- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- McCain, Thomas A. (author) and Wall, Victor D., Jr. (author)
- Format:
- Journal article
- Publication Date:
- 1976
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36422
- Journal Title:
- Human Communication Research
- Journal Title Details:
- 2(3) : 245-254
- Subject Term:
- adoption, attitudes, campaigns, change, diffusion, innovations, interpersonal communication, literature, politics, and rural-urban difference