- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rogers, Tiffany M. (author), Rumble, Joy N. (author), and Lundy, Lisa K. (author)
- Format:
- Journal article
- Publication Date:
- 2016
- URL:
- http://journalofappliedcommunications.org/2016.html
- Published:
- USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08165
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 100(4) : 33-44
- Subject Term:
- appeals (message), campaigns, children, commodity promotion, content analysis, evaluation, fruit, humor, media effectiveness, message content, youth, agricultural literacy, framing, frames, comics, citrus, and campaign analysis