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1. Adoption of ag brands in today's tough marketing environment
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agri Marketing staff (main author)
Format:
Journal article
Publication Date:
2002-06
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
40(6) : 12-14
Subject Term:
adoption, advertising, attitudes, farmer attitudes, farmers, information sources, marketing techniques, media effectiveness, marketing communication
2. Regaining taste for real food
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Collin, Will (main author)
Format:
Journal article
Publication Date:
2006-10-02
Published:
UK
Related Item:
Advertising Age
Related Item Details:
77(40) : 42
Subject Term:
buyer behavior, buying behavior, consumption, direct marketing, England, farmers, food, marketing, marketing techniques
Notes:
Midwest Region edition.
3. Annual fair brings farmers and consumers together
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Dada, Oluwagbemiga A. (main author)
Format:
Journal article
Publication Date:
2008-03
Published:
Nigeria: Centre for Information on Low External Input and Sustainable Agriculture, Amersfoort, The Netherlands.
Related Item:
LEISA Magazine
Related Item Details:
24(1) : 35
Subject Term:
direct marketing, fairs, farmers, marketing techniques, markets (fairs), Nigeria, rural-urban communication, small farms
4. Market-power problems of agricultural producers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Dubov, Irving (main author)
Format:
Journal article
Publication Date:
1962-04
Related Item:
Journal of Marketing
Related Item Details:
26(2) : 48-53
Subject Term:
cooperative advertising, economics, farm products, farmer needs, farmers, market information, marketing, marketing techniques, markets, producers, product promotion, food industry, marketing communication, agricultural, agricultural economics, produce, food supply, industry, power, seasonality
5. Use of selected marketing alternatives by Iowa farmers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Edelman, Mark A. (main author), Olsen, Douglas R. (author), Schmiesing, Brian H. (author), Associate Professor, Department of Economics, Iowa State University
Format:
Journal article
Publication Date:
1990-03
Published:
USA: New York : John Wiley & Sons
Related Item:
Agribusiness
Related Item Details:
6 (2) : 121-132
Subject Term:
farmers, Iowa, USA, marketing techniques
6. Producer attitudes toward peanut market alternatives : an application of multivariate probit joint estimation
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Epperson, James E. (main author), Fletcher, Stanley M. (author), Fu, Tsu-tan (author), Terza, Joseph V. (author), Fu: Associate Research Fellow, The Institute of Economics, Academia Sinica, Taiwan, ROC; Epperson: Professor of Agricultural Economics, University of Georgia; Terza: Associate Professor of Economics, Pennsylvania State University; Fletcher: Associate Professor of Agricultural Economics, University of Georgia
Format:
Journal article
Publication Date:
1988
Published:
USA
Related Item:
American Journal of Agricultural Economics
Related Item Details:
70(4) : 910-918
Subject Term:
crops, electronic marketing, farmer attitudes, farmers, marketing, marketing techniques, markets (selling)
Notes:
James F. Evans Collection
7. Producer attitudes toward multicommodity electronic marketing
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Epperson, James E. (main author), Fletcher, Stanley M. (author), Turner, Steven C. (author)
Format:
Journal article
Publication Date:
1983-11
Published:
International
Related Item:
American Journal of Agricultural Economics
Related Item Details:
65(4) : 818-822
Subject Term:
attitudes, commodities, computers, electronic marketing, farmer attitudes, farmers, marketing techniques
8. "Avon principle" works for farmers: farmer-dealer network is farmers selling to farmers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gage, Theodore J. (main author)
Format:
Journal article
Publication Date:
1980-11-24
Published:
USA
Related Item:
Advertising Age
Related Item Details:
51(51) : S-4-S-5
Subject Term:
agri-marketers, agribusiness, farmers, marketing, marketing techniques, retail promotion, sales methods, seeds, selling, marketing communication
Notes:
Describes method used by hybrid seed marketers to sell to a farmer-dealer at wholesal... (continued)
9. Organic and conventional Washington State farmers' opinions on GM [genetically modified] crops and marketing strategies
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Glenna, Leland L. (main author), Jussaume, Raymond A. (author)
Format:
Journal article
Publication Date:
2007
Published:
USA
Related Item:
Renewable Agriculture and Food Systems
Related Item Details:
22 : 118-124
Subject Term:
attitudes, biotechnology, crops, environment, farmer attitudes, farmers, farming methods, marketing, marketing techniques, genetic engineering, organic
10. The impact of market advisory service recommendations on producers' marketing decisions
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Good, Darrel L. (main author), Irwin, Scott H. (author), Pennings, Joost M.E. (author), Isengildina, Olga (author)
Format:
Journal article
Publication Date:
2004
Published:
USA
Related Item:
Journal of Agricultural and Resource Economics
Related Item Details:
29(2) : 308-327
Subject Term:
advisory services, crops, decision making, farmers, livestock, market analysis, market information, marketing, marketing techniques, risk management
