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1. Sowing the American dream: how consumer culture took root in the rural Midwest
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Blanke, David (main author)
Format:
Book
Publication Date:
2000
Published:
USA
Related Item Details:
282 pages
Subject Term:
advertising, agrarianism, buying behavior, consumers, consumption, cooperatives, direct marketing, farm families, farmers, history, marketing techniques, organization, retail, rural development, social change
Notes:
Ohio University Press, Athens
2. The role of the print media in development and social change
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Dare, Olatunji (main author)
Format:
Book chapter
Publication Date:
2000
Published:
International
Subject Term:
concepts, development, history, journalism, media effectiveness, newspapers, print media, roles, rural development, social change, Development journalism
Notes:
Pages 161-178 in Andrew A. Moemeka (ed.), Development communication in action: buildi... (continued)