- Agricultural Communications Documentation Center (ACDC)
- Evans, Jim (main author), Roberts, Owen (author), International Federation of Agricultural Journalists.
- Publication Date:
- Subject Term:
- campaigns, case studies, communication methods, communicators, farmers, food, image, mass media, media relations, persuasion, public relations, rural-urban communication, events
- Via online. 7 pages., Fifth in a series of professional development features to serv... (continued)