Better informed consumers. A report on an evaluation study of the Extension Service consumer marketing information program at Louisville

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    U.S. Federal Extension Service (author)
    Format:
    Research summary
    Publication Date:
    1955
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08624
    Subject Term:
    buying behavior, education effects, extension, extension communication, food, homemakers, information services, market information, marketing, mass media, media effectiveness, newspapers, radio, radio programs, television, television programming, and value of information
    Notes:
    Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of U.S. Federal Extension Service, U.S. Department of Agriculture, Washington, D.C. Extension Service Circular 502. 14 pages.

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