Using social media to involve the public in wildlife research - the SNAMP Fisher Sock Collection Drive

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kocher, Susie (author), Lombardo, Anne (author), and Sweitzer, Rick A. (author)
    Format:
    Journal article
    Publication Date:
    2013-02
    URL:
    http://www.joe.org/2013february/iw3.php
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06087
    Journal Title:
    Journal of Extension
    Journal Title Details:
    51(1) : 1IAW3
    Subject Term:
    campaigns, case studies, education effects, extension, extension communication, extension programs, participation, research projects, wildlife, and social media
    Notes:
    5 pages., Success of an Extension campaign involving social and traditional media to invite public support for research involving a rare weasel.

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