- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Research report
- Publication Date:
- 2000
- URL:
- http://www.americanbusinessmedia.com/images/abm/pdfs/committees/CoreResults.pdf
- Published:
- USA: Agricultural Publishers Association, with support from the W. K. Kellogg Foundation and the Alpha Zeta Foundation.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23967
- Subject Term:
- adoption, attitudes, biotechnology, buying behavior, direct mail, farm journals, farmer attitudes, farmers, information sources, Internet, meetings, online services, radio, shows, sustainability, television, trends, precision farming, genetic engineering, and e-commerce (new terms)
- Notes:
- Summary of results of a national survey conducted by the Gallup Organization. 10 pages.