Clicks aren't the only measure of success when marketing online to farmers

Collection:

Agricultural Communications Documentation Center (ACDC)

Contributor:

Martin, Diane (main author)

Format:

Commentary

Publication Date:

2016-12-07

URL:

http://www.marketingtofarmers.com/clicks-arent-measure-success-marketing-online-farmers/

Published:

USA

Location:

Agricultural Communications Documentation Center, Funk Library, University of Illinois

Subject Term:

advertising, agribusiness, audience analysis, evaluation, farmers, information seeking, media effectiveness, media use, online services, digital, marketing communication, agri-marketing, metrics

Notes:

"Marketing to farmers" blog from Rhea+Kaiser, Naperville, IL. 3 pages.