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1. Keeping up to date
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Abbott, Wenona Stevens (main author)
Format:
Journal article
Publication Date:
1904-10
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
11(10) : 59-60
Subject Term:
advertising, advertising agencies, farmers, roles, trends
2. Farm papers and general publicity
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Barton, Bayard W. (main author)
Format:
Journal article
Publication Date:
1907-08
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
17(2) : 145-146
Subject Term:
advertising, consumers, farm journals, farmers, roles
Notes:
Reprinted from The Advertising Agent. Argues that marketers of consumer and other go... (continued)
3. The American farmer: a decision-maker, a businessman, a money manager, a partner, and a target of marketers' dollars
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Cornick, James M. (main author)
Format:
Journal article
Publication Date:
1981-09-07
Published:
USA
Related Item:
Advertising Age
Related Item Details:
52(37) : S-1, S-8
Subject Term:
advertising, expenditures, farm journals, farmers, media effectiveness, radio, readership, roles, television, marketing communication, audience selection
Notes:
In 1980, the top 10 agricultural advertisers spent about $37 million in farm magazine... (continued)
4. Agrimarketing is more than man in OshKosh B'Goshes
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gage, Theodore J. (main author)
Format:
Journal article
Publication Date:
1979-12-03
Published:
USA
Related Item:
Advertising Age
Related Item Details:
50(51) : S-1, 3, 4
Subject Term:
advertising, agribusiness, farmers, information sources, marketing, roles, trends, marketing communication, agri-marketing
Notes:
Describes approaches U.S. agricultural marketers are using in response to changes in ... (continued)
5. How advertising does odd jobs for farmers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Griswold, Lawrence W. (main author)
Format:
Journal article
Publication Date:
1914-11
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
26(7) : 27-30
Subject Term:
advertising, farmers, newspapers, roles, farm papers
6. "Looking ahead" to the farmer's trade
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Haire, Alphonsus P. (main author)
Format:
Journal article
Publication Date:
1910-05
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
22(1) : 46
Subject Term:
advertising, buyer behavior, buying behavior, farm journals, farmers, roles
7. An agency perspective on editorial integrity
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Harrison, Susan (main author / Executive Vice President, Davis Harrison Advertising, Chicago), Executive Vice President, Davis Harrison Advertising, Chicago
Format:
Journal article
Publication Date:
1989-10
Published:
USA
Related Item:
Agri Marketing
Related Item Details:
27(9) : 78-79
Subject Term:
advertising, agri-marketers, credibility (sources), ethical issues, farm journals, farmers, media selection, roles
8. Advertising from the farmer's standpoint No. 19
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Heilman, Mrs. Frank (main author)
Format:
Journal article
Publication Date:
1906-08
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
15(2) : 162-165
Subject Term:
advertising, farm families, farmers, information needs, roles
9. Advertising from the farmers stand-point
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Holcomb, Mrs. Bert A. (main author)
Format:
Journal article
Publication Date:
1906-07
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
15(1) : 41-42
Subject Term:
advertising, farm families, farmers, information needs, roles
10. Advertising bait
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Holland, Frank P. (main author)
Format:
Journal article
Publication Date:
1903-08
Published:
USA
Related Item:
Agricultural Advertising
Related Item Details:
10(8) : 19-20
Subject Term:
advertising, farm journals, farmers, media effectiveness, roles