- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Spaulding, Susan (author), Claussen, Ron (author), Blades, Curt (author), and Kaufmann, Hylon (author)
- Format:
- journal article
- Publication Date:
- 2010-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30173
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 48(4) : 52-54
- Subject Term:
- audience research, baseline research, communication research, farmers, marketing research, media research, media selection, media use, research, research methods, research needs, research organizations, marketing communication, and agri-marketing