11. Do farmers care about service quality?
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gunderson, Michael (main author)
Format:
Journal article
Publication Date:
2007
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
45(1) : 18
Subject Term:
agribusiness, attitudes, buyer behavior, buying behavior, chemicals, crops, farmer attitudes, farmers, fertilizers, marketing techniques, pest management, pesticides, retail, agri-marketing
Notes:
Posted at http://www.agrimarketing.com/show_story.php?id=44179, Report of a survey am... (continued)
12. Digital inclusion in social media marketing adoption: the role of product suitability in the agriculture sector
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Han, Honghua (main author), Xiong, Jason (author), Zhao, Kexin (author)
Format:
Journal article
Publication Date:
2021-05-12
Published:
Germany: Springer
Related Item:
Information Systems and e-Business Management
Related Item Details:
Special issue
Subject Term:
China, farmers, farmers' attitudes, marketing techniques, product introduction, social marketing, technology adoption, social media, China, Hong Kong SAR (Eastern Asia), social media marketing, social influence, social media strategies, social media engagement
Notes:
27 pages, Information and communication technologies (ICT) are critical to leverage t... (continued)
13. Are your farmers confused about marketing? here's why and what to do
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harrell, V. (main author), Hurt, C. (author), Kirby, D. (author), Hurt: Purdue University, Agricultural Economics Department; Harrell: County Extension Director and Agricultural Agent, Wabash County, IN; Kirby: County Extension Director and Agricultural Agent, Pulaski County, IN
Format:
Journal article
Publication Date:
1986
Published:
USA
Related Item:
Journal of Extension
Related Item Details:
24 (Winter 1986) : 15-17
Subject Term:
extension, extension communication, extension programs, farmers, information needs, market information, marketing, marketing techniques, roles
Notes:
James F. Evans Collection
14. Beef cutout prices: widely reported, yet wildly misunderstood
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Henderson, Greg (main author)
Format:
Journal article
Publication Date:
2019-11-20
Published:
USA
Related Item:
Drovers
Subject Term:
beef, economics, farmers, information issues, marketing techniques, meat, economic aspects, food processing, food issues, pricing, meat industry, prices, marketing issues, industry relations, meat prices, market control
Notes:
Via online issue. 2 pages., Describes recent experience in which a packing house fire... (continued)
15. The problem of free riding in voluntary generic advertising: parallelism and possible solutions from the lab: AJAE Appendix
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Kaiser, Harry M. (main author), Messer, Kent D. (author), Schulze, William D. (author)
Format:
Journal article
Publication Date:
2007-07-12
Published:
USA
Related Item:
American Journal of Agricultural Economics
Subject Term:
advertising, commodity promotion, decision making, farmers, marketing techniques, promotion, selling
Notes:
Appendices. 12 pages., Supplementary materials to an article named in the title.
16. Collective action for biodiversity and livelihoods
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Kruijssen, Froukje (main author), Keizer, Menno (author), Giuliani, Alessandra (author)
Format:
Journal article
Publication Date:
2007-03
Published:
International: Centre for Information on Low External Input and Sustainable Agriculture, Amersfoort, Netherlands.
Related Item:
LEISA
Related Item Details:
23(1) : 6-8
Subject Term:
conservation, cooperative programs, farm women, farmers, fruit, marketing, marketing techniques, natural resource management, organization, sustainability, Thailand, Vietnam, women, Syria
17. The fair trade platform: Bolivian producers lobby for change
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Levesque, Jean-Sebastien (main author), Keys, Christina (author)
Format:
Journal article
Publication Date:
2008-03
Published:
Bolivia: Centre for Information on Low External Input and Sustainable Agriculture, Amersfoort, The Netherlands.
Related Item:
LEISA
Related Item Details:
24(1) : 10-11
Subject Term:
agriculture policy, Bolivia, development issues, farmers, international trade, marketing techniques, markets, policies, regulations, lobbying, organic
18. This year's poll shows subtle shifts in marketing
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Looker, Dan (main author)
Format:
Journal article
Publication Date:
2014-11
Published:
USA: Meredith Corporation, Des Moines, Iowa
Related Item:
Successful Farming
Related Item Details:
112(121) : 20-21
Subject Term:
decision making, farmers, market analysis, market information, marketing, marketing techniques, markets (selling), trends
19. Taking the show on the road
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Mansur, Linda (main author)
Format:
Journal article
Publication Date:
1993-11
Published:
USA: Niles, IL : Century Communications Inc.
Related Item:
Agri Marketing
Related Item Details:
31 (10) : 24-26
Subject Term:
conferences, farmers, group teaching, marketing techniques, meetings
Notes:
James F. Evans Collection
20. Amoco encouraged by its gasohol trial
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Neher, Jacques (main author)
Format:
Journal article
Publication Date:
1979-08-20
Published:
USA
Related Item:
Advertising Age
Related Item Details:
50(35) : 33
Subject Term:
commodity promotion, corn, farmers, marketing, marketing techniques
Notes:
Results of early tests of gasohol at the pump. Already the nation's corn farmers hav... (continued)