Mass media and public perceptions of red and green biotechnology: a case study from Switzerland

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bonfadelli, H. (author), Dahinden, U. (author), and Leonarz, M. (author)
    Format:
    Book chapter
    Publication Date:
    2007
    Published:
    Switzerland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29770
    Subject Term:
    attitudes, biotechnology, case studies, consumer attitudes, consumers, coverage, journalism, mass media, public attitudes, reporting, Switzerland, and genetic engineering
    Notes:
    Pages 97-126 in Dominique Brossard, James Shanahan and T. Clint Nesbitt (eds.), The media, the public and agricultural biotechnology. CAB International, Oxon, U.K. 405 pages.

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