- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tjernstrom, Sune (author / Department of Economics, Swedish University of Agriculture)
- Format:
- Journal article
- Publication Date:
- 2002
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23288
- Journal Title:
- Journal of Media Economics
- Journal Title Details:
- 15(4) : 241-258
- Subject Term:
- communication theory, economics of information, mass media, media, media effectiveness, organization, theory, and value of information
- Notes:
- Author argues the need for a theory of the media firm.