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You searched for: Start Over Collection Agricultural Communications Documentation Center (ACDC) Remove constraint Collection: Agricultural Communications Documentation Center (ACDC) Format Presentation Remove constraint Format: Presentation Year Published (Range) within 5 Years Remove constraint Year Published (Range): within 5 Years Subject Term media effectiveness Remove constraint Subject Term: media effectiveness

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1. Case studies using social media events and stories to increase program participation
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Stearns, Stacey (main author / University of Connecticut)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Subject Term:
case studies, communication planning, extension, extension communication, extension methods, extension programs, interactive media, marketing, media effectiveness, online services, participation, promotion, video, educational communication, marketing communication, outreach, social media, events, Facebook, Instagram, Snapchat, social media marketing, social metrics, online promotion
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during t... (continued)
2. Live from the lab: using Facebook Live to showcase CAES [College of Agricultural and Environmental Sciences] research
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Allen, David (main author / College of Agricultural and Environmental Sciences, University of Georgia), Melancon, Merritt (author / College of Agricultural and Environmental Sciences, University of Georgia), Barkdoll, Anthony (author / College of Agricultural and Environmental Sciences, University of Georgia)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Subject Term:
communication planning, Internet, media effectiveness, online services, promotion, research communication, schools, scientific communication, students, universities, educational communication, social media, Facebook, Facebook Live
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during t... (continued)
3. Media placement and promotion: what three years of data tell us
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Gleason, Jeanne (main author / New Mexico State University), Chamberlin, Barbara (author / New Mexico State University), Muise, Amy (author / New Mexico State University)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Subject Term:
communication planning, computers, extension, extension communication, extension methods, games, interactive media, media effectiveness, media relations, media selection, promotion, educational communication, promotion methods, social media, Twitter, partnerships, Facebook, Pinterest, applications (apps), analytics
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during t... (continued)
4. Podcasting 101
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Hackett, Jason (main author / Kansas State University)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Subject Term:
adoption, communication methods, communication planning, editing, extension communication, Internet, listenership, media effectiveness, online services, promotion, radio, research communication, trends, digital, educational communication, audio, podcasts, audio communication, social media, mobility, internet audio, audience segmentation, niche
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during t... (continued)
5. Using ROI tools to drive strategic planning
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
James, Beverly (main author / University of Florida)
Format:
Presentation
Publication Date:
2018-08
Published:
USA
Subject Term:
communication planning, communication units, decision making, economics of information, extension, extension communication, finance, financial management, media effectiveness, value of information, web sites, digital, educational communication, strategic planning, social media, Twitter, Facebook, Pinterest, return on investment, Google File, Linked In, search engine optimization
Notes:
Presentation at the Association of Communication Excellence (ACE) conference during t... (continued)
6. Broadband's role in agricultural technologies and the rural economy
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Whitacre, Brian (main author / Oklahoma State University)
Format:
Presentation
Publication Date:
2018
Published:
USA
Subject Term:
adoption, communication research, economic development, economics of information, farmers, information needs, Internet, media effectiveness, mobile communication systems, policies, rural-urban differences, technology adoption, telephone communication, value of information, precision farming, information technology, digital divide, wireless, broadband, cell phones, smartphones, mobile technology, connectivity, technology access, fixed technology, digital speed
Notes:
32 pages., From the website, proceed to "agenda" link., PowerPoint presentation for t... (continued)
7. MediaGrowth Executive Summit
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Bernick, Karen (main author)
Format:
Presentation
Publication Date:
2017-04-06
Published:
USA
Subject Term:
adoption, campaigns, case studies, change, farm journals, farmers, information sources, mass media, media effectiveness, media use, mobile communication systems, print media, telephone communication, video, digital, marketing communication, agri-marketing, cell phones, social media, smartphones
Notes:
Presentation at MediaGrowth Executive Summit, Chicago, Illinois, April 5-7, 2017. 30 ... (continued)