- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rathai, Kenna (author)
- Format:
- Journal article
- Publication Date:
- 2008-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28354
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 46(8) : 34
- Subject Term:
- advertising, animal health, beef, campaign planning, campaigns, cattle, humor, livestock, radio, rural broadcasting, and rural broadcasts
- Notes:
- Posted at http://www.agrimarketing.com
