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Effectiveness of Rytu Mitra - an innovative farm telecast program in Andhra Pradesh

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Prasad, Ram (main author), Sreenivasulu, M. (author), Rao, Parisa Punna (author)
Format:
Proceedings
Publication Date:
2005-05-25
URL:
http://www.aiaee.org/2005/Accepted/016.pdf
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152
Subject Term:
communication channels, extension communication, farmer perceptions, India, information needs, telecommunications, television
Notes:
Reviewed 9 August 2006, 10 p. Paper presented at the International Agricultural and Extension Education group's 21st annual conference May 25-31, 2005, in San Antonio, TX