- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Knudson, Lance (author)
- Format:
- Journal article
- Publication Date:
- 2014-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04668
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 52(8) : 30
- Subject Term:
- campaign planning, communication planning, communication research, listenership, media effectiveness, media selection, radio, rural broadcasting, rural broadcasts, digital, and outlook
