« Previous | of | Next »

Graphics need field testing, too

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Senior, Maxwell S. (main author / Johns Hopkins University, Baltimore, Maryland)
Format:
Journal article
Publication Date:
1987-01
Published:
International: Organizing Council for International Agricultural Communicators, Winrock International, Morrilton, Arkansas.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
agricultural development, audience analysis, audience research, communication research, development, development communication, graphics, illustrations, pretests, research needs, rural development, visual communication
Notes:
This article is maintained in the office of the Agricultural Communications Program, University of Illinois, Urbana-Champaign -- "International" file section -- "OCIAC" file folder., Author argues for pretesting illustrations and graphics in communications related to agriculture.