Mad Cows and Mother's Milk: the perils of poor risk communication

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Powell, Douglas Alan (author)
    Format:
    Book
    Publication Date:
    unknown
    Published:
    Canada: McGill-Queen's University Press
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26891
    Subject Term:
    communication behavior, communicator effectiveness, consumer information, food safety, labeling, public attitude, public information, public policy, risk communication, risk management, and nutritional labeling
    Notes:
    Published in 1997

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