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You searched for: Start Over Publication Year 2010 Remove constraint Publication Year: 2010 Year Published (Range) within 25 Years Remove constraint Year Published (Range): within 25 Years Subject Term advertising Remove constraint Subject Term: advertising Subject Term attitudes Remove constraint Subject Term: attitudes Subject Term appeals (message) Remove constraint Subject Term: appeals (message)

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1. Consumers take greater interest in food production
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Herman, Amy Beeler (main author)
Format:
Article
Publication Date:
2010-10-18
Published:
USA: National Agri-Marketing Association, Orland Park, Kansas.
Subject Term:
advertising, appeals (message), attitudes, consumer attitudes, consumers, exports, farmers, food, international trade, meat, pork, organic, health, diets
Notes:
Online via National NAMA News. 2 pages.
2. Extreme baby carrots: an experiment in marketing
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Script
Publication Date:
2010-10-04
Published:
USA
Subject Term:
advertising, appeals (message), attitudes, campaigns, commodity promotion, food, humor, message content, vegetables, youth, marketing communication
Notes:
Via National Public Radio. 3 pages.
3. Baby carrots take on junk food with hip marketing campaign
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Horovitz, Bruce (main author)
Format:
Journal article
Publication Date:
2010-09-03
Published:
USA
Related Item:
USA Today
Subject Term:
advertising, appeals (message), attitudes, campaigns, commodity promotion, consumers, food, message content, television, vegetables, youth, food industry, marketing communication
Notes:
Via online issue. 2 pages.
4. The effects of advertising copy on sensory thoughts and perceived taste
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Elder, Ryan S. (main author), Krishna, Aradhna (author)
Format:
Journal Article
Publication Date:
2010-02
Published:
USA
Related Item:
Journal of Consumer Research
Related Item Details:
36(5) : 748-756
Subject Term:
advertising, appeals (message), attitudes, consumer attitudes, consumers, education effects, food, message content
5. The power of food labels: marketing environmental impacts and animal welfare on meat labels as gains versus nonlosses and the influence on attitudes and voting intentions
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Abrams, Katherine M. (main author)
Format:
Dissertation
Publication Date:
2010
Published:
USA
Subject Term:
advertising, animal rights, appeals (message), attitudes, consumer attitudes, consumers, decision making, environment, environmental quality, farming methods, food, food policy, food safety, labeling, message content, nutrition labeling, organic, marketing communication, regulation, framing
Notes:
Presented in partial fulfillment of requirements for the degree of Doctor of Philosop... (continued)