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NCA wisely avoids Simmons
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Editorial
Publication Date:
1983-03-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09602
Journal Title:
Drovers Journal
Subject Term:
beef
,
communication planning
,
conflict
,
diet
,
food
,
interest groups
,
meat
,
message content
,
nutrition information
,
risk communication
,
health
,
message appeals
,
communication issues
,
communication strategies
, and
National Cattlemen's Association
Notes:
Delmar Hatesohl Collection, Editorial about a decision by the National Cattlemen's Association to reject an offer for "equal time" on a Richard Simmons television show following a previous guest's criticism of beef in the diet.
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