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Subject Term
- farm journals[remove]57
- media effectiveness[remove]57
- television[remove]57
- radio53
- farmers45
- information sources42
- Internet25
- newspapers20
- newsletters16
- media use15
- readership15
- information needs14
- rural broadcasts14
- telephone communication12
- direct mail10
- information seeking10
- listenership10
- shows10
- dealers9
- meetings9