- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Waugh, Frederick V. (author)
- Format:
- Journal article
- Publication Date:
- 1959-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06011
- Journal Title:
- Journal of Farm Economics
- Journal Title Details:
- 41(2) : 364-376
- Subject Term:
- advertising, commodity promotion, economics of information, education effects, farm products, promotion, research needs, theory, and value of information