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You searched for: Start Over Format Journal article Remove constraint Format: Journal article Publication Year 1980 Remove constraint Publication Year: 1980 Related Item Advertising Age Remove constraint Related Item: Advertising Age Subject Term marketing techniques Remove constraint Subject Term: marketing techniques Subject Term direct mail Remove constraint Subject Term: direct mail

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1. Catalogs boom and grow
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1980-01-21
Published:
USA
Related Item:
Advertising Age
Related Item Details:
51(3) : S-22-S-25
Subject Term:
direct mail, direct marketing, farmers, history, marketing techniques, media effectiveness, roles
Notes:
Trends in the mail order catalog business. Includes a brief history back to 1872 whe... (continued)