- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Roads, Craig (author), Mayfield, Laura (author), and Guse, Greg (author)
- Format:
- Journal article
- Publication Date:
- 2008-03
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27301
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 46(2) : 26-28
- Subject Term:
- advertising, audience analysis, campaigns, media selection, message content, rural communities, rural life, rural people, rural-urban communication, rural-urban differences, small farmers, small farms, marketing communication, appeals (content), and periurban
- Notes:
- Posted at www.agrimarketing.com