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farm families
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39
farmers
31
advertising
27
information needs
16
buying behavior
15
farm journals
15
buyer behavior
11
farmer attitudes
10
roles
10
readership
9
farm women
8
decision making
6
media effectiveness
5
attitudes
3
information seeking
3
message content
3
agri-marketers
2
agribusiness
2
direct mail
2
direct marketing
2