Bibliographies: BibLeaves, University of Illinois Library, UIUC

You searched for: Start Over Publication Year 1980 Related Item Advertising Age Subject Term roles Subject Term history Subject Term direct marketing

1 entry found

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1980-01-21
Published:: USA
Related Item:: Advertising Age
Related Item Details:: 51(3) : S-22-S-25
Subject Term:: direct mail, direct marketing, farmers, history, marketing techniques, media effectiveness, roles
Notes:: Trends in the mail order catalog business. Includes a brief history back to 1872 whe... (continued)

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