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Innovative marketing campaign

Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2013-11
URL:
http://www.agrimarketing.com
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, campaign planning, campaigns, communication planning, machinery, marketing, media selection, public relations, marketing communication
Notes:
Describes the award-winning marketing campaign for a new AGCO self-propelled sprayer.