Revisiting the advertising - concentration issue

MLA

Behr, Robert M, and R.W Ward. Revisiting the Advertising - Concentration Issue. USA, 1980.

APA

Behr, R. M, & Ward, R. (1980). Revisiting the advertising - concentration issue. USA.

Chicago

Behr, Robert M., and R.W Ward. Revisiting the Advertising - Concentration Issue. USA, 1980.