- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hinkle, Arnell J. (author), Mistry, Ritesh (author), McCarthy, William J. (author), and Yancey, Antronette K. (author)
- Format:
- Abstract
- Publication Date:
- 2008-11
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29528
- Journal Title:
- American Journal of Health Promotion
- Journal Title Details:
- 23(2) : 108-111
- Subject Term:
- buyer behavior, buying behavior, campaign planning, campaigns, communication planning, consumption, dairy, education effects, health education, nutrition education, social factors, health, ethnic factors, and milk
- Notes:
- Via Ebscohost.com. 2 pages.