The impact of anti-smoking media campaigns on progression to established smoking: results of a longitudinal youth study in Massachusetts

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Siegel, Michael (author) and Biener, Lois (author)
    Format:
    Book chapter
    Publication Date:
    2002
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29535
    Subject Term:
    appeals (message), campaign planning, campaigns, communication planning, health information, mass media, media effectiveness, radio, television, youth, tobacco, outdoor, and health
    Notes:
    Pages 115-130 in Robert C. Hornik (ed.), Public Health Communication: Evidence for Behavior Change, Lawrence Erlbaum Associates, Publishers, Mahwah, New Jersey. 435 pages.

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