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1. Follow the fear: a multi-sited approach to GM (genetic modification)
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Campbell, Hugh (main author), Fitzgerald, Ruth (author)
Format:
Book
Publication Date:
2001
Published:
New Zealand
Related Item:
Rural Society Journal
Related Item Details:
11(3) : 211-224
Subject Term:
appeals (message), attitudes, biotechnology, campaigns, concepts, consumer attitudes, consumers, food, food safety, information issues, information needs, New Zealand, public attitudes, risk communication, genetic engineering, irradiation, mad cow, natural, genetic modification
Notes:
Authors examine threads of fear in the public forum related to GM food.