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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Smith, P. Gregory (author), Shoultz, Jason (author), Driscoll, Pat (author), Gottsch, Raquel (author), and Tank, Linda (author)
Format:
Journal article
Publication Date:
2009-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29439
Journal Title:
Agri Marketing
Journal Title Details:
47(8) : 24-25, 27
Subject Term:
campaign planning , campaigns , communication planning , farmers , image , public information , public relations , rural-urban communication , marketing communication , and agri-marketing
Notes:
Posted at http://www.agrimarketingdigital.com/?iid=29709, Examples of current efforts by agricultural firms and organizations to educate the consumer about modern agriculture.