes:
Weekly Bulletin No. 77, Criticizes claims of some large publishing houses about reaching farmers.