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China launches ad campaign to improve product image

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Lee, Elizabeth (main author)
Format:
Article
Publication Date:
2010-01-02
URL:
http://www.voanews.com/english/news/China-Launches-Ad-Campaign-to-Improve-Product-Image-80500497.html
Published:
China
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182
Subject Term:
advertising, appeals (message), campaigns, China, dairy, food, food safety, image, risk communication, television, companion animals, milk
Notes:
Via VOANews.com. 2 pages.