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Communication and agricultural development: the case of the med-fly program in Mexico

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Schwarza-Gehrke, Christina (main author)
Format:
Journal article
Publication Date:
1983
Published:
Mexico
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
campaign planning, campaigns, case studies, development, development communication, media effectiveness, Mexico, pest management, roles, rural development