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You searched for: Start Over Format Journal article Remove constraint Format: Journal article Publication Year 1980 Remove constraint Publication Year: 1980 Related Item Advertising Age Remove constraint Related Item: Advertising Age Subject Term marketing techniques Remove constraint Subject Term: marketing techniques

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1. "Avon principle" works for farmers: farmer-dealer network is farmers selling to farmers
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gage, Theodore J. (main author)
Format:
Journal article
Publication Date:
1980-11-24
Published:
USA
Related Item:
Advertising Age
Related Item Details:
51(51) : S-4-S-5
Subject Term:
agri-marketers, agribusiness, farmers, marketing, marketing techniques, retail promotion, sales methods, seeds, selling, marketing communication
Notes:
Describes method used by hybrid seed marketers to sell to a farmer-dealer at wholesal... (continued)
2. Catalogs boom and grow
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1980-01-21
Published:
USA
Related Item:
Advertising Age
Related Item Details:
51(3) : S-22-S-25
Subject Term:
direct mail, direct marketing, farmers, history, marketing techniques, media effectiveness, roles
Notes:
Trends in the mail order catalog business. Includes a brief history back to 1872 whe... (continued)